Merchandising / Buying

Director Merchandising PUMA Golf

Carlsbad, United States of America

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Talent

  • Minimum 10 years of relevant experience in global product role.
  • Minimum 5 years at a senior level with extended responsibilities.
  • Bachelor's Degree in Business Management, Product Marketing, or an Apparel/Fashion related discipline is required. MBA preferred.
  • Ability to consistently drive growth in financial and performance metrics by reacting to changing consumer behaviors, building relationships and delivering a value-experience equation to the brand, category and consumer.
  • Must have excellent skills in product management, creative product development, establishing work procedures and time-lines, price calculation, and maintaining range management systems.
  • Efficient technical background related to apparel, footwear and accessories including toolings, uppers, fabrics, trims, product development, and quality requirements.
  • Competitive product knowledge in Sports, Golf and/or Sportlifestyle market.
  • Experience within an international company preferred.
  • Must demonstrate excellent verbal and written communication and presentation skills.
  • Passion for Sports and Golf

The Hiring range base pay for this position is $135,600 - $197,285 + Bonus + Benefits

(Benefit Summary Corporate) 

Pay may vary depending on job-related knowledge, skills, and experience

Your Mission

  • Partner with Sales Management to set a clear direction for the PUMA Golf Merchandising team that aligns with regional strategies and financial targets.
  • Create momentum across Wholesale & ecom, while constantly seeking new opportunities to drive growth and brand heat in all channels
  • Develop and execute an overall product strategy that maximizes profits, provides a consistent consumer experience and demonstrates highest quality of product offering possible
  • Conceive and create new thoughts and ideas pertaining to maximizing revenue and resources, presenting products and reaching the consumer
  • Own overall retail-focused seasonal PUMA Golf product line architecture, assortment plans and lifecycle plans, ensuring that the line plan is built to support key category growth initiatives and Key Account strategies
  • Partner with Global Business Units/Product Line Management to ensure the creation of product that meets Channel needs/targeted line architecture and pricing requirements
  • Drive presentation of seasonal architecture to global product teams along with insights and commercial input that align to brand positioning and vision.
  • Own the overall process of briefing margin appropriate products and/or special programs based on specific market needs that incorporate customer insights, consumer trends, competitive activities, market intelligence and the North American distribution strategy.
  • Oversee all information related to products including but not limited to price points, forecasts, introduction/launch dates and distribution plans
  • Responsible for key account and sales rep sample management
  • Review ongoing sell-through analysis for the overall category and key accounts to assess trends and needs while ensuring fast decision making
  • Deliver channel/marketplace insights to all relevant stakeholders (Wholesale, Retail, Global Business Units, Global Merchandising, Marketing and Finance) to ensure that product needs are met and proper go-to-market activities can be executed
  • Travel the market to gain insight on current trends, consumer behaviors and channel opportunities
  • Work with VP Sales and Finance to own product forecasting and purchases for the PUMA Golf footwear, apparel and accessories category
  • Own seasonal and annual PUMA Golf Merchandising plans that align with overall financial and sales budgets
  • Ensure SKU efficiency and sample expenditures meet regional guidelines and parameters
  • Serve as PUMA Golf product expert of the North American region, internally and externally
  • Deliver impactful presentations that influence financial performance with NA Key Accounts
  • Drive seasonal pre-line process for PUMA Golf across all channels to collect customer insight, brief additional needs and adjust seasonal assortment plans as needed
  • Manage and train direct reports for all merchandising and forecasting functions
  • Develop, empower and grow direct reports to own and become an expert on their business, take risks, have fact-based conversations and take on increasing levels of responsibility
  • Serves as primary point of contact for senior level global counterparts regarding PUMA Golf product and strategy for Wholesale
  • Collaborate with Sales counterparts to identify needs as related to assortment plans and product flow to maximize wins for the PUMA brand and the customer
  • Educate the Sales force on seasonal merchandising strategies and product
  • Work closely with Planning and Operations counterparts to share information regarding financial targets, functional milestones and account planning, forecasting and performance
  • Collaborate with Marketing to align on seasonal stories and go-to-market plans
  • Work cross-functionally to ensure that the go-to-market process runs smoothly. Duties include but are not limited to: Participation and/or Merchandising leadership in account meetings and presentations, Drive account meeting product set up and break down, Seasonal sales meeting/launch participation, presentation and set up, Own the development of necessary sales and account meeting presentation materials, Trade show participation, presentation and set up, Quickly execute agreed upon post-meeting action items including product briefs and forecasting execution

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

Want to join our team?

PUMA Carlsbad

Carlsbad CA

Carlsbad is where COBRA PUMA GOLF takes a strong swing at introducing joy into the game of golf.

PUMA Headquarter Herzogenaurach

Shape PUMA Merchandising

PUMA encourages your passion for sports – we live it ourselves. That's particularly true for PUMA Merchandising, where it's essential to make the connection between market needs and product development. With creative solutions, we channel market and consumer needs into PUMA products.