Marketing
Digital & Social Media Manager CPG Europe
Manchester, United Kingdom
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
- Motivated & creative social media expert & first mover on new trends
- Proven marketing track record with social media channels in consumer or lifestyle brand, or in agency
- Hands-on experience with Google Analytics, & influencer analytics tools (e.g. Tribe Dynamics)
- Awareness of Microsoft Advertising, MS Office, Google Ads, Facebook Business Manager
- Knowledge of emerging technologies in new media, with creative/strategic thinking to put into action
- Demonstrated ability to lead & manage projects on challenging timelines
- Ability to work around golf tournaments schedules and key milestones.
- Budget management and organisation skills
- Analytical skills to evaluate campaigns, KPI
- Understanding of content production
- Experience in dealing with and managing external partners such as agencies desirable
- Creative & entrepreneurial spirit and energy, proven ability to work independently and multi-task
- Must be detail oriented, resourceful, self-motivated
- University education or equivalent in respective area; strong written & verbal communication skills
- Passion for sports, in particular golf
Your Mission
- Management of new COBRA PUMA social media channels accounts across Europe. Facilitate engaging and innovative content creation for Instagram & partner channels.
- Management of central COBRA & PUMA webpages, digital communications and database growth across Europe.
- Planning and implementation of paid & organic social media and content campaigns to drive awareness, engagement and conversion
- In cooperation with our agency & brand manager, sports marketing & eCom, develop content calendars & product/event content roadmaps
- Keep track of digital and social trends so that PUMA can be an innovator on emerging platforms
- Manage agency budget incl retainer and paid social.
- Monitoring, analysis of KPIS, reporting and adaptation of plans and strategies
- Stay updated about social media landscape, providing insights into e.g. trends and platforms
- Work closely with the PUMA’s global social & media teams
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
