• Enrolled student during the duration of the internship
• Driven and stress-resistant; able to juggle multiple tasks
• Service-oriented and representative, enthusiastic and flexible
• Able to take initiative and be creative within the organization
• Responsible and proactive way of working
• Affinity with the football market and interest in retail
• Ideally, you have some experience in visual merchandising or retail through internships or previous work experience
• Conceptual and creative thinking skills to develop innovative solutions
• Possession of a driving license B
• Good command of German and English
• Start date: 15.08.2025; Duration: 6 months.

•  Supporting PUMA campaigns for both trade marketing and brand marketing
• Assisting with and organizing photoshoots with PUMA clubs, federations and athletes
• Assisting with and organizing PUMA onsite events
• Compiling and sending marketing communication materials for partners / (Coordination of the use of POS materials)
• Compiling reports before and after a campaign
• Entering and sending product orders for marketing campaigns 
• General support of the marketing team
• Supporting the planning and opening of new PUMA shop-in-shops, pop ups, showrooms & vip boxes
• Creation of creative briefings for internal & external use
• Supervision and control of visual merchandising activities in retail in cooperation with external partners (visual merchandising agency)

• Enrolled student in sports science, sports management or business administration

• Interest in a product-related internship (less marketing intensive)

• Very good computer skills (Word, Excel, PowerPoint)

• Good command of English

• Team player, organizational talent, initiative, entrepreneurial thinking

• Interest in the sporting goods industry, affinity for products

• Affinity and enthusiasm for team sports (football, handball, basketball)

• Starting date: 15.08.2025; Duration: 6 months.

• Prepare and organize product presentations of merchandisers (PowerPoint presentations and compilation of collection samples)

• Prepare and participate in sales force and key account conferences.

• Research, create and maintain various databases.

• Support in the preparation of sales documents (catalogues, flyers)

• Be responsible for samples (stocktaking, organization of sample sales, equipping the showroom in the Brand Center)

• Support in day-to-day operations & team support

• 5+ years of work experience in Retail Merchandise Planning/Business Planning/Demand Planning/Sales Planning preferably in E-Commerce.

• Deep understanding of seasonal merchandise planning and buying cycles, and E-Commerce processes across different functions.

• Solid understanding of ecommerce platform business models e.g Zalando, Amazon, AboutYou, Otto, Ebay.   

• Excellent knowledge in managing merchandise planning KPIs. 

• Excellent knowledge in Excel is a must, knowledge in SAP S/4HANA is an advantage.

• Strong self-organization and problem-solving skills, ability to work in a fast-paced and matrix organization. 

• Responsible for achieving the Financial KPIs for the Marketplace business. 

• Responsible to deliver a numerical product business plan in liaison with the Category Management, Marketplace Trading & Merchandising Teams. 

• Responsible for formulating MP product strategy by aligning with WHS team. 

• Responsible for weekly forecasting of operational ecommerce/logistics KPIs in liaison with Trading – ASP, GM, Orders and Returns. 

• Responsible for product ranging and live rates on MPs.

Key Skills:

Strategic Leadership: Ability to develop and execute marketing strategies that align with business goals

Market Analysis: Proficiency in analyzing market trends and consumer insights to drive marketing decisions

Team Management: Strong leadership skills to manage and inspire a diverse marketing team

Communication: Excellent verbal and written communication skills for effective stakeholder and teams engagement

Digital Marketing: Expertise in digital marketing channels, including social media, SEO, and content marketing

Financial Acumen: strong skills in managing budgets, analyzing ROI, and making strategic decisions to ensure marketing efforts align with financial goals and connect marketing activities to revenue outcomes

Effective Stakeholder management: understanding stakeholder needs and expectations, and systematically communicate and collaborate with them to ensure their support and address any concerns.

Qualification Requirements:

Experience:  10+ years of marketing experience, with at least 5 years in a senior leadership role

Education: A bachelor's degree in Marketing, Business Administration, or a related field

Regional Knowledge: In-depth understanding of the European consumer, market and competition dynamics and cultural nuances

Analytical Skills: Strong analytical and problem-solving abilities to measure and optimize marketing performance

Language Proficiency: Fluency in English; additional languages relevant to the European region are a plus

Intercultural Competence: ability to effectively and appropriately communicate and interact with people from different cultural backgrounds.

Maximizes the effectiveness of Region Europe Marketing Spend to elevate PUMA’s brand desirability and increase the commercial impact across all markets within responsible geographical scope.

DIGITAL MARKETING:

• Ensure a full Digital alignment between PUMA DTC and Retailers
• Implement integrated campaign planning approach to ensure a full funnel strategy is applied from Brand Marketing to Performance Marketing
• Ensure budgets are dynamically allocated based on highest ROI
• Build an agile culture with the European marketing community to adapt and improve constantly our digital activities ROI : experience, measure & improve
• Establish and foster adoption of standard set of KPIs to measure the effectiveness of campaigns (short-term) and brand marketing efforts (long-term) in a consistent manner across Europe
• Ensure clear target KPIs are set and measured against in each Area
• Lead Area Director of Marketing with insights to optimize local marketing mix
• Ensure right budget allocation based on effectiveness in course of annual budgeting process
• Share best practices (within the region but also from Global).

CONSUMER INSIGHT:

• Championing the consumer
• Drive together with BU Mktg Team consumer insights studies to ensure there is a clear understanding of the different customer segments
• Ensure that the consumer insights are used to create tailored & impactful marketing communication strategies
• Ensure optimization across all channels (Whsl & Direct-to-Consumer) to maximize the benefit for PUMA EUROPE (not the individual Area P&L)
• Ensure the consumer journey is clearly defined and the marketing strategies accordingly defined
• Ensure the consumer insights from our direct-to-consumer are available and maximized for wholesale areas.

AGENCY:

• Setting up the right partner/agency structure
• Identify key partners (Google, FB…) and create a direct relationship when relevant
• Ensure the partner/agency network across Europe is optimized; Centralized to the extent it makes sense to realize scale/efficiencies ( for ex. Media and Last Inch/click); Localized to the extent it makes sense to be locally relevant
• Ensure the agency are efficiently and effectively managed; e.g. clear guidance on which competence / data is inhouse vs outsourced
• Ensure yearly negotiation with European partners to make sure  we get the financial benefit of the scale and optimize the costs.

REPRESENTATION:

• Being the voice for Europe (Western and Eastern Europe)
• Ensure Europe’s requirements are sufficiently considered in Global Marketing and Global Sports Marketing (e.g. ambassadors, influencers,  collab partners)
• Ensure global guidelines are applicable in Europe.

COACHING:

• Developing the Area Marketing Directors and European HUB  Marketing Team.
• Ensure all Marketing Directors in each Area are on par with the expected competences
• Create development plans together with the Area MD to develop current teams
• Co-Interview new Marketing Directors  together with the Area MD(Veto-Right)
• Build a strong community among the European Marketing Area and HUB.

BUDGET RESPONSIBILITY:

• Oversee, control and lead total Region Europe Mktg Budget.

LEADERSHIP

• Responsible for all aspects of the performance management and professional development of the team, including recruitment, development plans, providing constructive feedback, appraisals and exit processes
• Foster a positive and inclusive team culture by actively engaging team members, promoting open communication, and implementing initiatives that enhance employee satisfaction and well-being
• Compliance with and implementation of legal and operational requirements regarding occupational health and safety within your own area of responsibility.

• Minimum 7+ years of relevant experience in Apparel Design in the sportswear or casual sports lifestyle industry in a performance category
• At least 1-2 years of experience in a leadership position  
• Strong knowledge of fabrics and new industry technologies
• Very good sense for colors, creativity and design talent
• Excellent Macintosh skills and knowledge including Adobe creative suite
• Exceptional ability to see projects through all phases of research, design, initial and final prototypes
• Very good communication and presentation skills in English
• Flexible and well organized Teamplayer
• University degree in Design and/or relevant field of study
• Please submit your PORTFOLIO with your CV
• This opportunity will be available in full time or part time.

• Reinforce and strengthen the brand position and help to generate consumer demand by ensuring the seasonal creative direction is expressed through the Teamsport Apparel collections
• Drive for market relevant design strategies and help to bring awareness to the design team of the bigger design organization
• Lead in creation and execution of innovative product designs and deliver results in line with PUMA's seasonal development calendar
• Represent design areas as design spokesperson at internal and external meetings to present new designs, concepts and creative direction
• Work closely with the Creative Director and Head of Design to drive forward the brand DNA, market relevant design and desirability in the Teamsport channels for PUMA
• Drive a close cooperation with designers from other product areas (Footwear & Accessories) to ensure strong, aligned 360 design concepts
• Work as a dynamic, key representative of the Teamsport product team, working closely with the Co-Designers, Development, Product Line Mangement, Business Unites and Marketing
• Lead, inspire and develop the individual team members and foster a strong team dynamic
• International and domestic travel as required to achieve a high level of product and component development, including visits to manufacturing countries / factories to assist and review commercialization and production on key product.

• Enrolled student, ideally with first experience in the field of human resources

• Excellent English skills, both written and spoken

• Excellent communication skills and a strong service and customer orientation

• Organizational talent paired with a quick grasp as well as an independent, structured way of working

• Team player with high flexibility, commitment and initiative

• Starting date 01.08.2025; Duration: 6 months (12 months possible-if you are enrolled at university for the whole period of internship)

• Support of the People & Organization Partner (HR Business Partner) and Talent Connection & Attraction Manager (Recruiter) in applicant management and recruiting

• Independent coordination of virtual and face-to-face interviews in coordination with the Hiring Managers and (international) applicants

• Preparation and active participation in weekly Recruiting Catch-Ups

• Close cooperation with the Hiring Managers and the respective departments as well as contact person for all matters concerning interview coordination.

• Independent handling of various recruiting processes in our HR tool Workday

• Assisting candidates with travel planning for personal interviews (hotel and flight bookings) as well as subsequent settlement of costs incurred

• Support in the People Operations department with administrative tasks.

• Completed degree in Business Administration with a focus on Controlling, Finance, or Accounting – alternatively, a completed commercial apprenticeship (e.g., Industrial Clerk, Office Management Clerk, or similar qualification)
• Initial experience in controlling, finance, or accounting is a strong advantage
• Confident in using Microsoft Excel; familiarity with SAP or other ERP systems is a plus
• Strong analytical skills and a keen eye for numbers
• Precise, well-organized working style with attention to detail
• Collaborative mindset, self-motivated, and eager to develop professionally
• Part time possible too with min 25-30h/week  or full time 

• Support Senior Financial Controller Europe in monthly closing processes
• Act as a business analyst and provide business insights by using existing reports and commentary files
• Update and improve BI reports
• Further develop KPI’s and processes
• Work closely with all relevant stakeholders (e.g. international Controlling, area finance teams or GTM)
• Provide standard reports
• Coordinate preparation of monthly management meeting and rolling forecasts
• Consolidate area inputs and provide key conclusions
• Get control over different data sources and ensure correctness of used parameters
• Support Budget and forecast processes
• Ad-hoc projects

Key Competencies & Skills:

• Passion for influencer marketing, social media, and brand storytelling
• Strong attention to detail and organizational skills
• Ability to multitask and meet deadlines in a fast-paced environment
• Strong communication skills and a proactive attitude.

Qualifications:

• Currently pursuing a degree in Marketing, Communications, Business, or a related field
• Familiarity with social media platforms (Instagram, TikTok, YouTube, etc.)
• Basic knowledge of influencer marketing is a plus.
• Start date: 01.08.2025; Duration: 6 months.

Influencer & Seeding Support

• Assist with influencer gifting and seeding efforts, ensuring products are packed and shipped on time
• Help maintain inventory records and track shipments
• Research potential influencers and support outreach efforts.

Content & Social Media Monitoring

• Track influencer posts and compile reports on campaign performance
• Monitor industry trends, competitor activities, and social media conversations to identify opportunities
• Assist in collecting and organizing influencer-generated content for internal use.

Administrative & Team Support

• Help manage influencer databases and update team documents
• Help in agency communications, meeting preparations, and scheduling
• Support event coordination and influencer activations as needed.

• Enrolled student in relevant studies such as Marketing, International Business, Sports Management, Business administration or similar. 

• Interest in and passion for Project Management and Motorsport.

• Excellent English skills (verbally and written).

• Very good MS-Office skills.

• Solid knowledge of Adobe Creative Cloud programs (InDesign, Illustrator, Photoshop, Acrobat, etc.) is a plus.

• Strong communicator, independent and well-organized working style.

• Highly committed and flexible team player, creative and detail oriented.

• Starting date: ASAP; Duration: 6 months

• Support the Project Management Team in the day-to-day management of global Business Unit campaign creative plans, including timelines, workflows, resource management, and communication for Business Unit (Motorsport).

• Support the primary contact with the Business Unit, PUMA Creative Services team, external agency partners, and key internal/external project stakeholders.

• Assist in providing regular updates to Creative Project Management leadership to ensure projects are on track.

• Assist in the creation and maintenance of key planning documents, meetings, meeting recaps, deliverable documents and presentations.

• Assist in managing the creative project workflows of assigned projects including project reporting.

• Coordinate the creative KPI feedback loop for all major campaigns with global and regional counterparts.

• Support to maintain and update Project Management tool data (ASANA).

• Quality control of Marketing Campaign Guidelines for final global distribution to markets.

• Support the production team with product & sample preparations for photo and video shoots.

• Learn the entire creative design process from first sketch to final product

• Be responsible for one self-directed, individual projects and support in launching product design ideas in line with specific product strategies

• Generate and present strong product stories, designs and mood boards

• Under the direction of the Design team collect market intelligence, providing the team with accurate and up-to-date information on trends and developments

• Assist the Design team in the creation and maintenance of creative directions, product designs, tech packs, presentation materials, design mini sheets and specifications

• Support the Design team on general tasks, such as create drawings, data management and database upkeep

• Enrolled student in a relevant field of studies such as Business Administration, Sports Management, Textile Management, Fashion Marketing or similar

• Basic analytical skills and excellent attention to detail 

• Good communication skills in English (written and verbal)

• Competent level of MS-Office Tools

• Ability to work well as part of a team but also independently with a hands-on approach and proactiveness

• Starting Date: 15.10.2025; Duration: 6 months

• Support the Product Line Managers in coordinating all aspects of product life cycle management

• Assist with market- and competitor studies, retail and product trend research, data collection and general day-to-day business

• Create presentations, prepare, and attend internal and external meetings / events

• Support data management of product database and benchmark analysis

• Prepare price and cost comparison, sales data and order figures

• Maintain product descriptions for the seasonal product catalogue, support with photo approvals and be the key point person for the organization of samples

• Enrolled student for the entire internship time period in a relevant field of studies such as Textile & Clothing, Textile Management, Clothing Technology, Textile Engineering etc.

• Excellent English skills (written and spoken)

• Upper intermediate knowledge in MS Office and Adobe Illustrator

• Reliability, flexibility as well as being a team player should be your part of your personal soft skill set

• Moreover we expect a high level of motivation, commitment and enthusiasm

• Starting date: 15.09.2025; Duration: 6 months

• Assist in the developing of different collections

• Set up and maintenance of tech pacs regarding fabric, trim and logo informations

• Creating style measurement charts

• Follow up, unpack, mark and measure of samples

• Support fit meetings for different sample stages

• Comment on samples with regards to measurements, fit, workmanship and design

• Comment on strike offs with regards to size, color, quality and execution