PERFORMANCE ON ALL LEVELS

THIS IS PUMA

Sport has the power to transform and empower us. As one of the world’s leading sports brands, it’s only natural that we want to stand on the same playing field as the fastest athletes on the planet. To achieve that, the PUMA brand is based on the very values that make an excellent athlete.

Be Brave

We’re never afraid to take risks. We trust our instincts to make unexpected choices that push sport forward.

Be Confident

Whatever we do, we do with conviction. We make strong statements, we are bold and we believe in ourselves.

Be Determined

Nothing comes between us and realizing our dreams. We believe success is an endless pursuit to improve ourselves and how we play.

Be Joyful

We live to play the game. For us, sport is more than winning at all costs. We revel in the pure joy of sport competition and play.

“I always think that,
I am Forever Faster.”

ANDRE DE GRASSE

“Whatever I do, I Do It With Passion.”

KARSTEN WARHOLM

“I Sometimes Imagine That I Am A Bird.”

YAROSLAVA MAHUCHIKH

“My Single Goal is to Become the Greatest. If I Get to Be A Legend, I’ve Achieved May Goal.”

USAIN BOLT

OUR SPORTS

Share excitement in Teamsports, innovate Golf and bring style into Running and Training and performance into Motorsports. In the light of our FOREVER FASTER mission, we bring a high level of brand heat to sports and elevate PUMA to the next level.

Explore our sports

Puma — **ANNE-LAURE DESCOURS**
CHIEF SOURCING OFFICER

Hubert Hinterseher — **HUBERT HINTERSEHER**
CHIEF FINANCIAL OFFICER

MEET THE MANAGEMENT

_{Photo Credits: Christoph Maderer/ PUMA}

PUMA in Figures

8.465

BILLION EURO SALES IN 2022

641

MILLION EUROS EBIT IN 2022

≈20,000

EMPLOYEES

1948

YEAR OF BIRTH

ANNUAL REPORT 2022

VIEW REPORT

PUMA HEADQUARTERS

Herzogenaurach, Germany

PUMA BRANDS

STICHD

Sports requires endurance. This applies to what we wear underneath as well. All the better that the affiliate company stichd is a member of the PUMA Group and develops, produces and distributes bodywear and socks for PUMA and other well-known brands.

Get fitted

COBRA PUMA GOLF

A team is only as good as its players. As an important player in the golf sector, COBRA PUMA GOLF provides shoes, apparel and clubs.

Visit the course