PUMA SUSTAINABILITY RULEBOOKS

We believe that as the Fastest Sports Brand in the world we have the responsibility to ensure that our products are manufactured in decent workplaces where human rights are respected.

PUMA works with more than 550 external manufacturing partners located primarily in Asia, but also Europe and Latin America. These relationships provide jobs and economic development and we are committed to working towards a more just and sustainable future through continued improvement in our supply chain.

Code of conduct

Since 1993, PUMA’s Code of Conduct has set clear standards. PUMA’s supply chain partners agree to adhere to our Code of Conduct as soon as they enter a purchasing contract with us.

FEEL FREE TO DOWNLOAD OUR CODE OF CONDUCT

Code of ethics

Our Code of Ethics was first introduced in 2005 and lays out PUMA’s commitment to ethical and responsible behavior – individual and corporate alike.

Rules for the Complaints Procedure

PUMA’s Complaint Procedure explains how PUMA’s own employees and the employees of PUMA’s business partners, as well as external stakeholders, can submit complaints related to human rights, environmental risks and violations, or breaches of PUMA’s policies.

PUMA SUSTAINABILITY HANDBOOKS

PUMA’s Code of Conduct was introduced back in 1993 and expresses two commitments publicly and transparently:

 

  • PUMA respects Human Rights. This defines our engagement with the societies in which we operate, and with our partners throughout our supply chain.

     

  • Engaging with societies also includes environmental aspects. We are determined to manage, reduce and report on the impact on the environment of both our organization and our supply chain.


To comply with the PUMA Code of Conduct, all our vendors must meet the required environmental, chemical, social and occupational health and safety standards, as laid out in the PUMA Sustainability Handbooks. These standards may exceed local legal requirements; where differences or conflicts arise, the highest standard shall apply.

 

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ENVIRONMENTAL STANDARDS

Being Forever Faster includes setting an example on reducing the impact on the environment. These standards prescribe our strategy.

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CHEMICAL MANAGEMENT

To support our zero-discharge target, PUMA has defined chemical management processes to be followed during the production of goods.

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Social Standards

PUMA’s familial mentality drives us to uphold employment and labor guidelines in all tiers of our supply chain.

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OCCUPATIONAL HEALTH AND SAFETY

PUMA aims to always play safe. Ensuring health and safety is a continuous improvement process defined by our guidelines.

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PUMA ENTITIES

PUMA takes on responsibility for everybody involved in the PUMA family and aims to provide its employees with concrete measures on how to improve the environmental performance at their facility. Therefore, PUMA launches this sustainability handbook for global PUMA entities such as offices, logistic centers, and stores.

Human Rights Guideline

HUMAN RIGHTS GUIDELINE FOR PUMA ENTITIES

This guideline describes PUMA’s Human Rights standards and states the necessary controls and measures to be implemented for each standard by every PUMA Entity for the protection of PUMA employee Human Rights globally. 

PUMA SUSTAINABILITY POLICIES

HUMAN RIGHTS POLICY

At PUMA we commit to respect human rights and the protection of the environment within our own Group companies, our suppliers and business partners. Making sure that human rights are safeguarded is a fundamental part of all our business functions.

BIODIVERSITY & FOREST PROTECTION POLICY

PUMA aims to reduce its impact on biodiversity through different actions, has developed targets and reports
progress on: sustainably sourced cotton, polyester, viscose, increased use of recycled materials, engagement in microfiber and biodegradability research, elimination of the use of hazardous chemicals, reducing waste and working towards a more circularity business.

ANIMAL WELFARE POLICY

At PUMA, we care for the welfare of animals. We do not accept the use of animal products which originate from animals which have been inhumanely treated. Therefore, we aim at implementing high welfare and traceability standards. PUMA consults on a regular basis Animal Protection Organizations to review our policy and actions.

CIRCULARITY POLICY

PUMA’s drive towards circularity consists of multiple commitments thoughout our value chain, including product design, production, transport, sale, consumption and end of life.

OCCUPATIONAL HEALTH & SAFETY POLICY

This PUMA occupational health and safety policy aims to contribute to the United Nations Sustainable Development Goals.

ETHICAL MARKETING POLICY

This policy statement outlines PUMA’s positioning regarding ethical marketing practices and highlights the efforts taken to ensure honesty and responsibility in our communication. Through these commitments, we aim to set the highest ethical standards of our company.

ENVIRONMENTAL POLICY

At PUMA, we commit to the protection and preservation of the environment within our own group, our suppliers, and our business partners. Making sure that our environmental impact is monitored and kept to a minimum is a fundamental part of all our business activities. In the long term, we strive for a net positive environmental impact. 

Responsible Sourcing Policy

PUMA’s Responsible Purchasing Practice Policy was developed in 2019. As a responsible business partner for our suppliers, we recognise that our business practices, and our trading terms and conditions can have a significant impact on the organisation at our suppliers’ factories. PUMA’s Responsible Sourcing Policy aims to reduce potential negative impacts on suppliers and their employees.

LEGAL DISCLAIMER:

The content of those handbooks is not meant to replace local or national regulations, nor will following these guidelines guarantee that all regulations are complied with. It remains the sole responsibility of our own entities, vendors and their subcontractors to ensure compliance with all local and national regulations at all times.


All PUMA vendors are contractually bound to pursue only business relationships with subcontractors who comply with these established guidelines.


The PUMA Sustainability Handbooks are subject to continuous updates and improvement. Therefore, suggestions are always welcome via email.