A pioneer of South Korean fashion, Juun.J conveys modernism and structure through his distinct color palette and eye for shapes. Imagined through the lens of Juun.J’s signature aesthetic, the Plexus is disguised under a functional, utility-inspired look that evokes high-end sensibilities.

The Plexus’ distinctive closure and unique lace construction are complemented by a glossy black carabiner fastened to the upper. Void of any prominent logos or graphics, the collaboration features a subtly debossed logo sitting on the heel, and co-branding on the tongue. Juun.J’s shadowy take on the Plexus is completely wrapped in black, from the outsole to the laces, while recycled mesh comprises the shoe’s sock liner.

The result is a powerful expression of both PUMA and Juun.J’s DNA. The highly structural and modern sneaker endeavors to challenge established designs, and transcend the ordinary.

The PUMA x Juun.J Plexus is available starting April 8, 2023 from PUMA flagship stores and selected retailers such as END., KITH and UNDEFEATED.

Notes to Editors

Aspiring to become a future classic in the PUMA catalog, the Plexus is inspired by a seminal model from PUMA’s archive, the Mostro. The Plexus launched in January in a striking “Elektro Green” color scheme, with additional colorways coming later in 2023. 

Davido is one of Africa’s most successful music artists with more than 20 million followers on social media and four successful albums to his name. Through his music, Davido continues to transcend the concept of time, trends, and fashion as a certified hitmaker. His new album TIMELESS will reminisce and super serve core engaged fans while strategically connecting with new audiences who are familiar with Davido's pioneering roots and achievements. The collection will be available in stores and on puma.com starting April 7. 

To gear up for their expedition, PUMA and P.A.M. have created a collection of technical silhouettes that are outfitted with light, airy graphics, trail-inspired details, and functional utility throughout. Items like the Zip-Off Jacket, Reversible Cap, and Woven Pants all channel a sense of outdoor exploration, while playful graphics keep the collection rooted in Perks and Mini’s visual DNA. Appearing throughout the collection, PUMA and Perks and Mini also introduce a special wordmark featuring the logos of both brands.

The collaboration also serves new takes on the Prevail TRL, Clyde Rubber, and Trinomic Sandal. With bold color blocking and high-vis hits on the trim and laces, the trio of footwear styles is a fresh new look for three of PUMA’s summer-ready silhouettes.

The PUMA x P.A.M. collection is available starting April 29 from PUMA flagship stores, PUMA.com, P.A.M. stores, PERKSANDMINI.com, and distribution partners.

About BIO/VERSE

Built by DEEP Foundation, the second impact installment of PAM/PUMA BIO/VERSE directly supports biodiversity monitoring surveys, community-led ranger patrols and habitat restoration in the buffer-zones surrounding the Gunung Leuser National Park in North Sumatra, with Sumatran Ranger Project and Rainforest Connection.

Notes to editors:

Miraculous™ – Tales of Ladybug and Cat Noir is now in its fifth season, scoring top ratings in more than 120 countries around the globe across multiple traditional media outlets and streaming platforms; and the US$100 million+ animated feature, Ladybug and Cat Noir: The Movie, will launch this year. With broad appeal across age demographics, Miraculous™ has become a digital planetary craze with over 33 billion views on YouTube (authorized and user-generated content).

An expression of freedom and indeed the concept of Liberty itself, this new collection channels the spirit of the 1960s, told with the help of Liberty’s famous archive of florals. The collaboration also pays homage to London’s storied florists and flower shops, from Hackney’s rustic markets and flower stalls to the ornate bouquets created by Chelsea’s prestigious florists.

Mixing both prints and embroidery for a tactile and elevated feeling, PUMA x Liberty is here to empower you on your journey of self-discovery, wherever it may take you.

Spanning apparel, footwear, and accessories for adults, and for the first time, kids as well, the latest from PUMA x Liberty includes verdant and unabashed matching sets like the Woven Jacket and Woven Shorts, plus flowery staples like the Flared Pants and Cropped Hoodie. Cross-pollinating Liberty’s signature DNA with PUMA’s luxe sportswear cuts, the perennial collaboration also includes a selection of exclusive and playful graphics, used across the apparel range.

The Teveris Nitro and Slipstream round out the collection’s footwear offerings, also adorned with an exotic floral color scheme courtesy of Liberty.

Set within a traditional London flower shop, the campaign imagery shows the latest PUMA x Liberty collaboration in a scene that is teeming with vivid flower arrangements.

The latest PUMA x Liberty collection is available starting May 5, 2023 from PUMA flagship stores, PUMA.com, PUMA stockists and in-store at Liberty.

The Scuderia Ferrari Replica Baseball Jersey is set to be launched exclusively at the 2023 Formula 1 Miami Grand Prix, so fans will be able to show their support for the legendary Scuderia in style, both on and off the track. The release timing of the Miami Grand Prix - at the home of Baseball in the USA - further showcases the perfect blend of lifestyle, fashion and sport that both Puma and Scuderia Ferrari embody with the Replica Baseball Jersey.

Fans of PUMA and Scuderia Ferrari can now show their support in the most stylish way possible at the track, in the bleachers, or in the street - with the Spring Summer 2023 Scuderia Ferrari Replica Baseball Jersey. To secure yours, visit selected PUMA and Ferrari stores, as well as online at puma.com and store.ferrari.com. 

Following the momentum of Stewie’s debut signature shoe in 2022, the Stewie 2 provides the latest PUMA technology for all athletes to perform at the highest level. The performance hoops shoe features a PWRTAPE supported upper for durability and support when cutting and jumping, the midsole consists of a NITROTM -infused foam for superior responsiveness and comfort while remaining lightweight, and a high-abrasion outsole tread pattern for traction, ideal for quick cuts and spot up jumpers. A sculptural wraparound heel with flame detailing and Ruby’s birthday at the side complete this powerful silhouette for the hardwood and beyond.

A complementing apparel pack consisting of vibrant ruby red hoodies, tees, tights and shorts with allover flame graphics and Breanna Stewart and PUMA branding will launch alongside the Stewie 2 Ruby.

Find the fire within yourself in the new Stewie 2 Ruby and accompanying apparel available May 19 in North America on PUMA.com, the PUMA mobile app, at the PUMA NYC Flagship store and select retailers worldwide.

Modibodi Ambassador and Brisbane City FC Captain, Jamilla Riley, says: “As someone who menstruates and plays soccer in a white uniform, I can attest to the discomfort and anxiety that combination can create, particularly when you are young. You spend your time shamed by the fear of leaks, and it can take all your mental strength to refocus on the game at hand. That’s why I’m such an advocate of the new PUMA x Modibodi active period undies. The designs not only bring some much-needed innovation to the sportswear market, but they also help support your menstruating body so you can play without fear of leaking and kick some goals. Who knew playing on your period could be this comfy It’s liberating!”

Modibodi Design and Innovation Director, Charissa Lanham says: “We wanted to destigmatise the challenges of menstruating whilst competing and show athletes a new world in which they can feel confident and supported to play while they bleed. We worked with PUMA to design a range of active period underwear that utilises Modibodi’s world-first patented technology which includes a leak-proof barrier layer for secure protection; meaning athletes can focus on their game, not their period.”

A workout staple, the PUMA x Modibodi collection absorbs fast and offers peace of mind on the pitch by replacing the need for disposable pads, liners and tampons as you play. The super slim, absorbent black lining is designed to help prevent leaks and unwanted stains. Featuring 3 layers of built-in technology that can hold up to 15ml (or 2-3 tampons) without staining your activewear or sports uniform. To ensure comfort, each design is crafted from 82% recycled material, includes a wider logo waist band for security whilst playing and an aerated mesh side panel to maximise airflow. Modibodi’s proprietary Modifier Technology™ then works to wick moisture and sweat, locking away fluid and odour to keep you feeling fresh and dry.

Available in a two-colour ways Black/Platinum Grey and Black/Green, the collection consists of 3 styles in a range of Light-Moderate to Moderate-Heavy absorbencies, making them ideal to absorb your period and sweat, and keep you fresh and dry, way beyond the final whistle.

The PUMA x Modibodi collection is available online at modibodi.com. The PUMA x Modibodi collection is available in selected stores and online at puma.com and modibodi.com.

The Magnus Carlsen x PUMA Clyde Chess sneakers are the perfect way for chess enthusiasts to express their passion for the game in a stylish and iconic way. With a design that captures the essence of chess, these sneakers are sure to become a staple in any chess player's wardrobe.

The new sneakers are made with a premium leather upper that features a chessboard inspired texture, giving them a unique and sophisticated look. The shoe also includes a contrasted suede form strip, a heel overlay with hairy texture, and a quarter PUMA logo with Magnus Signature in foil print. 

“It’s an incredible honor to be part of the first chess-inspired sneaker that PUMA has ever made. I’m glad that with the Clyde, we chose a style with a rich culture and basketball heritage. It shows off my personality, combining my love of chess with my passion for basketball”, says Carlsen.

To further showcase their chess-inspired design, the sneakers come with a woven tongue label with PUMA branding and a chess figure. The shoes also feature chess figures as lace jewels in black and white colors. Additionally, the synthetic leather sock liner boasts a chess-themed design, with the king piece showcased on the right shoe and the queen piece on the left shoe. A second set of laces is included for added customization.

As part of the collaboration with Carlsen, PUMA is the official sports lifestyle partner of Chess.com’s Champions Chess Tour – a venture that connects the world of chess with sport performance through a full season of elite chess events.

The Magnus Carlsen x PUMA Clyde Chess sneaker will be released during the live Champions Chess Tour broadcast on May 22 with a limited quantity made available to purchase on puma.com

Inspired by Christian’s very own tattoos, this collection features eagle wings and tiger eyes in striking geometric designs appearing on all products. “When collaborating with PUMA on my second collection, the inspiration behind the design elements you will find throughout were two of my favorite tattoos,” said Pulisic. “Each tattoo I have represents a special piece of my journey and how I got here. I’m excited to bring this collection to soccer players everywhere and inspire them to accomplish any goal they set their mind to.”

The new collection features the return of the unbeatable ULTRA ULTIMATE, designed to be ‘Too Fast for Them’. This cleat boasts a lightweight ULTRAWEAVE upper and a firm ground sole plate that helps get you to the ball faster and pick out the bottom corner. The ULTRA ULTIMATE has been crafted to deliver the game’s fastest football boot. The collection also features the CP10 Graphic Ball and the CP 10 Backpack with ballnet, with the CP logo present throughout. Wear your wins on your sleeve in the latest CP signature collection, available exclusively on the PUMA app starting May 16th and on May 18th on PUMA.com, DICK’s Sporting Goods, and select soccer specialty retailers worldwide.

The overdyeing envelops the shoe, from the laces to the sole, giving the collaboration a DIY feel. This new take on the Velophasis also features a translucent cage tinted in purple, which is stamped with the PLEASURES logo in black.

“This is the start of a beautiful relationship. PUMA has such cool history, we can't wait to bring the PLEASURES aesthetic into a new world,” said Alex James, Co-Founder and Director of PLEASURES.

The PUMA x PLEASURES Overdyed Velophasis is available starting June 24, 2023, from PUMA.com, PLEASURES.com, PUMA flagship stores, and selected retailers. Some days earlier, on June 21st , a pre-sale of the sneakers will happen at the PLEASURES showroom during Paris Fashion Week, more information to be confirmed in the upcoming days via @pumasportstyle and @pleasures.

This is just the beginning for PUMA x PLEASURES, more to come in 2023.

This installment of the PUMA x KOCHÉ campaign relies on the aesthetic power of colors, tones, and textures to communicate its message, emphasizing a direct connection with nature.

The second PUMA x KOCHÉ collection will be available as of June 10, 2023 at PUMA.com, KOCHE.com, PUMA stores and selected retailers worldwide.

Notes to editors

The Paris-based KOCHÉ, founded by Christelle Kocher, has become a mainstay in the fashion world, known for a commitment to craftsmanship and a unique take on contemporary couture. Behind the designs, KOCHÉ stands for empowerment, diversity, and inclusivity.