Speed is in PUMA’s DNA. The ULTRA SL 21 continues PUMA’s mission to innovate and develop the lightest, fastest boots in the game. Featuring graphics inspired by the mystical northern lights, the specialized upper is made of a thin woven mesh and coated with an advanced, ultra-thin TPU skin to create a lightweight, durable upper able to withstand explosive speeds.

The outsole is constructed with exclusive Pebax tooling technology to support energy transfer when accelerating at lightning speeds. Combined with the innovative new upper, this lightweight stable plate makes the ULTRA SL 21 one of the fastest, most elusive football boots available today.

When designing the Exhale Collection, PUMA made thoughtful decisions around sustainability by using eco-conscious materials, such as at least 70% recycled polyester, and by fully offsetting any unavoidable emissions.

The collection is made for those who want to make a more mindful space – spiritually, mentally, and environmentally, without losing any performance benefits. It includes a high waist full tight, studio bra, knit cover up, crop top, boyfriend-inspired tee, leotard, and a jogger – all in a neutral color palette.

“Yoga is one of my biggest passions, it has impacted my life in such a positive way. When PUMA approached me about partnering to create a yoga line, I was thrilled. We both are very focused on the environment, that is why it was important to design a collection with minimal impact,” said Cara. “This creates a more meaningful impact on our mind, body, and practice; allowing us space for peace and tranquility to simply exhale.”

The KING Platinum 911 Legacy pays tribute to the iconic sports car with 911 pairs in a striking Poppy Red colorway. The new, limited-edition, highly engineered boot has the latest in performance technology. The super-soft K-Leather upper is enhanced with 3D touch texture and PUMA exclusive Lazertouch technology for refined touch and feel on the ball.

The fit is enhanced with a snug knitted tongue and the ultra-modern slim silhouette combined with the super lightweight ‘RAPIDSPRINT’ outsole make the PUMA KING Platinum 911 Legacy the fastest and lightest PUMA KING ever.

The PUMA KING Platinum 911 Legacy is available from February 11th at PUMA.com and at leading football retailers worldwide.

The FUTURE Z has been engineered to enhance the playing style of the world’s most exciting and entertaining players. Built around an adaptive FUZIONFIT+ compression band, the boot provides optimal lock-in and support for explosive movements. The upper is made from an innovative knitted material coated with a thin layer of GripControl Pro to provide superior touch and ball control. A cutting-edge Dynamic Motion System outsole has been developed for advanced traction to drive the opposition craZy.

The latest evolution of the UTLRA features an ultra-lightweight MATRYXEVO upper to provide superior stability, durability and traction for explosive forward motion, speed and acceleration. The feeling of velocity is built into the explosive design by combining the fully engineered MATRYXEVO upper with an instinctive Peba SpeedUnit outsole, creating the ultimate weapon of speed.

The Cali Star is a trendy addition to the franchise with a sleek, streetwise silhouette and clean design details. It takes elements from the classic California design and adds fresh new details like the metallic accent on the heel piece. Further details include a leather upper, perforated vamp, and removable PUMA metallic lace piece.

Step into the spotlight with the new Cali Star when it drops on PUMA.com, PUMA stores and select retailers on January 28th.

Right from the start of Formula 1 in 1950 Ferrari has been firing up the engines battling competitors for the top spot. Since 2004 PUMA is part of the heritage of the most successful motorsport team in F1 history as supplier for race- and teamwear. The licensing partnership between Scuderia Ferrari and PUMA was recently renewed to presume the successful collaboration for another long-term contract. The collection made for Ferrari is inspired by the blurred colors of the racing car mixed up with the contours and shape of the bodywork. A blend of simple and bold elements combined with color to create contrasting graphics injects the portfolio with some remarkable characteristics. The range includes statement pieces like the Graphic Tee referring to the legacy of the Italian motorsport brand. The XTG line puts Scuderia Ferrari in the spotlight by stylish lettering on the apparel. The footwear portfolio is heating up the tarmac with innovations like the latest PUMA sole technology XETIC included in the PUMA x Ferrari RCT Xetic Forza.



Be part of a unique fuel driven legacy and get your PUMA x Scuderia Ferrari Collection Spring / Summer in PUMA and Ferrari stores and online on puma.com and the Ferraristore.com now.

The latest evolution of the UTLRA features an ultra-lightweight MATRYXEVO upper providing superior stability, durability and traction for explosive forward motion speed and acceleration. The feeling of velocity is built into the explosive design by combining the fully engineered MATRYXEVO upper with an instinctive Peba SpeedUnit outsole, creating the ultimate weapon of speed to be worn by some of the world’s best attacking players: Antoine Griezmann, Sergio Agüero and Eugénie Le Sommer.

The lightweight Peba SpeedUnit outsole features a split sole design inspired by PUMA’s track running heritage. The soleplate combines subtle spikes in the forefront and V-shaped studs configured for lightning speed and acceleration. A thin GripControl Pro skin is applied in key areas to provide complete control on the ball at uncatchable speeds.

The ULTRA 1.2 in PUMA black, white, red blast and yellow-alert is part of the GAME.ON. pack that includes the groundbreaking new FUTURE Z 1.1 and is available from January 21st at PUMA.com, PUMA stores and at leading football retailers worldwide.

“I’m always looking for ways to merge streetwear with runway looks,” says Winnie Harlow “The Fashion Rebels collection is perfect for that!”

The Fashion Rebels collection includes the Hedra, Eris and Kyron. These shoes are made for Fashion Rebels - pack leaders who destroy doubts, don’t care about trends, and aren’t afraid to show their wild side. They are the must-have shoes for progressive, innovative and fashionable girls who love high-fashion and dare with bold style choices. The designs take inspiration from PUMA’s archive shoes and infuse them with high fashion elements.

The shoes feature a muted color palette with a unique wrapped tooling inspired by running spikes met with a material mix of suede and leather. The all-new Hedra gives street style a touch of avant-garde with a chunky silhouette, while the Eris has a sleek, radical silhouette. The Kyron debuted last summer as the first style to join the Fashion Rebels family, with a closed mesh upper and suede overlay.

The BMW M Motorsports tire slaying legacy continues. Since 1978 the performance of the Bavarian race team is impressing the world kicking off an addictive as well as outstanding automotive and motorsport era. The BMW M Motorsports street collection embodies the graphic story of the way the M Colors were applied to those thrilling cars. Pictures of the M stripes mixed up with iconic design elements are transforming the dynamism and rubber burning mentality of BMW M Motorsports from track to street. Ready to rev up the engines the BMW M Motorsport footwear collection is inspired by retro-futurism and X-tended reality unleashing the Low Racer for the very first time on the tarmac via tuning up a classic silhouette with a motorsport twist.

Since 1934, the iconic Silver Arrows name has been synonymous with the racing heritage of Mercedes-Benz. The latest Mercedes-AMG Petronas Formula One Team Street Collection by PUMA celebrates the legacy of the Silver Arrows by innovatively combining it with the distinctive aesthetics of arcade games and movie posters of the 1970’s and ‘80’s. The result creates a unique, retro-futuristic graphical direction. The footwear portfolio heats up the tarmac with established silhouettes like the Future Rider and RSX-Cube though also dropping some new silhouettes like the Mile Rider. The women orientated footwear offers a sporty mesh upper with colorful overlays and graphics.

In a loud and playful manner PUMA x Red Bull Racing is conquering the street with their Spring / Summer collection. The AOP Hoodie is your cool looking asset in the paddock featuring a relaxed fit and slightly dropped shoulder. For your show & shine performance the AOP Tee gives you an eye-catching appearance on any grid walk. Talking about jaw-dropping colors the Red Bull Racing footwear collection is dropping the Future Rider in the signature orange very similar to the hue of Formula One driver Max Verstappen´s race kicks.

Based in Hong Kong, Michael Lau achieved worldwide acclaim for his collectible designer toy figures. Throughout the years, he has continually created timeless art pieces and is crowned as the “godfather of toy figures”. The inspiration behind the PUMA X MICHAEL LAU collection, “SAMPLE,” documents the mental journey of the creator, and expresses the interaction between the artist and the product. When working with PUMA, Michael’s aim is not to merely produce commercial products, rather, he is intrigued by the idea of exploring a concept as it begins from scratch to finally creating a masterpiece. That, he believes, is where the fun lies.

“Please enjoy and make fun out of the process of trial and error,” says Lau. “It may surprise you!” Michael hopes to remind everyone that sometimes mistakes will bring joy. According to his creative experience and understanding, when creating an item, no matter if it’s a figure or apparel or sneakers, the most amusing design may come from the designer or the factory technician’s unintentional mistakes. Facing these accidental miscalculations, most would dump the prototype and revise immediately. Michael, however, gladly embraces these mistakes. He observes the beauty of such “errors” from another angle and weaves these elements into his designs. His artistic perceptions are unveiled in the products for the PUMA X MICHAEL LAU collection. 

Collection pieces feature hand-drawn pencil graphics, graph paper textures, and other playful design references, resulting in products with a hand-made inspired look and feel. Prints and details play around the idea of a "work in progress" collection, while graphics inspired by Lau’s figures add a personal touch to the pieces. Many items are adorned with phrases like “Reverse,” “Too Long,” and “Too Small”. These are common words used by factories, which highlights the explorative nature of the "SAMPLE” collection.

Bringing these unique design touches to life, the Mirage Mox features a graph paper inspired print alongside bright pops of color. The Ralph Sampson Mid is adorned with digital prints and mismatched color accents on the laces and tongue. Rounding out the footwear in the collection are similar takes on the Ralph Sampson Lo and RS-2K.

The Two-Face Track Jacket is the standout apparel piece, featuring a unique print with pencil mark graphics in a reversible style with a tall collar. The apparel range includes a variety of items that showcase the concept, like the Knit Pants with '"SAMPLE” patch work and the Women's Pocket Hoodie Dress with a kangaroo pocket on the back. Accessories complete the collection with items like a Flat Brim Cap with a detachable "PUMA SAMPLE STUFF" graphic and a Tote Bag that comes equipped for storage and comfort with unique graphic prints. 

Charles M. Schulz first introduced the world to the Peanuts characters in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture. After 70 years and nearly 18,000 comic strips, the Peanuts gang remains a staple in pop culture and still has hearts captured around the globe. Much like Snoopy himself, the PUMA X PEANUTS collaboration is full of character and imagination. It brings with it a sense of nostalgia that could only be achieved by the Peanuts gang.

Classic PUMA styles are adorned with members of the Peanuts gang and scenes from basketball for the adult items in this collection. Charlie Brown, Snoopy, and Woodstock make an appearance on most styles, while Lucy, Linus, and Sally also appear on items like the Women’s Crew Neck and Women's and Men's Tees. The clothing in the collection offers comfy, classic PUMA styles for both men and women in a range of tees, hoodies, and sweatpants. The footwear includes the Future Rider and a basketball classic, the Ralph Sampson. Rounding out the adult items in the range are beanies and a backpack. 

The FUTURE Z has been engineered to enhance the playing style of the world’s most exciting and entertaining players. Built around an adaptive FUZIONFIT+ compression band, the boot provides optimal lock-in and support for explosive movements. The upper is made from an innovative new knitted material coated with a thin layer of GripControl Pro to provide superior touch and ball control. A cutting-edge new Dynamic Motion System outsole has been developed for advanced traction to drive the opposition crazy.

“The biggest innovation of the FUTURE Z is the FUZIONFIT+ compression band, placed at the mid-foot,” said Lilly Cocks, Developer Teamsport Footwear. “The band was developed using a special combination of polyester and spandex yarns, along with special technical yarns to create the perfect balance of compression, comfort and durability, giving the wearer that second-skin feeling.”

PUMA continues to push boundaries with the FUTURE Z by developing a lightweight new tooling system – the Dynamic Motion System outsole. The eye-catching Z-shaped soleplate reduces weight, provides 360-degree lock-in around the foot and maintains a stable plate for playmakers to perform devastating accelerations, movements and skills. 

The FUTURE Z has been designed with the help of medical staff from some of PUMA’s top clubs from around the world to ensure the boot has the optimal stud configuration, including the placement of the middle stud at the pivot point of the boot to enhance rapid changes of direction. 

“Fit and comfort are essential for agile, creative playmakers. To support this type of player we developed the outsole from a super lightweight PEBA material that has undergone vigorous testing through the development stage. During 20-meter agility tests, players achieved on average 3% faster times when wearing the FUTURE Z in comparison to wearing its predecessor,” said Florian Nemetz, Senior PLM Manager Teamsport Footwear. “The boot has been developed using key insights and analysis which has enabled us to innovate and evolve the FUTURE silo, whilst maintaining the FUTURE DNA.”