Marketing
Senior Manager- Sports Marketing
Bengaluru, India
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
Eligibility Criteria and Functional Competencies Required
- 10+ years of proven experience on the same domain with graduation + post graduation
- Preferred candidate would be someone with strong background and passion towards sports
- Strong network with potential athletes in various sports: cricket, hockey & football
- Analytical thinking: analyzing sports trends to develop strategies
- Communication: working effectively with a team or department and communicating clearly throughout the advertising and marketing process
- Creativity: generating imaginative and innovative ideas for campaigns and promotions
- Decision-making: choosing which advertising or marketing strategy to pursue from several options
- Negotiation: reaching business consensus on advertising contracts
Your Mission
Key Objectives:
- Promote sports brands, such as a team or league.
- Develop marketing campaigns designed to support a team’s revenue goals.
- Planning promotional campaigns, conducting market research, providing marketing advice to clients, negotiating contracts, evaluating marketing campaigns or advertisements, and working with various departments to create a marketing plan.
- Estimating the demand for services or products and developing print, billboard, and digital marketing campaigns as well as radio and television advertising spots.
- Forming relationships between athletes and brands and maintaining profitable relationships with the brand representatives.
- Using all forms of media and communication to build, maintain, and manage the reputation of sports organizations ranging from sports agencies, sports training institutions, and sports retailers.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
