• Passion & knowledgeable about creative design, sport, in particular golf,  lifestyle, culture and a proven marketing track record in consumer or lifestyle brand, or in agency

• A compelling portfolio demonstrating strong graphic design skills

• Knowledge of the Adobe Creative suite, specifically Photoshop, Illustrator and InDesign.

• Experience with 3D or motion design would be an advantage.

• Experience of video production, including filming, editing (preferably using Adobe Premiere or similar) for key launches and specific events, working with external and internal stakeholders.

• Ability to work weekends when needed specifically around golf tournaments and key milestones.

• Awareness of emerging technologies in new media, with creative/strategic thinking to put into action

• Demonstrated ability to lead & manage projects on challenging timelines

• Budget management and organisation skills

• Experience in dealing with and managing external partners such as agencies desirable

• Tertiary education or equivalent; strong written & verbal communication skills

Are you passionate about sports culture, golf, and digital media creation? Your skills are about to pay off. We're on the hunt for a rare golf-minded creative to join our Marketing & Communications team at COBRA PUMA Golf, located in Stockholm, Sweden. You’ll play a key role in driving our business through asset creation and delivery across both trade and brand marketing within the golf category.

We’re looking for a self-starter with a strong passion for digital design, artwork creation, and creative content development. You should be highly skilled in digital and graphic design, with the ability to absorb and process information quickly. Videography and editing skills are a welcome bonus as we expand our content strategy.

If you're ready to turn your creativity into real impact and help shape the future of golf marketing, we want to hear from you.

Your Responsibilities:

• This position supports both COBRA and PUMA GOLF brands for European Region.

• Responsible for trade artwork, product imagery and online marketing asset delivery via local marketing managers.

• Facilitates and delivers all marketing and training assets for use by internal stakeholders

• Responsible for all trade marketing and sales assets inclusive of catalogues and other sales materials for the region.

• Set up and management of internal process for content production. Co-ordination of videography and Editing of internal and external content.

• Regional digital support and creation for online digital asset packs and DTC (PUMA.com) needs.

• In cooperation with our internal teams, sports marketing & eCom, develop content calendars & product/event content roadmaps

• Manage budget for full calendar year based on deliverables across both brands.

• Work with the campaign and social managers for each campaign to support the asset creation and delivery, paid media campaigns, media content calendars, KPIs and reporting

• Work with marketing teams to deliver relevant monthly/quarterly/campaign reporting

Education: Bachelor’s Degree in Finance/Accounting/Statistics/Math/Data Science/Engineering/MBA.

Professional: Minimum 5-6 years of experience in Data/Commercial Analytics/ Revenue/Pricing. Previous experience working for E-Commerce Fashion Retailer / FMCG is desirable.   

IT Skills: Advanced Proficiency MS-office (Excel & Power Point)

Excellent data storytelling skills using visualization tools like Tableau or Power BI

SQL and other programming skills (R,Python) a plus.

Language Skills: Fluent in English (written & spoken)

This role is for a results-driven professional to lead and execute strategies that drive incremental revenue through CRM and loyalty programs.

This role is responsible for driving data-driven strategies to enhance customer engagement, retention, and business growth. This role involves managing customer analytics, CRM platforms, segmentation, and lifecycle marketing initiatives. The role involves collaborates with cross-functional teams, including retail, marketing, and IT, to optimize customer interactions and improve overall customer lifetime value. By leveraging data insights, automation, and personalization, the role ensures a seamless and impactful customer experience across all touchpoints.

Task 1: Analyze customer behavior, purchase trends, and engagement patterns to develop data-driven segmentation strategies. Utilize analytics tools to generate insights that optimize marketing campaigns and customer journeys. Present key findings to stakeholders, providing actionable recommendations to improve customer lifetime value and retention.

Task 2: Develop and implement CRM strategies that enhance customer lifecycle stages, from acquisition to retention. Optimize automation workflows and personalized communication to increase engagement and reduce churn. Ensure CRM systems are efficiently integrated with marketing, sales, and customer service platforms for seamless data flow.

Task 3: Monitor the effectiveness of email, SMS, and loyalty campaigns by analyzing key performance metrics such as open rates, conversion rates, and ROI. Conduct A/B testing and refine messaging, targeting, and timing for improved results. Collaborate with marketing teams to continuously optimize customer engagement efforts based on data insights.

Task 4: Design and manage customer loyalty programs that drive repeat purchases, engagement, and brand advocacy. Analyze loyalty data to identify high-value customers, refine reward structures, and enhance program effectiveness. Collaborate with marketing teams to develop targeted retention campaigns that increase customer lifetime value and strengthen brand loyalty.

Task 5: Leverage customer data and CRM insights to personalize online and in-store experiences, optimizing sales and conversions. Develop data-driven strategies to improve customer journeys, reduce friction points, and enhance omnichannel engagement. Work with e-commerce and retail teams to implement targeted promotions, product recommendations, and customer retention initiatives that boost overall revenue growth.

Education: Bachelor’s Degree in Finance/Accounting/Statistics/Math/Data Science/Engineering/MBA

Professional: Minimum 5-6 years of experience in Data/Commercial Analytics/ Revenue/Pricing. Previous experience working for E-Commerce Fashion Retailer / FMCG is desirable.   

IT Skills: Advanced Proficiency MS-office (Excel & Power Point)

Excellent data storytelling skills using visualization tools like Tableau or Power BI

SQL and other programming skills (R,Python) a plus.

Language Skills: Fluent in English (written & spoken)

This role is for a results-driven professional to lead and execute strategies that drive incremental revenue through CRM and loyalty programs.

This role is responsible for driving data-driven strategies to enhance customer engagement, retention, and business growth. This role involves managing customer analytics, CRM platforms, segmentation, and lifecycle marketing initiatives. The role involves collaborates with cross-functional teams, including retail, marketing, and IT, to optimize customer interactions and improve overall customer lifetime value. By leveraging data insights, automation, and personalization, the role ensures a seamless and impactful customer experience across all touchpoints.

Task 1: Analyze customer behavior, purchase trends, and engagement patterns to develop data-driven segmentation strategies. Utilize analytics tools to generate insights that optimize marketing campaigns and customer journeys. Present key findings to stakeholders, providing actionable recommendations to improve customer lifetime value and retention.

Task 2: Develop and implement CRM strategies that enhance customer lifecycle stages, from acquisition to retention. Optimize automation workflows and personalized communication to increase engagement and reduce churn. Ensure CRM systems are efficiently integrated with marketing, sales, and customer service platforms for seamless data flow.

Task 3: Monitor the effectiveness of email, SMS, and loyalty campaigns by analyzing key performance metrics such as open rates, conversion rates, and ROI. Conduct A/B testing and refine messaging, targeting, and timing for improved results. Collaborate with marketing teams to continuously optimize customer engagement efforts based on data insights.

Task 4: Design and manage customer loyalty programs that drive repeat purchases, engagement, and brand advocacy. Analyze loyalty data to identify high-value customers, refine reward structures, and enhance program effectiveness. Collaborate with marketing teams to develop targeted retention campaigns that increase customer lifetime value and strengthen brand loyalty.

Task 5: Leverage customer data and CRM insights to personalize online and in-store experiences, optimizing sales and conversions. Develop data-driven strategies to improve customer journeys, reduce friction points, and enhance omnichannel engagement. Work with e-commerce and retail teams to implement targeted promotions, product recommendations, and customer retention initiatives that boost overall revenue growth.

• Proven track record in marketing within consumer or lifestyle brands or agencies, with a strong passion for sport—especially golf—and a deep understanding of lifestyle and culture.
• Strong grasp of marketing principles, campaign development, and emerging media technologies, combined with a creative, cross-category mindset and entrepreneurial spirit.
• Demonstrated ability to lead and manage complex projects under tight timelines, with solid organizational and budget management skills.
• Excellent communication and interpersonal skills, paired with strong analytical abilities to interpret data and drive insights.
• Ability to work both independently and collaboratively in a fast-paced environment; detail-oriented, resourceful, and self-motivated.
• Based in Herzogenaurach with some travel within Europe.

• Lead the development and execution of brand heat and Go-To-Market strategies through digital, PR, retail and sports marketing channels.
• Oversee PR initiatives including brand and product messaging, influencer partnerships, and product seeding campaigns.
• Partner with senior leadership and wider marketing team to identify growth opportunities and drive strategic brand innovation.
• Manage the marketing budget, ensuring alignment with financial goals and KPI’s.
• Spearhead and drive trade marketing across Europe, collaborating with marketing and sales teams to deliver high-impact instore and digital excellence.

• Bachelor’s degree in Marketing, Business, Sport Management or related discipline.
• Proven experience in sports marketing, partnership management, or brand activations.
• Background in apparel, footwear, or consumer sporting goods is highly regarded.
• Strong project management skills and the ability to meet deadlines across multiple projects.
• Experienced in stakeholder and relationship management at all levels.
• Skilled in campaign planning, product logistics, and partner servicing.
• Strong analytical skills to interpret campaign results, budgets, and performance data.
• Excellent written and verbal communication, with confidence in presenting and reporting.
• Deep understanding of athlete, ambassador, and team marketing environments.
• Proficient in Microsoft Office Suite (especially Excel and PowerPoint).
• Familiar with product tracking systems and budget management tools.
• Detail-oriented, proactive, and highly organised.
• Able to work independently and collaborate with cross-functional teams.
• Passionate about sport, brand storytelling, and building lasting partnerships.
• Comfortable working in a fast-paced and dynamic marketing environment.

The Partnership Manager is responsible for managing the key aspects of managing and servicing key PUMA Partnerships within local Team Sport in New Zealand.

The Partnership Manager will focus on collaborating closely with the Internal and external stakeholders to manage the critical path sign off process and key merchandise touchpoints for each of our Local teams to ensure PUMA fulfils their contractual obligations with regards to product design and delivery.

The role involves working closely with Local Licensed, Brand and Commercial Marketing, Retail and Operations to ensure full delivery of product to the teams and outlets along with management of some partnership benefits. 

Key Responsibilities:

• Ensure all partnership agreements are fulfilled, including product and marketing deliverables.
• Manage the critical path, range book sign-off, and product delivery process for teams and retail partners.
• Collaborate with Sports Licensing, Operations, and Customer Service to forecast, track, and deliver athlete and team orders in full and on time.
• Identify marketing leverage opportunities with partners aligned to PUMA’s calendar and brand strategy.
• Lead NZ marketing activations, working with internal stakeholders and external agencies from concept to execution.
• Manage athlete and ambassador relationships, including forecasting and ordering product, tracking budgets, and supporting appearances.
• Partner with Brand Marketing and agency teams to build and execute 12-month integrated marketing plans.
• Work closely with PR agencies to maximise earned media opportunities and brand coverage.
• Support sell-in and GTM planning, providing NZ input into wider Oceania marketing initiatives.
• Monitor and report on athlete and team performance, social/media activity, and partnership KPIs.
• Manage NZ partnership marketing budgets and ensure accurate OPEX reporting.
• Supply digital assets, imagery, and branding to support partner activation and contractual benefits.
• Support partner hospitality, signage, and retail merchandising as needed.
• Stay informed on sports marketing trends and recommend new approaches and innovations.
• Provide backup to the Athlete Relationship Manager and assist with ad hoc requests related to ambassadors or teams.

Key Skills:

Strategic Leadership: Ability to develop and execute marketing strategies that align with business goals

Market Analysis: Proficiency in analyzing market trends and consumer insights to drive marketing decisions

Team Management: Strong leadership skills to manage and inspire a diverse marketing team

Communication: Excellent verbal and written communication skills for effective stakeholder and teams engagement

Digital Marketing: Expertise in digital marketing channels, including social media, SEO, and content marketing

Financial Acumen: strong skills in managing budgets, analyzing ROI, and making strategic decisions to ensure marketing efforts align with financial goals and connect marketing activities to revenue outcomes

Effective Stakeholder management: understanding stakeholder needs and expectations, and systematically communicate and collaborate with them to ensure their support and address any concerns.

Qualification Requirements:

Experience:  10+ years of marketing experience, with at least 5 years in a senior leadership role

Education: A bachelor's degree in Marketing, Business Administration, or a related field

Regional Knowledge: In-depth understanding of the European consumer, market and competition dynamics and cultural nuances

Analytical Skills: Strong analytical and problem-solving abilities to measure and optimize marketing performance

Language Proficiency: Fluency in English; additional languages relevant to the European region are a plus

Intercultural Competence: ability to effectively and appropriately communicate and interact with people from different cultural backgrounds.

Maximizes the effectiveness of Region Europe Marketing Spend to elevate PUMA’s brand desirability and increase the commercial impact across all markets within responsible geographical scope.

DIGITAL MARKETING:

• Ensure a full Digital alignment between PUMA DTC and Retailers
• Implement integrated campaign planning approach to ensure a full funnel strategy is applied from Brand Marketing to Performance Marketing
• Ensure budgets are dynamically allocated based on highest ROI
• Build an agile culture with the European marketing community to adapt and improve constantly our digital activities ROI : experience, measure & improve
• Establish and foster adoption of standard set of KPIs to measure the effectiveness of campaigns (short-term) and brand marketing efforts (long-term) in a consistent manner across Europe
• Ensure clear target KPIs are set and measured against in each Area
• Lead Area Director of Marketing with insights to optimize local marketing mix
• Ensure right budget allocation based on effectiveness in course of annual budgeting process
• Share best practices (within the region but also from Global).

CONSUMER INSIGHT:

• Championing the consumer
• Drive together with BU Mktg Team consumer insights studies to ensure there is a clear understanding of the different customer segments
• Ensure that the consumer insights are used to create tailored & impactful marketing communication strategies
• Ensure optimization across all channels (Whsl & Direct-to-Consumer) to maximize the benefit for PUMA EUROPE (not the individual Area P&L)
• Ensure the consumer journey is clearly defined and the marketing strategies accordingly defined
• Ensure the consumer insights from our direct-to-consumer are available and maximized for wholesale areas.

AGENCY:

• Setting up the right partner/agency structure
• Identify key partners (Google, FB…) and create a direct relationship when relevant
• Ensure the partner/agency network across Europe is optimized; Centralized to the extent it makes sense to realize scale/efficiencies ( for ex. Media and Last Inch/click); Localized to the extent it makes sense to be locally relevant
• Ensure the agency are efficiently and effectively managed; e.g. clear guidance on which competence / data is inhouse vs outsourced
• Ensure yearly negotiation with European partners to make sure  we get the financial benefit of the scale and optimize the costs.

REPRESENTATION:

• Being the voice for Europe (Western and Eastern Europe)
• Ensure Europe’s requirements are sufficiently considered in Global Marketing and Global Sports Marketing (e.g. ambassadors, influencers,  collab partners)
• Ensure global guidelines are applicable in Europe.

COACHING:

• Developing the Area Marketing Directors and European HUB  Marketing Team.
• Ensure all Marketing Directors in each Area are on par with the expected competences
• Create development plans together with the Area MD to develop current teams
• Co-Interview new Marketing Directors  together with the Area MD(Veto-Right)
• Build a strong community among the European Marketing Area and HUB.

BUDGET RESPONSIBILITY:

• Oversee, control and lead total Region Europe Mktg Budget.

LEADERSHIP

• Responsible for all aspects of the performance management and professional development of the team, including recruitment, development plans, providing constructive feedback, appraisals and exit processes
• Foster a positive and inclusive team culture by actively engaging team members, promoting open communication, and implementing initiatives that enhance employee satisfaction and well-being
• Compliance with and implementation of legal and operational requirements regarding occupational health and safety within your own area of responsibility.

• Minimum 4-year College/University degree

• Experience in 3D software (Browzwear-Vstitcher or CLO)

• Competency in Adobe Illustrator and Photoshop

• A strong eye for detail and refinement

• Strong illustration, rendering and presentations skills. Excellent organizational skills coupled with a pro-active, team-based personality.

• Show self-motivation, maturity, drive and the desire to learn and grow professionally.

• Ability to take direction/feedback and be proactive in assisting team members.

• Show effective project time management.

• Acquire and share knowledge/skills.

• Approximate travel required when applicable 10-15%

The Graphic Designer 1, Run Train apparel position will be responsible for meeting seasonal design objectives within the parameters of the PUMA International timeline. The candidate will design graphics by combining influences of sport, fashion and lifestyle to bring unique products to market. Duties include designing seasonal fashion/performance driven graphics and address fast paced design requests for graphic design detailing: color and technique selection, presentation preparation, market research, and logistical support.

Responsibilities:

Work closely with the product Graphic team to support and conceptualize new graphic design concepts that address the performance consumer, retailer, and company needs on a seasonal timeline. Tasks include:

• Assist in curation and prep for seasonal graphics presentations.

• Manage production files and artwork uploads to the Graphics data system.

• Work with graphic team to create and maintain artwork specification sheets.

• Prepare & participate in graphic design handovers with cross functional graphic team members.

• Assist with Graphic CAD’s and cross seasonal CAD edits and revisions.

• Create seasonal graphic packages for inline and Graphic Tee collection.

• Assist with mocking up 3D renderings of graphic and silhouettes for reviews

This role will be responsible for execution of performance marketing campaigns across our platforms including marketplaces and com to support E-commerce for PUMA SEA. To be hands on in optimizations for Sponsored Discovery Ads, Meta and Google Ads. 

Task 1: Set up and track investment on Meta campaigns across objectives like catalogue sales, conversion, store traffic, awareness.

Task 2: Optimization of Meta campaigns.

Task 3: Delivering regular reports of campaign results, including data analysis and evaluation of KPIs. 

Qualifications and Functional Competencies:

• 5+ years of relevant experience in social media management, digital marketing, or brand content strategy

• Prior experience handling brand accounts with significant scale and engagement across Instagram, X, YouTube, Pinterest

• Proven track record of managing influencer campaigns and external agency partners

• Strong portfolio of social campaigns or brand content

Position Summary: We are seeking a strategic and creative social media professional to lead PUMA India's presence across platforms like Instagram, X, YouTube, and Pinterest. This role involves developing impactful content, managing influencer collaborations, and driving engagement while ensuring brand consistency. You’ll work closely with internal teams and agencies to execute campaigns, monitor performance, and optimize based on insights and trends.

The ideal candidate will bring a strong understanding of content creation and curation, working closely with design and copy teams to ensure compelling, platform-specific content that reflects the brand's voice and values.

Key Objectives:

• Social Media Strategy & Management: Develop and implement effective social media strategies to increase brand heat and engagement across all major platforms including Instagram, X, YouTube and Pinterest. You'll manage and oversee PUMA India's social media accounts, ensuring consistent brand messaging and community engagement through timely responses. You will also monitor, analyse, and report on social media performance metrics, adjusting strategies as needed to optimize results.

• Content Creation & Curation: Create, curate, and manage high-quality, engaging content tailored for various platforms. This includes collaborating with design and copy teams to produce compelling visuals and copy, ensuring all content aligns with brand guidelines and resonates with target audiences. You'll also develop and execute a content calendar for all brand social channels, staying updated on content formats and trends to keep our presence fresh and relevant.

• Influencer Marketing & Strategic Other Partnerships: Identify, onboard, and manage relevant influencers and agencies who align with campaign goals and brand values. You'll lead the end-to-end execution of campaigns, including planning, outreach, negotiation, briefing, coordination, content approval, and post-launch review. This also involves tracking deliverables, performance, and campaign ROI, while maintaining and nurturing long-term relationships with creators.

• Collaboration & Analytics: Work closely with internal teams across marketing, product, digital, PR, and finance, as well as external brand and creative agencies, to ensure cohesive execution of marketing campaigns. You'll track performance metrics (engagement, reach, traffic, conversions) for both social media and influencer campaigns, preparing actionable insights and optimizing based on analytics to improve future results and ROI. You will also stay updated on the latest social media trends, tools, best practices, and competitor strategies to provide strategic input.Manage internal and external stakeholders, including agency partners.

• 5 años de experiencia construcción de marcas y comunicaciones
• Experiencia en compra integral de medios ON/OFF con enfoque en full funnel.
• Experiencia en marketing digital
• Manejo de agencias Medios, Cretiva y BTL.
• Excel intermedio.
• Ingles avanzado (indispensable)

• Diseñar y hacer seguimiento a la ejecución de campañas de marca de acuerdo con el presupuesto y puntos de contacto planificado, con el fin de asegurar el cumplimiento de KPI de SBA definido en la estrategia del área.
• Coordinar y encausar la compra de medios para las diferentes campañas de marca y producto para velar por el cumplimiento de la estrategia según presupuesto y documento de suficiencia de medios.
• Desarrollar contenidos gráficos y audiovisuales para todos los puntos de contacto, con el objetivo de asegurar la consistencia y coherencia en la comunicación según el guideline de marca.
• Analizar los resultados de las campañas con el objetivo de lograr planes de acción o learnings

• para las futuras campañas o acciones de marca.

• Desarrollar activaciones y eventos locales para las unidades de negocio de sports y lifestyle para lograr impulsar la relevancia de la marca con el consumidor.
• Coordinar con los equipos de planificación, trade, commercial marketing, merchandising y sales la ejecución de las campañas para asegurar el cumplimiento del plan de temporada en tiempo y forma.

To excel in this role, you’ll need a unique blend of creativity, leadership, and strategic acumen. We’re looking for someone with:

• Experience: at least 5 years of retail/trade marketing experience in a multi-category brand (Sport, Fashion, or Lifestyle preferred).
• Leadership: Proven ability to lead teams, manage projects, and drive marketing excellence.
• Innovation & Creativity: A passion for crafting compelling brand narratives and engaging experiences.
• Execution Excellence: Strong project management skills, with the ability to juggle multiple priorities in a fast-paced environment.
• Collaboration & Communication: Exceptional stakeholder management, negotiation, and presentation skills.
• Tech-Savviness: MS Office excellent.

Your Bonus:

• 5 weeks vacation
• meal vouchers/pension insurance/Multisport cards/Flexi pass
• flexible work time; 1x week Home Office
• mobile phone/notebook
• company events

Position is replacement employment contract for maternity period

Work starts August 2025

Be a Game-Changer. Lead, Innovate & Elevate.

At PUMA, we’re not just a brand—we’re a movement. We thrive on pushing boundaries, redefining possibilities, and creating a lasting impact.

As our Senior Commercial Marketing Manager, you’ll spearhead cutting-edge campaigns that transform our brand presence across retail and wholesale environments, including Ecommerce. This is more than a marketing role - it’s an opportunity to shape the future of sports and lifestyle retail in Czech Republic & Slovakia.

Your Impact

Your role as Senior Commercial Marketing Manager is pivotal in driving PUMA’s presence across all commercial environments.

Your key responsibilities will include:

• Develop & Lead Strategy – Own the commercial marketing strategy, driving brand awareness, engagement, and sell-through across all retail and wholesale touchpoints.
• Innovate Campaigns – Develop best-in-class marketing activations that creates immersive brand experiences.
• Stakeholder Leadership – Collaborate with internal and external partners, including global commercial marketing teams, key wholesale accounts, ensuring alignment and brand consistency.
• Drive Execution – Manage end-to-end campaign implementation, ensuring flawless execution across in-store, online, and social channels.
• Budget & Performance – Oversee marketing budgets, ensuring maximum impact while measuring ROI and campaign success.

• 6–8 years of progressive experience in SEO, with a strong focus on technical SEO for global, high-traffic websites.

• Demonstrated leadership experience managing and mentoring SEO teams or direct reports, fostering a culture of performance, collaboration, and continuous learning.

• Proven track record of developing and executing SEO strategies that drive measurable growth in organic traffic, search rankings, and business impact at scale.

• Extensive experience overseeing and coordinating large-scale CMS migrations and backend replatforming projects, ensuring minimal disruption to SEO performance.

• Deep understanding of search engine algorithms, including the latest developments in AI-driven search behavior and ranking systems.

• Expertise in international SEO, including hreflang implementation, localized content strategies, and global domain architecture optimization.

• Proficient in using industry-standard SEO tools (e.g., Screaming Frog, SEMrush, Ahrefs, Google Search Console) and analytics platforms (e.g., Google Analytics, Adobe Analytics) to monitor performance and inform decision-making.

• Skilled in hiring, coaching, and developing SEO talent, with a focus on aligning individual growth with team and company goals.

• Adept at cross-functional collaboration, working closely with engineering, product, content, and UX/design teams to execute complex SEO initiatives.

• Strong communication and stakeholder management skills, with experience presenting SEO strategies and performance insights to senior leadership and cross-functional partners.

• Solutions-oriented mindset with exceptional problem-solving skills, capable of navigating ambiguity and driving results in fast-paced environments.

As the Lead SEO for Global Commerce, you will shape the technical SEO vision for our global eCommerce ecosystem. Sitting at the intersection of engineering, product, and digital teams, you will be responsible for architecting scalable SEO strategies that elevate our organic performance across key markets. This role requires a strategic thinker with deep technical expertise, a collaborative mindset, and the ability to influence without direct guideline—while laying the groundwork for future team growth.

• Global Technical SEO Leadership: Define and drive a unified global technical SEO strategy that aligns with business objectives, supports market-specific goals, and enhances organic visibility and conversion at scale.

• Strategic Partnership on CMS & Platform Evolution: Act as the SEO lead on all major CMS, site merchandising, and backend replatforming initiatives—embedding SEO requirements early in product and engineering roadmaps to ensure long-term organic performance.

• Proactive Site Health Management: Lead the development and execution of a proactive site health framework, including advanced audits of crawlability, indexation, page performance, and error resolution, with an emphasis on long-term resilience and SEO hygiene.

• Scalable Technical Problem-Solving: Tackle complex technical SEO challenges across global domains—such as canonicalisation conflicts, JavaScript rendering, structured data deployment, and multilingual SEO—by delivering scalable, future-proof solutions.

• Site Architecture Optimization: Own the evolution of our global site architecture to enhance crawl efficiency, focus search engine equity on high-value content, and support new product and category growth.

• Cross-Functional Influence & Thought Leadership: Serve as a key thought partner to engineering, analytics, content, and eCommerce stakeholders—educating teams on technical SEO implications and advocating for initiatives that drive organic growth.