Herzogenaurach, Germany, April 28, 2020
PUMA TO HOST LIVE WORKOUT WITH PAMELA REIF AND ALVIN DAVIE ON INSTAGRAM THIS WEDNESDAY, APRIL 29th
A dual workout to keep the body and mind active while at home

WHAT: Global sports brand PUMA will spice up your home workouts thanks to its #StrongerTogether LIVE Instagram series. This Wednesday, PUMA’s trainers Pamela Reif and Alvin Davie will be hosting a LIVE 30-minute workout session on PUMA’s account. They both are featured on PUMATRAC, PUMA’s free workout app, which offers a bespoke workout experience which can be enjoyed anywhere. Be sure to follow @puma, @pamelareif and @alvindavie, activate the notifications for any updates, and be ready to smile while you sweat.

WHO: Pamela Reif and Alvin Davie

  • Pamela Reif: PUMA trainer, and one of Germany’s most famous health and fitness influencers
  • Alvin Davie: PUMA trainer, fitness expert and creator of Plyo-Boxing

WHEN: Wednesday, April 29th, 2020 - 9am PDT / 12pm EDT / 5pm BST / 6pm CEST

WHERE: Follow @PUMA on Instagram to join and train from home.

 

Boston, Massachusetts; April 22, 2020
Commemorate Earth Day with PUMA AND First Mile
To commemorate Earth Day, global sports brand PUMA and First Mile have released new styles and colorways of their co-branded collection, made from recycled yarn manufactured from collected plastic bottles. 

In order to raise awareness and drive change towards creating a more sustainable world, PUMA and First Mile launched its first collection in February to support the creation of sustainable jobs, reduce environmental waste and positively impact local communities within the First Mile network.

The second drop of the PUMA x FIRST MILE collection consists of performance shoes, apparel, and accessories. Featuring an exclusive camo pattern, earth tones and a dash of vibrant colors, this collection will not only allow you to perform your best but also look great while doing so.

 

 

“Earth day is an important reminder that we should be looking after our planet and constantly working on bringing our environmental impact in line with planetary boundaries,” said Stefan Seidel, Head of Sustainability for PUMA. “Our strategy is centered on continuously looking for more sustainable alternatives for our key materials and creating maximum positive impact, living up to our code of being Forever Better.”

“On this specific Earth Day, we are reminded more than ever how connected we are and how we depend on essential services to keep our communities safe,” mentioned Kelsey Halling, Head of Partnerships for First Mile. “This collection celebrates not just the environment, but those individuals doing the critical work of waste management.” 

The second drop of the PUMA x FIRST MILE training collection will be available on Earth Day, April 22nd, on PUMA.com and retailers worldwide.

To learn more about PUMA’s commitment to sustainability, visit PUMA.com/FOREVERBETTER

 

Herzogenaurach, Germany, April 21, 2020
RS-X3 Move
Cubed, enhanced, extra: PUMA takes it to a new level with the RS-X3 Move. 

The RS design is taken it to an extra, thrice-exaggerated form by stripping the silhouette down to the basics then building it up with stronger material mixes and colors inspired by the games we play in our extra time. RS-X3 Move refers to fast movements in gaming and the gradient spray on the midsole speaks for itself. Look for PUMA’s RS-X3 Move from April 2.

 

Herzogenaurach, Germany, April 17, 2020
PUMA lia sheer

Pulling from the worlds of fashion and running, PUMA’s Lia takes design cues from the fashion world while its materials and sole are airy and soft for ultra-comfort. The Lia Sheer features semi-translucent hot melt TPU overlays and an elastric strap under the laces that stands out through the translucent textile upper. PUMA’s Lia Sheer is available on PUMA.com from April 1. 

 

PUMA Copyright
Herzogenaurach, Germany, April 17, 2020
Future Rider Play On
The latest drop of the Future Rider Play On offers two new colorways with bold punches of color.

PUMA Ambassador YBN Cordae sports the fluorescent yellow accented pair, while dancer and singer DaniLeigh wears the version adorned with a hot pink TPU piece and laces. This ‘80s running inspired shoe revival has been adapted with a corrugated outsole inspired by the original Fast Rider Federbein outsole, a TPU heel stabilizer for balance, and ultra comfortable Rider Foam. The Future Rider Play On features mesh lining, nylon webbing on the formstrip, suede and synthetic overlays, and a nylon upper.

 

JOIN PUMA FOOTBALL, THIERRY HENRY, MARIO BALOTELLI AND KEVIN PRINCE BOATENG FOR AN INSTAGRAM LIVE YOU DO NOT WANT TO MISS

WHAT: Global sports brand PUMA is bringing together three of footballs biggest personalities for a candid talk about life and football. Join Thierry Henry as he hosts Mario Balotelli and Kevin Prince Boateng LIVE on PUMA Football’s Instagram for what promises to be a unique and entertaining live event. Follow @pumafootball, @thierryhenry, @mb459 and @princeboateng, activate the notifications for updates, and be ready to tune in.

WHO:

  • Thierry Henry is a PUMA ambassador and one of the most celebrated football players of his generation having played for both Arsenal and Barcelona. Thierry has won top international honors with France, winning both the 1998 FIFA World Cup and UEFA Euro 2000.
  • Mario Balotelli is a PUMA football player and one of football’s biggest personalities. Mario has played for an array of top clubs throughout Europe, including Inter Milan, Man City, AC Milan, Liverpool and represented Italy at UEFA Euro 2012 and the 2014 FIFA World Cup.
  • Kevin Prince Boateng is a PUMA football player who has played for some of the top football clubs in Germany, Italy, England and Spain, having also represented Ghana at the 2010 and 2014 FIFA World Cups.

WHEN: Thursday, April 16th, 2020 – 11am PST/ 2pm EST / 7pm BST / 8pm CEST

WHERE: Follow @pumafootball on Instagram and don’t forget to tune in.

 

 
Ralph Sampson Mid Glass
Herzogenaurach, Germany, April 15, 2020
RALPH SAMPSON MID "GLASS"

PUMA continues to celebrate the legacy of Hall-of Famer Ralph Sampson in the latest version of the Ralph Sampson Mid, adding a sleek, modern look to this iconic style. Inspired by glass basketball backboards, the Ralph Sampson Mid “Glass” features a unique, blue transparent quarter. The shoe is made with a leather upper, TPU quarter, comfort insole and has yellow metal eyelets on quarter for ventilation and a red leather formstrip.

 

Herzogenaurach, Germany, April 6, 2020
PUMA throttles up the Turbo with the inaugural Porsche Legacy line 
Sports company PUMA is twin-turbocharging pairs of sneakers as part of its premier PUMA Porsche Legacy collection. Inspired by the game-changing attitude of the Porsche 911 Turbo with nods to style and automotive history, the line features exclusive shoes and apparel. 

Porsche 911 were always fast, butturbocharged engines made sure nothing even came close. The addition of the iconic Porsche Turbo,along withtwin tailpipes and a distinctive rear wing, has been revolutionizing the world of sportscars since 1975. PUMA wants to make sure you look just as cutting edge in the driver’s seat, with a line of “aftermarket parts” to help you handle all your horsepower. 

 

The footwear portion of the new collection features two exemplary PUMA sneakers topump the pedal with as you carve up S curves. The Porsche Legacy Future Ridershowcases a sleek last along with aruggedoutsole for high-torque grip. Decked outin premium leather, the shoe featurespops ofcolor which give it a refined look.

The second classic in the garage is the Porsche Legacy Speedcat Lux, which fuses one of the most famous shoe models from PUMAwith a unique, engineering-inspiredlook and feel. The rounded, flat sole of these driving shoesallows you tap the gas with precision for peak performance. Laser-engraved design elements and perforated ventilation zones top off the dynamic body-kit of the shoe, which comes in a premium suede leather upper with a bold Porsche Legacy logoon the outsole.

 

 The apparel collection channels the legacy of the legendary Porsche Turbo Engine, blending streamlined design with elements from the car. Garments like the Porsche Legacy Bomber Jacket and a Logo Tee with a large tonal “Turbo” graphic on the back make for an eye-catching statement. Featuring many racing notes, the tee has a logo on the front similar to the badge lining a Porsche trunk, and a “Never Lift” label woven inside the collar. It makes the PUMA Porsche Legacy collection the perfect companion for a ride in a classic 911 Turbo.  

PUMA´s Forever Faster slogan is a natural companion to the innovative and progressive attitude of Porsche, which has been creating premium sportscars for decades.

Keep the engine roaring and don´t miss the Porsche Legacy collection, available online now at www.puma.com.  

 

JOIN PUMA AND MONDO DUPLANTIS AS THEY HOST A LIVE POWER TRAINING ON INSTAGRAM TOday, APRIL 3rd 

Bradford Rahmlow will be leading the dual training to make you sweat from home.

WHAT: Global sports brand PUMA, World Record holder Mondo Duplantis, and PUMA trainer Bradford Rahmlow will be hosting a LIVE power training on PUMA’s Instagram account. No audacious pole-vaulting exercises will be taught, but this 30-minute lower body & core-focused workout will have you sweating – and maybe regretting it the next day. Follow @puma, @mondoduplantis, and @rahmstagram, activate the notifications for updates, and be ready to stay home and train.

WHO: Mondo Duplantis and Bradford Rahmlow

WHEN: Friday, April 3rd, 2020 – 9am PDT/ 12pm EDT / 5pm BST / 6pm CEST

WHERE: Follow @PUMA on Instagram to join and train from home.

Herzogenaurach, germany, march 26, 2020
PUMA KING PLATINUM LAZERTOUCH OFFERS NEW LEVELS OF CONTROL

Sports company PUMA has introduced a new cutting-edge technology for football boots, which enhances the control properties of K-leather. This industry-first technology has been deployed for the first time ever in the new PUMA KING Platinum Lazertouch, which offers new levels of touch and feel on the ball.

PUMA KING PLATINUM LAZERTOUCH

The patented new Lazertouch technology is exclusive to PUMA and allows for a variety of specially crafted textures and graphics to be embossed onto the upper material of the boot. The technology developed in Germany, uses lasers to engrave detailed performance augmented patterns and textures to a mold, before it is fused together with the K-leather, enhancing the material’s existing control properties.

“The PUMA KING is synonymous with craftmanship and premium materials for ultimate ball control. The performance enhancing Lazertouch technology applied to key strike zones elevates the touch of every on-pitch maestro to a whole new level,” said Dominique Gathier, Head of Product Line Management Teamsport at PUMA. “This is just the first application of Lazertouch in our football footwear, and we are exploring further opportunities across our range of boot silos.” 

The PUMA KING Platinum Lazertouch is a super-soft, premium K-leather boot upper boosted with 3-D ‘touch’ texture for added control. The locked-in fit is refined with a knitted tongue and the ultra-modern slim silhouette combined with the super lightweight ‘RAPIDSPRINT’ outsole makes it the fastest and lightest PUMA KING ever.

The PUMA KING Platinum Lazertouch is available in PUMA White and in PUMA Black from March 26 on PUMA.com and at select retailers worldwide.

Herzogenaurach, Germany, March 20, 2020
RS-Pure Fusion
The RS-Pure Fusion is the perfect blend of contrasting colors and design.

The shoe blends materials together with suede eyestay and heel overlays on top of a mesh upper. A bold touch is added from the metallic synthetic leather details on the tongue and heel and a semi-translucent pink TPU Formstrip. Outfitted with RS technology, the RS-Pure Fusion brings together comfort and style.

 

Herzogenaurach, Germany, March 19, 2020
PUMA RISE Contrast
The bright color blend of PUMA’s RISE Contrast can put a spring spark in anyone’s step.

With sunny lime accents and a fuchsia sole, the silhouette features a mesh upper with leather overlays and zig-zag stitching details. The sneaker’s upper shows off a unique semi-translucent TPU caging system that overlays a metallic PUMA cat logo.

 

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