• Bachelor’s Degree in related field.

• Previous branded retail experience preferred (ideally in sporting goods industry in Thailand).

• Experience in working with a fashion / branded environment.

• Knowledge and experience with merchandising systems is preferable.

• Minimum 2 years of experience is preferred

• Excellent use of Excel, Access and PPT Knowledge of SAP or ONE is a plus.

• Communicate with Impact - Possess strong presentation, listening, verbal and written communication skills, both in Thai and English

Task 1: Assortment Planning & Management

• Redefine country business priorities based on market relevancy and marketing investment, in line with PUMA SEA’s merchandising team overall growth strategy.

• Build Thailand range with competitive pricing – responsible for delivering the target margin and meet SKU efficiency.

• Drive differentiation among key customers across all the Distribution Channels

• Provide seasonal analysis based on GTM timeline to provide puma product and competitors market insights.

• Manage country level GTM timeline

Task 2: Country GTM Alignment

• Proactively engage with internal cross function teams and external customers to provide advanced level of product information, including customer facing during business review and tradeshow, key customer analysis, competitor overview, sales tools (preparing digital catalog and sell-in decks) and tradeshow set-up.

• Collaborate with the Marketing and VM teams to complete the WS product launch plan then transfer the information to the Sales team to achieve the WS goals (including marketing activity execution and various product activation).

• Work closely with product operations team and monitor the delivery schedule on floor to align with marketing grid and product ISD launches.

• Monitor closely with operations to ensure on time delivery and alert related parties in case of late arrival of key initiatives products.

Task 3: Merchandising Operations:

• Prepare and Submit Seasonal wholesale channel forecast based on data analysis/business review.

• Maintain Product Master line list with up-to-date data.

• Review and manage local pricing (inline, non-inline and BFO), ISD and order windows, together with relevant SEA Category in charge and Head of GTM.

• Prepare and support national sales meeting, key accounts pre-line meeting and trade shows as per GTM timeline.

• Own and execute day-to-day merchandising operations

Task 4: Country/Customer Specific Product Development

• Propose, plan and execute country/customer specific products in order to gain market share/mind share within key distribution. Exclusive, SMU, collabs and any gap fillers are included.

• Minimum 6 years of relevant experience in Merchandising, Product Line Management, Product Creation, Buying/Assortment Planning in leading Sportswear/Fashion industry related background is preferred.
• Fluent in English and Mandarin, both oral & written
• Multi-Task Management
• Good knowledge and sense for Sneaker trend and industry
• Good knowledge of local market & consumers
• Adaptability and Resilience

• Support Team Head to build up and implement Select FTW merchandising strategy that aligned to achieve brand’s overall business goal and team’s vision.
• Support Team Head to develop local seasonal strategy and define seasonal key initiatives and growth drivers under the global and local seasonal umbrella
• Integrated with Prime FTW merchant team, cross check and identify growth opportunities. Plan and balance key FTW franchise pricing and lifecycle strategy between Select and Prime FTW.
• Plan Select FTW consumer focused compelling assortments that drive growth and revenue across segments/channels.
• Capture local growth opportunities & Business gaps based on local market and consumer insights. Collab with global Product team, local RCC team and local channel teams to build supplementary products to capture the business opportunities. Ensure product ranges, launch and flow meet strategic vision and financial targets.
• Develop all channels/segmentation range, local pricing, key franchise to support category Net Sales, Margin, Efficiency & Growth targets aligned with company assigned target.
• Responsible for seasonal sell-in and sell thru analysis, make conclusions and apply key learnings for future range planning.
• Work with local RCC team for FTW SMU & Select Accounts exclusives creation, ensure the range vision and value proposition are also within brand DNA and regional relevancy
• Participate in brief, design review, proto and KAS sample reviews. Providing consumer facing relevant feedback to RCC team.
• Participate and be the key contact window for local FTW partnership and account FTW exclusives projects
• Support Team Head in internal cross functional team’s communications with Buying, Sales, Channels, MKT and Retail MKT teams.
• Proactive in key GTM milestones: range download, sign off, NSM, and Tradeshow.
• Analyze and monitor market trends, customer insights, and sales data to identify opportunities for responsible category’s growth and innovation.
• Close monitor for competitor’s key launch/products for additional opportunities
• Operate seasonal forecasting, range upload and all merchandising relevant operation both in global and local systems.
• Support Team Head to consolidate Select team documents for cross team’s communication

• A minimum of 1 - 3 years work experience in a merchandising/allocation role
• Strong analytical skills & excellent communication skills (written and verbal)
• Deep knowledge of Microsoft Excel and Power BI. Experience with SAP is a plus
• High drive to create and optimize processes to service stores in the best possible way
• Good general knowledge of the sporting goods industry trends, market and consumer trends
• This opportunity will be available in full time or part time.

• Drive store performance by selecting and allocating the right product, at the right time to the right place
• Act as single point of contact for stores and operations to be aligned with brand initiatives and product portfolio
• Optimize product lifecycle through analysis of product performance with regard to inventory and promotions
• Distribute and create weekly reporting and analysis
• Create a delightful product experience for all customers visiting our stores.

Education:

• Preferably Bachelor’s degree in Business

• Relevant product management experience with top tier international sports or lifestyle brand and/or experience as footwear, apparel or accessories buyer

• Genuine interest in and liking for football and working with football clubs and teams

• Working experience in the Middle East would be a distinct advantage, but not necessarily a must

Capabilities:         

• Ability to work alongside other functions

• General knowledge of go-to-market processes

• General knowledge of retail environment

• Strong analytical skills

• Technical product knowledge

• Assortment Planning knowledge

• Ability to convincingly present category knowledge using PowerPoint and spreadsheet software tools;

• Fluency in the English language (speaking, reading, writing) at business level (knowledge of Arabic language is not required)

• Interested in working in a truly multicultural environment

• Readiness and ability to travel (notably Middle East (and neighboring countries), Europe)

• Execute the global and regional merchandising strategy

• Define the GCC Teamsport, Motorsport, and Basketball collection according to corporate / regional targets and in line with the regional / global business strategy

• Manage all merchandise / product related matters pertaining to football clubs and teams (as well as for other teamsports) including, but not limited to, kits customization

• Work alongside Sports Marketing and Teamsport Sales Manager in managing Clubs from Merch perspective

• Market research and Competitor Analysis

• Define prices at article level

• Propose forecasts based on historical data, trend analysis and other approaches

• Analyze sales data, account buying trends and forecasting future sales volumes

• Support wholesale business planning and go-to market process

• Finalize buying plans for the GCC

• Regular reporting as per requirements / guidelines

• Education in category management, economics, procurement, etc.

• Work experience 2 years of experience in procurement, preferably in Fashion / Sport

• Proficient Excel user, SAP experience is preferred

• English - Upper-Intermediate level

• Energy and enthusiasm for working with products in a large international company

• Results orientation, responsibility, attention to detail and analytical skills, structured and meticulous, flexibility, decision-making skills, teamwork, openness and confidence

• Interest in global fashion trends, constant updating of knowledge about the latest developments in the sports style industry and adaptation to customer needs

Your key mission is to ensure the competitiveness of the country’s assortment and support sales growth through effective planning, analytics, and cross-functional collaboration.

• Country Assortment Planning:

  • Select country-relevant assortment from the global range, in line with the country demand, consumers requirements, brand direction and key initiatives

  • Analyze assortment gaps and initiate local requests to the global team

  • Provide initial forecast for the seasonal buy

  • Define planned Landed Costs and Recommended Retail Prices (RRPs), adjusted for the local market

• Wholesale Business Support:

  • Prepare and adapt full collection information for local usage

  • Key Accounts support: present collections, provide tailored assortment mixes based on key account needs, and review key account orders

• Retail & E-Commerce range planning support

• Market Monitoring & Trends:

  • Monitor competitor activities: products, distribution channels, and pricing strategies

  • Actively track fashion and consumer trends to identify new opportunities for business growth

• Bachelor degree in Fashion/Business

• Proficient in Microsoft Office as well as Global Merchandising and Product

• Management tools (currently PAC, VRT, PISA)

• Expertise in pattern making tools

• Minimum 5 years' experience in a Developer role

We have a great part-time (fixed term) opportunity for a Product Developer!

You’ll be responsible for supporting the seasonal development and execution of our Sports Licensing ranges across local partners.

You’ll work within Global brand guidelines while tailoring to local market and partner needs. With strong cross-functional collaboration and supplier engagement, your contributions will help deliver high-quality products that align with our business objectives.

*Please note this is a Part Time Position on a 12 Month Fixed Term Contract.

Development Process

• Support the seasonal strategy and execution of Local Sports Licensing ranges.

• Adhere to the Seasonal Critical Path to meet development milestones.

• Align with Global product guidelines while adapting for local needs.

• Assist in the preparation of development specification packages for suppliers.

Cross-Functional Collaboration

• Collaborate to deliver commercially viable and compelling seasonal collections that meet performance requirements and business targets.

Supplier Relationship Management

• Support strong working relationships with Sports Licensing suppliers locally and globally.

• Assist in capacity planning, product information sharing, and coordination of trim/accessory requirements.

• Contribute to pricing discussions and support pattern development and management.

Quality Control Support

• Monitor product quality across all development stages, from prototypes to final production.

• Ensure compliance with quality standards.

• Troubleshoot and resolve quality issues quickly to mitigate business risk.

• 5+ years of work experience in Retail Merchandise Planning/Business Planning/Demand Planning/Sales Planning preferably in E-Commerce.

• Deep understanding of seasonal merchandise planning and buying cycles, and E-Commerce processes across different functions.

• Solid understanding of ecommerce platform business models e.g Zalando, Amazon, AboutYou, Otto, Ebay.   

• Excellent knowledge in managing merchandise planning KPIs. 

• Excellent knowledge in Excel is a must, knowledge in SAP S/4HANA is an advantage.

• Strong self-organization and problem-solving skills, ability to work in a fast-paced and matrix organization. 

• Responsible for achieving the Financial KPIs for the Marketplace business. 

• Responsible to deliver a numerical product business plan in liaison with the Category Management, Marketplace Trading & Merchandising Teams. 

• Responsible for formulating MP product strategy by aligning with WHS team. 

• Responsible for weekly forecasting of operational ecommerce/logistics KPIs in liaison with Trading – ASP, GM, Orders and Returns. 

• Responsible for product ranging and live rates on MPs.

• Education : Bachelor degree
• Professional : Minimum 4~6 years of experience in sport and lifestyle with footwear or apparel product line building and planning experience. (fashion/lifestyle categories preferred)
• IT Skills: Highly advanced MS Office Skills (Excel, Powerpoint)
• Language Skills : Business English fluent
• Competencies : Proactive, Sense of Trend, Keen eyes on contemporary market trend and fashion industry, Teamwork, Communication Skills
• Functional Skills : Product Line building and planning, Strategic SKU management for enhanced profitability, Distribution channel comprehensive

[SUMMARY] This role leads the country-level merchandising strategy for SELECT Business Unit — the most fashion-forward, culturally-driven segment within the brand. It requires a deep understanding of both global brand direction and local consumer behavior to translate trends, creative partnerships, and market movements into commercially successful and culturally resonant product ranges. The focus lies in curating elevated assortments, driving long-term brand desirability, and connecting the brand with top-tier fashion distribution and cultural communities. This role not only supports the country’s financial goals but also positions SELECT as a storytelling platform that merges innovation, collaboration, and style credibility.

• [Task 1] Channel Strategy & Market Execution
  Align SELECT product ranges with the right channels — including fashion retail, ECOM, and influencer-driven platforms — to maximize sell-through and reinforce premium brand positioning in high-impact environments.
• [Task 2] End-to-End GTM Planning & Execution
  Drive the full go-to-market process for SELECT collections and projects, from seasonal planning and sell-in readiness to in-market execution, performance tracking, and storytelling activation.
• [Task 3] Consumer & Cultural Insight Integration
  Translate deep knowledge of consumer behavior, lifestyle shifts, and cultural movements into strategic product direction and market-relevant positioning.
• [Task 4] Cross-Functional Leadership & Communication
  Act as the strategic lead between Merchandising, Sales, Marketing, and Global teams to ensure cohesive execution, unified messaging, and strong alignment across all key functions within the SELECT business.
• [Task 5] Creative Collaboration & Local Partnership Development
  Identify and lead culturally relevant collaborations with designers, artists, or local tastemakers. Ensure each partnership adds strategic and creative value while strengthening SELECT’s cultural impact.
• [Task 6] Trend Curation & Product Storytelling
  Filter and translate emerging design, fashion, and subcultural trends into product-driven narratives that emotionally resonate with SELECT’s target audience and elevate the brand's cultural relevance.
• [Task 7] Business Ownership & Insight-Led Planning
  Own the SELECT business across categories with a clear focus on financial targets, assortment performance, and range evolution. Use data-driven insights and sell-through analysis to inform future product and GTM strategies.

• Education: Bachelor degree
• Professional: Minimum 4~6 years of experience in sport and lifestyle with footwear or apparel product line building and planning experience. (performance categories preferred)
• IT Skills: Highly advanced MS Office Skills (Excel, Powerpoint)​
• Language Skills: Business English fluent
• Competencies: Proactive, Sense of Trend, Keen eyes on contemporary market trend and fashion industry, Teamwork, Communication Skills
• Functional Skills: ​Product Line building and planning, Distribution channel comprehensive

• [SUMMARY] This role leads the end-to-end merchandising strategy for Teamsports (Football and Hoops (Basketball)) categories in Korea, driving both performance credibility and commercial growth. The position demands a deep understanding of sport-specific consumer behavior, market dynamics, and PUMA’s global brand direction, with a focus on channel-specific GTM execution, franchise building, and category storytelling / Teamsports merchandiser is expected to balance athlete-performance-led assortment planning with sell-through-oriented product lifecycle management, while also fostering cross-category synergy between performance and lifestyle expressions. This role is pivotal in solidifying PUMA’s positioning as a competitive player in Korea teamsports market
• [Task 1] Category Ownership & GTM Planning: Own the end-to-end go-to-market process for Football and Hoops — from range adoption, local product strategy, and pricing setup to execution readiness and in-season management — ensuring alignment with global BU direction and local needs
• [Task 2] Consumer & Channel-Specific Range Strategy: Build assortments based on distinct consumer segments, such as elite athletes, semi-pros, and street-level players, while adapting strategies across wholesale, DTC, and team channels to deliver functional and commercially viable GTM solutions
• [Task 3] Franchise & Lifecycle Management: Manage the full lifecycle of global and local franchises (e.g., FUTURE, ULTRA, MB, All-Pro Nitro), optimizing SKU productivity, pricing integrity, and carry-over efficiency, while ensuring timely transitions and campaign readiness
• [Task 4] Sport Moment Activation & Storytelling: Align seasonal drops and storytelling with key moments such as major tournaments, league seasons, athlete partnerships, and local sport culture events to build energy and brand presence in both performance and lifestyle markets
• [Task 5] Market Intelligence & Competitive Analysis: Conduct regular market assessments, including competitor benchmarking, pricing reviews, and channel performance analysis to sharpen category strategy and ensure differentiation
• [Task 6] Cross-BU Collaboration & Business Reporting: Collaborate with Sportstyle, sales, and marketing teams to amplify relevant crossover stories, while owning category-level reporting on sell-through, stock health, and seasonal performance to drive data-backed decision-making