This time of year, everyone’s chasing something. Goals. Points. Payback. Whatever you’re after, the Hot Pursuit pack makes sure you’re coming in hot.

Made for the ultimate playmakers, unleash your creativity with the FUTURE 8. The FUZIONFIT³ upper uses four-way stretch yarn, 3D Fuzionpods and PWRTAPE to create an adaptive fit that moves with the player like a second skin. A textured high-density mesh with GripControl Pro enhances ball control in every moment, from threading the pass to finishing the chance. Underfoot, the FLEXGILITY outsole is engineered for agile, multidirectional movement, giving players the freedom to express themselves on the biggest stage.

Kick into sixth gear with ULTRA 6, featuring an engineered mesh upper for lethal finishing, it’s a football boot that feels and plays like a finely tuned machine at your feet. The PWRTAPE support frame stabilizes the foot inside of the boot without hindering agility and freedom of movement. The SPEEDSYSTEM outsole and FastTrax stud design are precision-engineered to take you from kick-off to back-of-the-net faster than you can say: lights out.  

The PUMA KING lives up to its name with the combination of non-animal-based K-BETTER™ upper material and GRIPCONTROL 3D structure on the medial side for enhanced ball control. A new KING doesn’t come along every day, but there will always be a new KING. The rightful heir is here.   

The Hot Pursuit pack also includes the FUTURE 8, ULTRA 6, and PUMA KING in women’s specific fits engineered for female athletes to perform at their best. The new streamlined silhouettes are made using insights from female footballers to fit like a second skin as you flash forward. The new FUTURE women’s fit 2.0 is informed by scientific research, resulting in a boot that hugs your foot in a fit made for you – with reduced volume in the forefoot and toe box, plus a new molded sockliner for extra arch support – so you can focus on what matters: unleashing your creativity.

The Hot Pursuit pack is available on pre-sale from October 2nd at PUMA.com, PUMA stores and select retailers worldwide and available on global release from October 9th.

It all starts with Black and Yellow. One voice becomes hundreds, hundreds become thousands, until the whole stadium is vibrating – that’s the essence the 2025/26 Home kit captures, bringing that energy to the surface with a classic yellow base and distorted black graphics across the chest. Some have experienced the Yellow Wall at a BVB home match, others have feared it, and with the new Home kit it just got louder.

The detailing along the top of the neck writes ‘Borussia Verbindet’ – ‘Borussia Unites’, a motto that signifies commitment to the Club’s diverse community and BVB family, where two iconic colors mean so much more than just a football kit.

Marco Mueller, PUMA’s Senior Director of Product Line Management Performance Apparel, said: “There are not many colors more iconic and symbolic than the black and yellow of Dortmund, with this year’s kit we have turned the volume up a little louder and created something unique for a BVB Home jersey. We really wanted to push the creative boundaries and inject some energy into the Home jersey, we believe the integration of the black graphic into the yellow jersey creates a slick contrast between the two colors. This new jersey will really create a vibrant yellow wall that will look incredible and fearsome at the SIGNAL IDUNA PARK.”

Carsten Cramer, Managing Director of Borussia Dortmund, said: “PUMA has been a trusted partner in bringing Borussia Dortmund’s spirit to life through design. This Home kit is another milestone in our journey together; it’s a symbol of our passion and our community. With this design, we bring the energy and emotions of SIGNAL IDUNA PARK directly onto the pitch and to our fans around the world.”

The 2025/26 Home kit is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jersey is made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

Set the volume to loud with the brand-new BVB Home kit available from the 8th August at PUMA stores, Borussia Dortmund Official Stores, and select retailers worldwide.

This kit is for the City that plays in the rain. Manchester City is a symbol of the people, the culture, and the spirit of Manchester. The new Third kit is designed for those who carry City in their hearts, rain or shine. Grey skies may often be seen overhead in Manchester, but this City brings electrifying football to the pitch whatever the weather.

A detailed all-over raindrop graphic covers the jersey and shorts, contrasted with vibrant neon green accents across the neck, shoulders and side panels, symbolising the stand-out quality of Manchester City. A green-to-blue gradient runs down the centralised PUMA cat and Club crest and into the socks to create a cohesive full-kit look, resembling the iridescent nature of water. Completing the design, the Club crest features a transparent finish that mimics water droplets on a window, a subtle nod to our home. The kit carries a message from Manchester: even when it rains, we shine.

Serena Gosling, Director of Retail & Licensing, Manchester City, said: "Today is an exciting day, with the launch of this year’s Third kit, just ahead of the 2025/26 Premier League season, and the Women’s Super League starting next month. As part of our creative process, PUMA and the Club explore different design directions for each kit, taking inspiration from the city of Manchester, the Club’s history and other cultural influences. We are looking forward to seeing the players wearing the kits on the pitch this season."

Marco Mueller, PUMA’s Senior Director of Product Line Management Teamsport Apparel, said: “The people of Manchester have a deep-rooted love for football, as both a sense of pride and community belonging. This kit brings those two traits together, to create a truly unique kit that does things a little different. We decided to design a kit that not only embraces the rainy Manchester weather but also the fact the fans stick by the team ‘Rain or Shine’.”

The 2025/26 Third kit is available in both Authentic and Replica versions. The Authentic Jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction for elite-level performance. The Replica Jersey offers the same striking look with a more relaxed fit, perfect for both match days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The Manchester City Third kit is available from PUMA.com, Manchester City Official Stores and select retailers worldwide from the 14th August.

The 10.5m tall inflatable ball illuminated London’s famous riverbank with thousands of onlookers watching on in awe as Morgan Rogers helped strike the ball through Tower Bridge to score the ‘first goal of the season’.

The eye-catching stunt follows the recent partnership announcement between PUMA and the Premier League as official match ball provider – with plenty more huge goals set to stun fans across the country in the months, and seasons, to come.

Proving that when you have a ball, anything can be a goal and the goalposts can be anything, Morgan Rogers added: “It was great to be involved in something of this magnitude! It was definitely one of the more open goals I’ve scored in my career and hopefully the first of many this season.”

The PUMA Orbita Ultimate PL match ball is comprised of twelve evenly sized panels to ensure precise weight distribution, keeping the ball perfectly balanced. The high-frequency moulding guarantees long-lasting durability with enlarged and deeper seams to improve aerodynamics, shape retention, and a soft touch with every kick, no matter the pitch or weather. The ball will make its on-pitch debut during the first match round of the Premier League from the 15th August.

The official Premier League match ball is available now at PUMA.com, in PUMA stores, PL Shop and select retailers worldwide.

“I was a young boy with big dreams; a cub became a lion on the biggest stage. The world has seen some of my journey but not all, the hard work, the dedication that people do not see is what helped me achieve something that will live with me forever,” said Memphis Depay.

“To become the Netherlands top male goal scorer is a true honor, with the amazing players that have played for this great nation, to be the person with the most goals shows there is no dream too big. I wanted to celebrate by giving a special token of my appreciation to the people that 

helped me along the way – 51 boots, 51 people that walked beside me on my journey. I am so happy with this record, but it doesn’t stop there. The journey still has more chapters to write.”

Memphis Depay has personally selected the special group that includes family, friends and influential people that have been a part of his journey. Memphis and PUMA will also give away one pair of the boots in a special competition @pumafootball.

The MD51 ULTRA football boots feature a white base with two unique colorways and designs on each boot. The left boot features blue and black icons that illustrate the importance of Memphis’ family, faith and cultural background. The right boot features orange and black icons that illustrate Memphis’ career journey from young boy to superstardom.

The icons on the left boot signify:

1. Number 10: Becoming the number 10 for the Netherlands.
2. Gigi Vitale: Friendship/Circle Tattoo.
3. Mum Cora: Cora Letters/Heart in Flames.
4. Christ Redeemer: Faith.
5. Moordrecht: The Genesis (Ghana/Moordecht Flag + Ghana Star).

The icons on the right boot signify:

1. Cowboy Hat: Arrival for the national team arrival.
2. First Goal (Doel) for Netherlands.
3. Paneka goal against France.
4. Lion Tattoo: Resilience.
5. 51 goals/BADTTW: Trust your inner wisdom.

Each pair of the MD51 ULTRA football boots will be presented in special cases to the people Memphis has selected and each pair comes with a signed Memphis Depay certificate of authenticity and will not be for sale.

Wherever BVB play, the volume stays high. The 2025/26 Away kit arrives in a striking mix of white, black, and high-voltage yellow — a colorway guaranteed to stand out in any stadium, on any street, from any distance. Loud not just in color, but in character, this kit ensures the presence of Dortmund is seen, heard, and felt in every corner of the footballing world.

The white base is brought to life with black sleeves and vibrant yellow accents, celebrating the identity of BVB even when the team is away from home. Because the Loudest Colors in Football don’t lose their voice on the road — they travel with purpose.

Marco Mueller, PUMA’s Senior Director of Product Line Management Performance Apparel, said: “Designing the Away kit is always an opportunity to express BVB’s energy in a different way. This season, we wanted to capture how Borussia Dortmund brings its identity and support with them wherever they go. The white, black, and high-voltage yellow combination is unapologetically bold and impossible to miss — a perfect reflection of the Club’s fearless character on the road.”

The 2025/26 Away kit is available in both Authentic and Replica versions. The Authentic Jersey is made with PUMA’s ultra-light ULTRAWEAVE fabric, designed to reduce weight and friction for elite performance. The Replica Jersey offers the same bold look in a fan-friendly silhouette, perfect for matchdays and beyond. Both feature PUMA’s dryCELL sweat-wicking technology to keep wearers dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jersey is made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The 2025/26 Borussia Dortmund Away kit is available from 12th September at PUMA stores, Borussia Dortmund official stores, and select retailers worldwide.

Im vergangenen Sommer begeisterte Tentoglou bei den Olympischen Spielen 2024 in Paris die Welt, als er seinen Olympiasieg erfolgreich verteidigte – eine Leistung, die zuvor nur der legendäre Carl Lewis geschafft hatte. Er sprang eine beeindruckende Weite von 8,48 m.

„Wir sind unglaublich stolz darauf, Miltiadis in der PUMA-Familie willkommen zu heißen. Die Verpflichtung ist ein großartiger Moment für PUMA, da wir unsere Präsenz im Leichtathletikbereich weiter ausbauen und PUMA als dominierende Marke etablieren“, so Pascal Rolling, Director of Sports Marketing Running bei PUMA. „Seine Leistung in Paris zu sehen, war ein Riesenerlebnis, und wir freuen uns darauf, ihn sowohl auf als auch abseits der Bahn zu unterstützen, während er weiterhin Maßstäbe setzt und eine neue Generation von Athlet*innen inspiriert.“

Neben seinen olympischen Erfolgen ist Miltiadis sechsmaliger Europameister und gewann 2018, 2022 und 2024 drei Mal in Folge den Outdoor-Titel sowie zwischen 2019 und 2023 drei Mal in Folge den Indoor-Titel. 

PUMA unterstützt Leichtathlet*innen, die Leidenschaft, Persönlichkeit und Energie in den Sport bringen. In Zusammenarbeit mit Athlet*innen wie Miltiadis setzt PUMA neue Maßstäbe bei Performance-Innovationen und entwickelt wegweisende Produkte, die ihnen zu Höchstleistungen verhelfen.

Tentoglou wird als PUMA-Athlet beim Novuna London Athletics Meet am 19. Juli antreten.

Seit dem kometenhaften Aufstieg aus der Oberliga in die höchste deutsche Spielklasse hat RB Leipzig mit innovativem Fußball frischen Wind in die Bundesliga gebracht und konnte sich bereits sechs Mal für die Champions League qualifizieren. Zudem holten sich die Leipziger bereits zwei Mal den DFB-Pokal und einmal den DFL-Supercup. Die Frauenmannschaft stieg 2023 in die Bundesliga auf.

„Die Roten Bullen von RB Leipzig haben sich in kürzester Zeit nicht nur in Deutschland, sondern auch international einen Namen gemacht“, sagte PUMA CEO Arne Freundt. „Wir freuen uns auf viele großartige Fußballmomente und darauf, den Verein in den nächsten Jahren auf seinem erfolgreichen Weg zu begleiten.“

Die Zusammenarbeit umfasst neben der Ausstattung der Teams auch umfangreiche Sponsoring- und Merchandising-Rechte, Werbeleistungen rund um die Spieltage in der Red Bull Arena und der RB Leipzig Fußballakademie sowie digitale Aktivierungen. PUMA wird auch die eSport Teams von RB Leipzig ausstatten.

„Wir freuen uns sehr, mit einem solch renommierten Unternehmen eine langfristige Partnerschaft abgeschlossen zu haben. Für RB Leipzig ist die Zusammenarbeit mit PUMA ein weiterer großer und wichtiger Schritt in seiner Entwicklung“, sagte Johann Plenge, Geschäftsführer von RB Leipzig. „Wir werden nicht nur vom erstklassigen Knowhow profitieren und unsere Mannschaften für den größtmöglichen Erfolg ausstatten, sondern auch gemeinsam Projekte umsetzen und Innovationen im Fußball vorantreiben. PUMA ist jung, dynamisch und schnell und passt mit diesen Werten perfekt zu unserem Club sowie der RB Leipzig-DNA.“