The 10.5m tall inflatable ball illuminated London’s famous riverbank with thousands of onlookers watching on in awe as Morgan Rogers helped strike the ball through Tower Bridge to score the ‘first goal of the season’.

The eye-catching stunt follows the recent partnership announcement between PUMA and the Premier League as official match ball provider – with plenty more huge goals set to stun fans across the country in the months, and seasons, to come.

Proving that when you have a ball, anything can be a goal and the goalposts can be anything, Morgan Rogers added: “It was great to be involved in something of this magnitude! It was definitely one of the more open goals I’ve scored in my career and hopefully the first of many this season.”

The PUMA Orbita Ultimate PL match ball is comprised of twelve evenly sized panels to ensure precise weight distribution, keeping the ball perfectly balanced. The high-frequency moulding guarantees long-lasting durability with enlarged and deeper seams to improve aerodynamics, shape retention, and a soft touch with every kick, no matter the pitch or weather. The ball will make its on-pitch debut during the first match round of the Premier League from the 15th August.

The official Premier League match ball is available now at PUMA.com, in PUMA stores, PL Shop and select retailers worldwide.

This kit is for the City that plays in the rain. Manchester City is a symbol of the people, the culture, and the spirit of Manchester. The new Third kit is designed for those who carry City in their hearts, rain or shine. Grey skies may often be seen overhead in Manchester, but this City brings electrifying football to the pitch whatever the weather.

A detailed all-over raindrop graphic covers the jersey and shorts, contrasted with vibrant neon green accents across the neck, shoulders and side panels, symbolising the stand-out quality of Manchester City. A green-to-blue gradient runs down the centralised PUMA cat and Club crest and into the socks to create a cohesive full-kit look, resembling the iridescent nature of water. Completing the design, the Club crest features a transparent finish that mimics water droplets on a window, a subtle nod to our home. The kit carries a message from Manchester: even when it rains, we shine.

Serena Gosling, Director of Retail & Licensing, Manchester City, said: "Today is an exciting day, with the launch of this year’s Third kit, just ahead of the 2025/26 Premier League season, and the Women’s Super League starting next month. As part of our creative process, PUMA and the Club explore different design directions for each kit, taking inspiration from the city of Manchester, the Club’s history and other cultural influences. We are looking forward to seeing the players wearing the kits on the pitch this season."

Marco Mueller, PUMA’s Senior Director of Product Line Management Teamsport Apparel, said: “The people of Manchester have a deep-rooted love for football, as both a sense of pride and community belonging. This kit brings those two traits together, to create a truly unique kit that does things a little different. We decided to design a kit that not only embraces the rainy Manchester weather but also the fact the fans stick by the team ‘Rain or Shine’.”

The 2025/26 Third kit is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The Manchester City Third kit is available from PUMA.com, Manchester City Official Stores and select retailers worldwide from the 14th August.

It all starts with Black and Yellow. One voice becomes hundreds, hundreds become thousands, until the whole stadium is vibrating – that’s the essence the 2025/26 Home kit captures, bringing that energy to the surface with a classic yellow base and distorted black graphics across the chest. Some have experienced the Yellow Wall at a BVB home match, others have feared it, and with the new Home kit it just got louder.

The detailing along the top of the neck writes ‘Borussia Verbindet’ – ‘Borussia Unites’, a motto that signifies commitment to the Club’s diverse community and BVB family, where two iconic colors mean so much more than just a football kit.

Marco Mueller, PUMA’s Senior Director of Product Line Management Performance Apparel, said: “There are not many colors more iconic and symbolic than the black and yellow of Dortmund, with this year’s kit we have turned the volume up a little louder and created something unique for a BVB Home jersey. We really wanted to push the creative boundaries and inject some energy into the Home jersey, we believe the integration of the black graphic into the yellow jersey creates a slick contrast between the two colors. This new jersey will really create a vibrant yellow wall that will look incredible and fearsome at the SIGNAL IDUNA PARK.”

Carsten Cramer, Managing Director of Borussia Dortmund, said: “PUMA has been a trusted partner in bringing Borussia Dortmund’s spirit to life through design. This Home kit is another milestone in our journey together; it’s a symbol of our passion and our community. With this design, we bring the energy and emotions of SIGNAL IDUNA PARK directly onto the pitch and to our fans around the world.”

The 2025/26 Home kit is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jersey is made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

Set the volume to loud with the brand-new BVB Home kit available from the 8th August at PUMA stores, Borussia Dortmund Official Stores, and select retailers worldwide.

To celebrate the Premier League Summer Series, PUMA hosted a number of activations at the PUMA flagship store in New York City featuring appearances from Premier Legend Sergio Agüero and Track Legend Usain Bolt. The two PUMA legends battled it out on an EA FC 25 gaming challenge using the new Premier League ball, they also judged a freestyler competition featuring some of the most talented freestylers in America.

The competition began on July 23rd where 16 freestylers competed to make the grand final at the PUMA store where Sergio and Usain judged and awarded the grand prize to the best girl, boy, female and male freestyler with the opportunity to perform in front of fantastic crowd of Premier League fans at MetLife Stadium! 

Additional activations included a chance to get a picture with the Premier League trophy, a PUMA Panna Cage open to the public with professional Panna players on hand to jump in and show their skills, the PUMA x ADOBE ball customization zone where guests had the opportunity to get creative and design their own version of the PL Ball with Adobe's program - Firefly. Guests also had the chance to print their design on a T-shirt.

The final activation was the Rezzil VR PL Player program - a virtual reality experience that simulates football scenarios. In the Shot Stopper mode of Rezzil Premier League Player, users took on the role of a goalkeeper in a fast-paced VR environment. Wearing a headset and using hand controllers, players reacted to a series of incoming shots from various angles and speeds, attempting to block or catch them using quick reflexes and precise hand movements. 

The PUMA Orbita Ultimate PL match ball made its on pitch debut in the Premier League Summer Series on July 26th and will make its Premier League during the first match round of the Premier League on the 16th August.

The official Premier League match ball is available now at PUMA.com, in PUMA stores and select retailers worldwide.

The new Third kit is designed to capture the spirit of Milan’s global reputation for fashion, design and elegance, featuring a bold all-over reworking of the iconic ACM monogram – an aesthetic nod to the fashion houses that define the city’s streets, and a tribute to AC Milan’s 1995/96 league winning season.

The new kit, coming in a bright, sunny yellow with deep green accents, is one that effortlessly blends football heritage with fashion-forward thinking the way only AC Milan can.

Marco Mueller, PUMA’s Senior Director of Product Line Management Performance Apparel, said: “Milan is a vibrant city known for being home to some of the pioneers of the fashion world. With the 2025/26 Third kit, we wanted to embrace those associations, developing a strip that stands out from the crowd and taps into that unique Milanese style. The incorporation of the traditional monogram detailing combines the heritage of this historic Club with a modern stylish flair that fans and players alike are sure to resonate with.”

Maikel Oettle, Chief Commercial Officer of AC Milan, commented: “We are incredibly proud to unveil our Third kit during our Pre-Season Tour – a key milestone for the Club as we prepare for the new season, both on and off the pitch. The bold new design and colors – inspired by iconic kits from our history – are a testament to the Club’s unique ability to blend tradition and innovation, style and elegance, performance and class. We look forward to seeing the kit make its debut on the pitch later this week.”

The 2025/26 Third kit is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The new Third kit was officially unveiled today in Hong Kong during a fan event at the PUMA Store in KAI TAK SPORTS PARK MALL, part of AC Milan’s 2025 Pre-Season Tour of the Asia-Pacific region. The kit will make its on-pitch debut on the 26th July at the KAI TAK SPORTS PARK when AC Milan take on Liverpool in a pre-season friendly, part of the Hong Kong Festival of Football.

The 2025/26 AC Milan Third kit is available from 25th July on PUMA.com, AC Milan Official Stores and select retailers worldwide.

Last summer, at the 2024 Paris Olympic Games, Tentoglou captivated the world by successfully defending his Olympic title—a feat previously accomplished only by the legendary Carl Lewis—with a jump of 8.48 m

“We’re incredibly proud to welcome Miltiadis to the PUMA family. Signing him is a great moment for PUMA as we keep growing our presence in athletics and establishing PUMA as a dominant brand,” said Pascal Rolling, Director of Sports Marketing Running at PUMA. “Watching his performance in Paris was a thrill, and we’re excited to support him both on and off the track as he continues to push boundaries and inspire a new generation of athletes.” 

On top of his Olympic achievements, Miltiadis is a six-time European champion, winning a record three consecutive outdoor titles in 2018, 2022 and 2024 and a record three successive men's indoor titles between 2019 and 2023. 

PUMA is all about backing track and field athletes—those who bring passion, personality, and bold energy to the sport. In collaboration with athletes like Miltiadis, PUMA continues to push the boundaries of performance innovation, developing cutting-edge products that empower them to perform at their peak.

Tentoglou will compete as a PUMA athlete during the Novuna London Athletics Meet on July 19. 

Manchester City’s earliest known kit dates back to 1884, when the football Club was based in Gorton. The iconic kit – a symbol of Manchester City’s legacy – is brought to life with a slick new design that honours the Club’s origins.

The design merges classic and contemporary, with the stylish all-black look taking inspiration from the historic kit, complemented by a traditional collar with a white trim. The metallic crest and silver details add a unique contrast to the black base, giving the kit a stunning aesthetic and creating a truly special Away jersey. 

Marco Mueller, PUMA’s Senior Director of Product Line Management Performance Apparel, said: “Reimagining Manchester City’s oldest-known kit was a special honour for us, not many people would know that black was the original colour of the Club, and we love to celebrate the culture and identity of our Clubs and what sets them apart. Being able to bring an all-black kit was exciting and gave us the opportunity to do something new with the Away jersey. Another first is that this is the first time PUMA has ever shot a campaign fully in black and white which really ties in beautifully to the design of the kit.”

Nuria Tarre, Chief Marketing & Fan Experience Officer for City Football Group said: “We are delighted to unveil this season’s Away kit to fans for the first time – a powerful tribute to our earliest-known kit, when the Club was based in Gorton, Manchester. The striking all-black design is a fresh take on a traditional kit with a sleek, contemporary edge.”

“Our fans have always had a deep appreciation for kits that honour the Club’s history, and this kit does exactly that. It’s a bold expression of our identity that we hope will soon become a favourite amongst our passionate fanbase.”

Dr Gary James, Manchester football historian, commented: “It’s fantastic to see Manchester City reference the earliest-known kit in the Club’s history in the new Away kit for the 2025/26 season. The black shirt design is a respectful nod to City’s early years, a significant symbol of the Club’s origin story, and it is fitting to see that legacy honoured through a modern interpretation that reminds us all how far we’ve come.”

The jersey is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The new Manchester City Away kit will make its debut on pitch when Manchester City play Palermo at the Renzo Barbera Stadium on Saturday 9th August in a preseason friendly.

The 25/26 Manchester City Away kit is available from the 18th July at PUMA.com, Manchester City Official Stores, and select retailers worldwide.

This FUTURE is female. A boot that’s built different, for women who make a difference. With the Women’s Fit 2.0, the FUTURE truly is female. A snugger forefoot, lower instep, and added arch support mean the boot adapts to your foot – not the other way around – so you can focus on one thing: unleashing your creativity. The Women’s Fit 2.0 is built to fit the anatomy of the female foot from the ground up. The result? A boot that adapts to her, not the other way around.

The FUZIONFIT³ upper uses four-way stretch yarn, 3D Fuzionpods and PWRTAPE to create an adaptive fit that moves with the player like a second skin. A textured high-density mesh with GripControl Pro enhances ball control in every moment, from threading the pass to finishing the chance. The FLEXGILITY outsole is engineered for agile, multidirectional movement, giving players the freedom to express themselves on the biggest stage.

The FUTURE Women’s Fit 2.0 is the result of years of development, shaped by athlete feedback and real-world testing. From pitch to lab to tournament, PUMA has relentlessly refined the shape, volume, and materials of its boots to meet the unique needs of female players.

In 2022, scientists commented on how products in football focus on men’s performance, safety, comfort, and fit considerations” (Ten questions in sports engineering: technology in Elite women’s football, 2022). Some scientists also suggested that equipment not properly designed for women could place them at higher injury risk. Following this, a study by ECA in 2023 found that 82% of female professional athletes in Europe’s top leagues experienced discomfort in their footwear (BBC, 2023). Discomfort and poorly fitting footwear have been identified as potential factors that can lead to a higher risk of injuries.

Following such insights PUMA has strived to continue developing their women’s specific products and with the new Women’s Fit 2.0, have improved the fit and comfort to tackle these issues. An integral part of that strategy is working with female researchers in academia to implement external testing and validation to further improve women’s performance products

Romain Girard, Vice President Innovation, PUMA, said “PUMA is really pushing innovation and research when it comes to our performance products and we have continued to develop our Women’s Fit over the last four years through testing with our consumers, pro athletes, and working with top Universities to gather insights and test our products to continuously improve them. Our recent study with the University of Colorado, Boulder showed that our new Women’s Fit 2.0 maintained a higher level of comfort over time compared with the previous Unisex edition, which could be an important factor in reducing the risk of injuries in female athletes. Further to this we are currently in the process of conducting several studies in this space, with some exciting news to come.” 

The Brilliance pack also includes the ULTRA 6 ULTIMATE FG Women’s, engineered for speed with a streamlined women’s-specific silhouette, SPEEDSYSTEM outsole and FastTrax stud design; and the KING ULTIMATE FG/AG Women’s, which features the signature K-BETTER™ upper, GRIPCONTROL 3D texture and redesigned comfort fit. All three boots are also available in a Unisex version.

The Brilliance pack is available globally from June 19th, 2025 at PUMA.com, PUMA stores and select retailers.

The ULTRA 6 kicks into sixth gear with a PWRTAPE support frame that stabilizes the foot inside the boot without hindering agility and freedom of movement. The SPEEDSYSTEM outsole and FastTrax stud design are precision crafted to take you from kick-off to back-of-the-net faster than you can say lights out.

The UTLRA 6 is also available in a special Carbon edition featuring a SPEEDSYSTEM CARBON outsole made of Carbon Fiber for an even greater energy return when making dynamic movements on the pitch.

Speaking on the ULTRA 6, Viktor Fitler, Teamhead Product Line Manager Teamsport Footwear said “We have continued to build the legacy of the ULTRA franchise with the sixth generation of our speed boot silo. The ULTRA is about instinctive speed and with the brand-new engineered mesh upper has been crafted for lethal finishing. The ULTRA is a machine made to give you the freedom to Go Wild on the pitch and play without limits or constraints. Players need to be fast on and off the ball and make the moments count when they get the ball. We want players to play Untamed and express their true selves on the pitch.”

The new Untamed pack includes color updates to both the FUTURE and the KING with both silos utilizing a white base with slick pops of red and blue on the FUTURE and red details on the KING. Hit the pitch in these fresh new colorways so you can play more like yourself and less like everybody else, whether your game is about speed, creativity or control

PUMA continues to offer both a Unisex and Women’s fit. The Women’s fit features a snugger forefoot, lower instep and includes an added arch support on the Women’s Fit 2.0 to ensure a boot that adapts to your foot. PUMA’s Women’s fit is based on years of development, shaped by athlete feedback and real-world testing. From pitch to lab to tournament, PUMA has relentlessly refined the shape, volume, and materials of its boots to meet the unique needs of female players.

Fuel your Fast with the ULTRA 6, unleash your creativity with the FUTURE and control the game with the KING Untamed editions available from the 10th July on pre-sale at PUMA.com, at PUMA stores and specialist sports retailers. The Untamed pack will then be on global release from 17th July.

The jersey reimagines a timeless classic: a clean white base - a staple of AC Milan’s Away kits - elevated by dynamic red and black accents. This new design pairs heritage with innovation, featuring one of the Rossoneri’s most iconic symbols: the Diavoletto.

First introduced in the 1980s, the iconic Diavoletto emblem returns to inspire a kit made for those who carry the AC Milan legacy not only on their shirt but in their soul.

A symbol of passion and pride, the devil has become a distinctive feature of the Club, instantly recognizable to fans around the world. With this new Away kit, PUMA has brought back a classic look and feel, adding a modern twist to celebrate both the history and future of AC Milan and create one hell of a kit.

Marco Mueller, PUMA’s Senior Director of Product Line Management Teamsport Apparel, said: “This season we really delved into the history and the iconic emblems and symbols of AC Milan, one of the most famous and stylish Clubs in the world. White Away kits are synonymous with AC Milan so this year we wanted mix things up and really tap into the devilish theme and the iconic Diavoletto emblem which really brought new life to the kit. The pairing of the white base with the black and red detailing really helped elevate the jersey and create a unique style that brings some fire to the pitch with a devilish aesthetic.”

Maikel Oettle, Chief Commercial Officer of AC Milan, commented: “The Diavoletto is more than a symbol – it is a part of AC Milan’s DNA. Bringing it back is a powerful tribute to our legacy, while speaking to a new generation of Rossoneri fans around the world. This kit, beautifully designed by PUMA, captures the essence of what it means to represent this Club - passion, style, and a fearless spirit that sets us apart.”

The jersey is available in both Authentic and Replica versions. The Authentic jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

As part of PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

To celebrate the launch and engage with the local community, AC Milan and PUMA hosted a special treasure hunt across the city of Milan, inviting fans to follow a trail of red Diavoletto symbols placed in iconic locations tied to the Club’s storied history. The journey culminated at the Bottega del Diavolo, where participants were rewarded with a special gift and given an exclusive first look at the new Away kit - turning the streets of Milan into a living tribute to the Rossoneri spirit.

The new Away kit will make its on-pitch debut on the 23rd July when AC Milan take on Arsenal in Singapore, as part of their Pre-Season Tour of the Asia-Pacific region.

The 2025/26 AC Milan Away kit is available from 3rd July at PUMA.com, PUMA stores, in all AC Milan Official Stores, on store.milan.com and select retailers worldwide.

The special collection features fresh new kits and lifestyle apparel for Manchester City, Borussia Dortmund, FC Salzburg, Mamelodi Sundowns, Al-Hilal, Palmeiras, and Monterrey. The collection also features special edition PUMA x KidSuper FUTURE, ULTRA and KING football boots.

The PUMA x KIDSUPER collection takes football kits and boots to the next level, transforming the jerseys of PUMA clubs and PUMA’s footwear into works of art.

Manchester City

The Manchester City kit revisits the classic sash design with KidSuper's watercolor palette and hand-painted details. The design captures the spirit of Manchester and the excitement of the Poznań celebration, offering a fresh and artistic perspective on the beloved City kit. The outfield kit integrates a unique all-over Poznań repeated graphic, inspired by the fans and designed in collaboration with New York-based fashion designer KidSuper. The fresh white base contrasts with a black and red diagonal sash, loved by Manchester City fans across the globe since away kits of the 1970s worn by the likes of Colin Bell. A special goalkeeper kit has also been launched, in a neon sun colorway, with a black and yellow sash and all-over Poznań graphic.

Borussia Dortmund

Two worlds are set to collide—Borussia Dortmund's footballing heritage and KidSuper’s artistic flair. This collaboration brings together a passionate fanbase and a modern take on football’s intersection with pop culture, creating a kit that honors the past while embracing KidSuper’s bold design aesthetic. The classic blend of black and yellow, known by football fans around Europe, features hand-drawn graphics to create an energetic design. The collection also features a special goalkeeper kit in a pink colorway, with yellow accents. Inspired by the geometric design of a honeycomb, the painted hexagonal cells cover the shoulders of the jersey.

Palmeiras

In 1914, a group of Italian immigrants founded a football team in São Paulo. Over a century later, Palmeiras continue to embody the vibrant fusion of Italian and Brazilian culture. With this kit, KidSuper honors the Club’s legacy as the inaugural Club World Champions in 1951. The baroque-inspired Home kit features a leaf motif against a golden base, a nod to the Club’s Copa Rio triumph and timeless status. The goalkeeper jersey features the same design but in glowing red, dark crimson and gold.

FC Salzburg

Alpine beauty with a New York edge. From the PUMA x KIDSUPER collection, the FC Salzburg kit reimagines the iconic Edelweiss flower with sweeping strokes of ivory, lemon, and baby blue for the Home kit and an ultra-blue base with scotch blue and lemon details for the goalkeeper kit.

Mamelodi Sundowns

Tshwane’s evening sky hits different. In the PUMA x KIDSUPER collaboration, the Mamelodi Sundown’s Home kit does the same – blending warm, sunlit tones with cooler shades to reflect the club’s signature style. The result captures the rhythm, energy, and joy of Sundown’s football, known locally as “shoeshine and piano.” The Home jersey features a yellow base with mountain blue, green and white details with the goalkeeper jersey implementing a purple base with yellow and mountain blue details.

Al-Hilal

The Al-Hilal Home kit takes its cue from the Club’s name – meaning the crescent moon in Arabic. KidSuper brings that symbol to life in tonal blues, with a glowing lunar graphic that reflects the quiet confidence of a team known across Asia as ‘The Boss’. A shirt for the dreamers, lit by the night sky, charting a path from Saudi Arabia to San Francisco – because greatness never stays in one place. The goalkeeper jersey switches things up with an alpine snow base with blue and navy details.

Monterrey

Monterrey’s kit is bold, with geometric patterns that celebrate the Club’s rich history while embracing modernity, bringing the spirit of northern Mexico to the international stage. The white base features hand painted mountain regions with navy accents to create a vibrant and beautiful piece of art. The goalkeeper kit takes a pink base and integrates white and navy detailing to make sure it stands out from the crowd.

Colm Dillane aka KidSuper, said: “I’ve always wanted to merge the worlds of art and football, and with PUMA, we’re doing just that. This collection is about more than just the game. It’s about expressing yourself, taking risks, and standing out. Whether on the pitch or off, football is an art form, and this collection shows that.”

The jerseys are available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

As part of PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

Alongside the kits, the PUMA x KIDSUPER collection features special edition football boots: the FUTURE, ULTRA, and KING. Designed to elevate the game, these boots incorporate PUMA’s performance technology with KidSuper’s bold and distinctive style, blending high performance with visual artistry.

Each boot is an artistic creation, designed for the modern athlete who wants to stand out on and off the pitch. With FUTURE boots made for creativity, ULTRA boots designed for speed and lethal finishing, and the KING boots offering legendary control and comfort, these boots embody KidSuper’s signature artistic expression. Their vivid, hand-painted graphics are a true representation of the artistic energy of the collaboration, making each pair a statement of style, innovation, and football culture.

Each team’s collection includes a KIDSUPER Retro Shirt, KIDSUPER Graphic Tee, KIDSUPER Short, Pant and Reversible jacket.

The PUMA x KIDSUPER collection is available from June 10th at PUMA.com, PUMA stores, Club Official Stores, and select retailers worldwide.

Portugal: For the Love of the Jersey

In Portugal, playing ‘por amor à casimola’ or ‘for the love of the jersey’, means playing your heart out for the national team, so ensuring players and fans alike don a kit worthy of Portuguese pride is essential, and the bespoke women’s team designs do just that. Drawing inspiration from the Quinas, a symbol found on both the Portugal coat of arms and team emblem, the kit celebrates Portugal’s legacy and future.

Marking the new era of Portugal football kits by PUMA, the classic deep reds and greens of Home kits past are given a fresh look, ensuring history is set to be made, not just talked about. The Away kit meanwhile brings through bold colors and futuristic graphics, referencing the intersection of art, technology and football found in modern-day Portugal.

Switzerland: Excellence on Home Turf

There’s nothing sweeter than victory on home turf, and Switzerland will be striving for glory as the hosts of this year’s tournament. With the home crowd behind them, the Switzerland team want kits that reflect the excellence their nation is known for. The women’s team kits embody this spirit, reflecting Swiss pride and ambition on the pitch.

The Home kit – designed just for the women’s team – draws inspiration from traditional Swiss textile monograms, whilst the primary red of the national flag remains consistent. The Away kit nods to the Jungfraujoch railway station in the alps, famously the highest in Europe – bright white with a mountainous design.

Iceland: Inspired by Nature’s Beauty

The first Icelandic team to qualify for a major tournament back in 2009, ‘Stelpurnar Okkar’ or ‘our girls’ will now be competing in their fifth straight this summer.

The Home kit is inspired by the flow of the glaciers of Iceland with the Away kit channeling the fluid movement of the northern lights, the squad will look to carry the power and beauty of their country and translate it into their playing style.

All the kits are available in Authentic and Replica versions – worn by the players and made for the fans respectively. The Authentic jerseys are engineered with ULTRAWEAVE fabric to reduce weight and friction, whilst the dryCELL sweat-wicking technology is designed to keep you dry and comfortable. The Replica jerseys are made with PUMA’s RE:FIBRE initiative, containing at least 95% recycled textile waste and other polyester-based materials, reflecting PUMA’s commitment to sustainability without compromising quality."

The PUMA women’s international football team kits are available now from PUMA.com and select retailers worldwide from the 15th May, 2025.