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Marketing, Somerville, United States of America

Teamhead CRM Marketing

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

The Teamhead CRM Marketing leads a high-performing team, maximizes the impact of our agency partner. This role pushes our retention programs forward with speed and creativity that keep consumers engaged and coming back. Partnering across Ecommerce, Retail Marketing and PNA (PUMA North America) Marketing, and Global Consumer Retention, this role elevates the Direct-to-Consumer business and strengthens long-term brand affinity.

  • Lead, coach, and develop the Retention Marketing team to elevate performance and support long‑term career growth.

  • Manage and optimize the output, performance, and partnership effectiveness of the external retention agency.

  • Own the strategy and execution of CRM, including Email, App messaging, SMS, lifecycle journeys, and loyalty programs that strengthen engagement and drive repeat purchases.

  • Analyze, test, and refine retention campaigns to improve key consumer metrics and maximize lifetime value and repeat buyer rate.

  • Ensure executional excellence of retention initiatives across Email, App messaging, SMS, and Loyalty channels.

  • Collaborate closely with Ecommerce, Retail Marketing, PNA Marketing, and Global Consumer Retention to advance shared business goals.

  • Translate customer insights, behavior, and data into actionable strategies that accelerate retention performance.

  • Oversee segmentation, targeting, personalization, and campaign planning to deliver relevant, consumer‑centric experiences.

  • Align regional retention programs with global frameworks while adapting strategies to meet PNA business needs.

  • Support the Director of Digital & Performance Marketing on strategic planning, forecasting, and DTC growth initiatives.

Your talent

  • 8+ years of digital marketing experience, preferably within retail, ecommerce, or a related consumer‑driven industry.
  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Deep hands‑on experience with Email, SMS, Mobile App marketing, and Loyalty marketing with a strong understanding of performance marketing channels.
  • Proven track record building and managing complex, multi‑channel consumer journeys that drive engagement and retention.
  • Advanced CRM expertise across multiple communication, data, and marketing technology platforms.
  • Demonstrated experience leading, coaching, and developing team members to elevate performance and capability.
  • Strong background in consumer segmentation, audience insights, and data‑driven decisioning.
  • Demonstrated analytical capability with solid financial and business acumen.
  • Ability to distill complex data and technical detail into clear, compelling executive‑level recommendations and presentations.
  • Highly organized with strong attention to detail; excellent communication skills; experience in loyalty, fashion, lifestyle, or footwear industries is a plus.

The hiring range base pay for this position is $90,200-$122,430 + Bonus + Benefits

(Benefit Summary Corporate) 

Pay may vary depending on job-related knowledge, skills, and experience.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

PUMA Marketing

Shape PUMA Marketing

PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

Marketing, Somerville, United States of America

Director Marketing Strategy & Operations

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

  • Own and drive the seasonal marketing roadmap and milestone process to ensure timely execution and alignment across teams.
  • Lead strategic project management initiatives that drive marketing effectiveness and cross-functional collaboration.
  • Serve as a strategic partner to the VP of Marketing, supporting high-impact projects, executive reporting, and internal communications.
  • Prepare and deliver executive-level presentations and updates tied to marketing performance and strategic initiatives.
  • Oversee the development and maintenance of connected dashboards, brand trackers, and KPI frameworks to measure marketing impact.
  • Translate data into actionable insights that inform strategy and optimize performance across channels.
  • Manage departmental budget planning, forecasting, and procurement processes.
  • Ensure financial discipline and alignment with strategic priorities.
  • Drive continuous improvement in departmental operations and processes, including workflow optimization and resource planning.
  • Champion tools and systems that enhance team productivity and transparency.
  • Partner with cross-functional teams including Brand Marketing, DTC, Creative Services, and Sales to ensure strategic alignment and execution (RSMM group, etc.)
  • Mentor and guide team members, fostering a culture of accountability, innovation, and excellence.

Your talent

  • Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
  • 10+ years of experience in marketing strategy, operations, or effectiveness roles.
  • Proven ability to lead complex projects and cross-functional teams.
  • Strong analytical skills with experience in marketing data infrastructure and tools.
  • Exceptional communication, presentation, and stakeholder management skills.
  • Financial acumen and experience managing large-scale budgets.
  • Experience in seasonal planning and milestone management within a consumer brand environment.

The hiring range base pay for this position is $135,600-$187,795 + Bonus + Benefits

(Benefit Summary Corporate) 

Pay may vary depending on job-related knowledge, skills, and experience.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

PUMA Marketing

Shape PUMA Marketing

PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

Marketing, Somerville, United States of America

Retention Marketing Manager - CRM

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

  • Develop and execute CRM campaigns in the email channel with a primary focus on driving DTC and ecommerce revenue and improving conversion rates
  • Create omnichannel consumer lifecycle journeys in partnership with other Retention team stakeholders and define email automation touchpoints, business rules, and content
  • Manage end-to-end email campaign process from ideation and calendar planning to creative briefing, segmentation, QA, deployment, CRM agency collaboration, and reporting
  • Sync with launch, merchandising, retail, and promotional calendars to support priority initiatives in parallel with other Retention and Performance Marketing channels
  • Elevate the email channel through storytelling by collaborating with internal partners to identify key brand moments and activations to highlight
  • Implement new CRM technologies and innovations to personalize and segment communications
  • Develop and implement iterative testing plans, focusing on segmentation, messaging, frequency, and personalization, to optimize campaigns to improve channel KPIs
  • Define and optimize audience segmentation strategies and create audience segmentations for all email campaigns and automations
  • Collaborate with site and other channel owners to prioritize and execute omnichannel CRM tests
  • Lead acquisition initiatives by partnering with site/app partners to drive email opt-ins and optimize sign-up journeys and touchpoints
  • Analyze performance metrics and leverage business insights to identify trends and opportunities for optimizations and to drive engagement and efficiency
  • Provide clear communication and coordination of campaign briefs, deliverables, timelines, dependencies, and blockers
  • Manage the health of the email channel and the email opt-in database by regularly monitoring channel performance KPIs and identifying business opportunities

Your talent

  • 2-4 years of e-mail and/or CRM marketing experience in a fast-paced, direct-to-consumer environment with a proven track record of delivering results
  • Familiarity and high comfort level working in email service providers/CRM platforms and analytics tools (experience with Emarsys and dashboards a plus)
  • Experience with testing design and methodologies, personalization, and marketing automation
  • Experience with audience segmentation
  • Consumer-first mindset with a deep understanding of the digital landscape, innovations, and best practices
  • Keen creative eye with ability to translate business objectives into comprehensive creative briefs
  • Proven analytical skills with strong understanding of industry KPIs and ability to translate insights into actions
  • Excellent project management and organizational skills with the ability to manage multiple tasks and priorities
  • Solution-oriented with a penchant for strategic thinking and problem solving
  • Retail, sportswear, or fashion industry experience/interest highly preferred

The Hiring range base pay for this position is $62,700 - $83,380 + Bonus + Benefits

(Benefit Summary Corporate

Pay may vary depending on job-related knowledge, skills, and experience

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

PUMA Marketing

Shape PUMA Marketing

PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

Product Development, Somerville, United States of America

Developer RCC Apparel

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

The Developer will be responsible for the product commercialization of US Apparel ranges from design to style sign off for production. Coordinate with Product line managers, PGS Branch offices in Hong Kong, China, Bangladesh & Central America as well as PNA teams whenever required. The core objective will be to develop a product which is feasible in production, achieve target cost & suggest alternate solutions to design if required.  Role would be reporting to Lead Developer and serve as the Boston based gatekeeper team, ensuring on time and alignment of the end-to-end development timeline.

  • Responsible for the timely and accurate completion of garment bill of materials, product database, style sign off based on R&D calendar

  • Work closely with domestic vendor by providing artwork, TP’s and approving strike offs and lab dips on shorter lead times.

  • Evaluate all 3D and physical prototypes & samples to ensure details and workmanship are correct, materials used fall within the required costing structure and all test parameters are met.

  • Participate in all product meetings/fit sessions. Identify key issues in pricing, construction and workmanship. Communicate issues/problem solving ideas on these issues to allow vendor to proceed to the next sample/bulk stage.

  • Daily communication between Design/Product Line Management/Sourcing offices

  • Partners with Design/Development team to research the market for innovative ideas to further grow and better the product line

  • Work on options as needed for efficient production techniques to improve cost & productivity.

Your talent

  • Bachelor's Degree in Fashion Design, Textiles or Apparel/Fashion Merchandising preferred.

  • 2-4 years’ experience in an apparel development based position

  • Knowledge of garment constructions, costing, fabric and manufactoring processes

  • Experience with Digital Knitwear Design Development (3D prototype software)

  • Strong communication and ensuring alignment with stakeholders both regionally and globally

  • Strong attention to detail while upholding solution orientation by anticipating issues, prioritizing tasks and driving high quality outcomes

  • Ability to work in a fast paced environment within a team environment.

  • Strong written/verbal communication

  • MS Office and Adobe illustrator proficiency

  • Domestic and/or international travel may be required - up to 10%

The hiring range base pay for this position is $62,700-$83,380 + Bonus + Benefits

(Benefit Summary Corporate) 

Pay may vary depending on job-related knowledge, skills, and experience.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

E-business / Digital, Somerville, United States of America

Site Merchandiser DTC E-Commerce

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

As a Site Merchandiser for E-Commerce, you’ll be at the forefront of creating an exceptional digital shopping experience that drives engagement and conversion. In this role, you’ll collaborate across Buying, Marketing, and Content teams to plan and execute seasonal activations, optimize product presentation, and enhance site navigation. You’ll execute and influence site merchandising strategies, analyze performance to inform data-driven decisions, and ensure flawless execution across digital channels. With a focus on best practices and process improvement, you’ll influence user experience, implement new tools and features, and continuously refine merchandising tactics to maximize revenue and elevate the brand online. If you’re passionate about blending creativity with analytics and thrive in a fast-paced, collaborative environment, this is your opportunity to make a measurable impact.

  • Own the end-to-end DTC site merchandising strategy for assigned categories, driving revenue, CVR, AOV and engagement across all digital channels.
  • Execute data led site merchandising strategies that balance brand storytelling with commercial outcomes across category pages, PLP’s and seasonal campaign landing experiences.
  • Partner with manager and cross-functional teams to translate trading priorities, inventory positions and customer insights into clear on-site execution plans that maximize product sell-thru and category effectiveness.
  • Partner with Planning, Buying, Content and Marketing teams to optimize product exposure based on demand, inventory health, launch timing and business priorities.
  • Lead product ranking, navigation, filtering and cross-sell strategies to improve discoverability and KPI's for assigned categories.  
  • Analyze daily and weekly performance trends, identify opportunities and risks, and proactively adjust merchandising strategies to hit identified targets.
  • Own category-level reporting and performance readouts, clearly communicating results, inisghts, and recommended actions to direct team or cross-functional stakeholders.
  • Identify and implement test-and-learn opportunities (A/B tests, new merchandising approaches, UX enhancements) to drive incremental growth.
  • Ensure operational excellence by maintaining accuracy, quality, and execution speed, particularly during peak trading moments.
  • Act as a subject-matter expert for site merchandising best practices, trends, and tools within the e-commerce organization, occasionally coaching junior site merchandisers directly.
  • Proactively identify and propose solutions to site merchandising related functionality issues, coordinating with technical teams as needed.
  • Champion continuous improvements by identifying gaps and recommending workflow refinements.
  • Research competitive landscape and industry best practices to inform future site merchandising strategies.

Your talent

  • Bachelor's degree in Business, Marketing, Merchandising, or related field (or equivalent experience).
  • 3+ years of experience in e-commerce merchandising, site operations, or digital marketing.
  • Proven track record of driving conversion and revenue through site merchandising strategies.
  • Analytical & Data-Driven. Ability to interpret data, identify trends, and translate insights into actionable strategies.
  • Skilled at managing multiple priorities and deadlines in a fast-paced environment.
  • Excellent communication and interpersonal skills.
  • Proactive in identifying issues and implementing solutions with urgency.
  • Passion for improving user experience, innovation, and exploring new tools, features, and merchandising tactics.
  • Detail-Oriented, strong attention to accuracy in product presentation and site functionality.
  • Strong understanding of e-commerce platforms and CMS.
  • Familiarity with online retail best practices, UX principles, and digital merchandising trends.

The hiring range base pay for this position is $57,000 - $75,810 + Bonus + Benefits

(Benefit Summary Corporate) 

Pay may vary depending on job-related knowledge, skills, and experience.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

Retail Stores, Somerville, United States of America

Retail Store Manager

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

  • Provide consistently high standards of customer experience within the Store in accordance with PUMA’s Brand Values and service standards,
  • Directly responsible for ensuring the Store consistently achieves or exceeds sales, KPIs and profitability goals through the effective use of short- and long-term planning, expense control, sales and service as well as high standards of customer service,
  • Responsible for recruitment, training, development and succession of high performing, results driven employees,
  • Responsible for payroll control and service driven scheduling in order to maintain a highly profitable location while providing the highest levels of service to customers,
  • Responsible for training and timely completion of all training programs of all employees,  
  • Prepare and administer timely and accurate performance recognition, coaching conversations as well as the annual Talent Management process,
  • Responsible for Loss Prevention education and awareness programs,
  • Responsible for the execution and processing of incoming and outgoing merchandise; achieve or exceed inventory and shrink goals, as well as, physical inventory counts,
  • Responsible for executing and managing marketing initiatives and events,
  • Responsible for maintaining POS access rights,
  • Responsible for maintaining Visual Guidelines and store presentation standards,
  • Required to comply with all Policies & Procedures, operational core competencies and key accountabilities,
  • Responsible for maintaining a safe, healthy and compliant working and shopping environment; reporting any maintenance needs timely,
  • Attend off-site training and position related meetings as required; travel may be required,
  • Participate in new store openings/closings, travel may be required,
  • Required to work non-traditional hours; weekends, evenings, holidays

Your talent

  • 2 - 4 years’ management experience in a focused, customer service-oriented retail environment (preferably apparel/footwear)
  • Proven ability to exceed sales goals, reason through complex issues, and present information to large groups,
  • Demonstrated ability to build and develop strong teams,
  • Demonstrates effective communication,
  • Computer skills, basic know-how about MS Office programs,
  • The ability to constantly walk and move about is required. Use of the following senses is critical to this position: speaking, hearing, near and far acuity, depth perception, and field of vision. Ability to lift/carry, push/pull up to 30 pounds regularly.

The base pay for this position is $64,480 - $80,000 + Bonus + Benefits 

(Benefit Summary Full Time)

Pay may vary depending on job-related knowledge, skills, and experience.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

Somerville

Boston MA

The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

PUMA Retail

PUMA Retail

Remember: We are stronger together. With our shared momentum we all make PUMA the best place to be.

Marketing, Somerville, United States of America

Lead Marketing Energy & Culture

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

At PUMA, we connect sport & culture on a global stage. This roles focus will be on key strategic Marketing Partnerships. The Energy & Culture Marketing Lead will work on our pinnacle product partnerships with high complexity and is responsible for leading big‑impact, end‑to‑end marketing campaigns that connect brand strategy, creative excellence, and business objectives. This role owns integrated campaign planning across all channels - paid, owned, earned, retail, and experiential - while serving as a key strategic partner to internal teams and external agencies. The Lead ensures cohesive storytelling, operational excellence, and measurable brand and commercial impact.

Marketing Strategy & Execution

  • Own end to end full funnel campaign planning for strategic Marketing Partnerships.

  • Serve as lead in developing consumer first marketing stories to support product sell-in to sell-thru.

  • Lead the development and execution of integrated marketing strategies across global and regional markets for strategic Marketing Partnerships. 

  • Ensure consistency in storytelling and brand messaging across all partnership touchpoints.

  • Serve as the lead marketing POC for strategic Marketing Partnerships to ensure delivery on brand priorities.

  • Learn and lead product storytelling from the PUMA archive.

  • Define, monitor, and report on KPIs for campaigns and activations, delivering insights to inform future strategies and optimization.

  • Oversee product seeding of assigned partnerships

Cross-Functional / Global to Local Alignment

  • Act as a key connector between global and regional teams, driving alignment and seamless execution across strategic Marketing Partnerships.

  • Partner cross‑functionally with product, creative, analytics, social, and communications teams to ensure alignment and maximize impact.

  • Work hand-in-hand with the key regions for commercial executions.

  • Serve as a primary point of contact for executive-level communication, delivering timely updates and strategic insights to regional stakeholders and global partners.

Budget & Administration

  • Own marketing contracts, POs, invoices, and related administrative processes associated with partner activities.

  • Manage budgets with a high level of accuracy, ensuring tracking, forecasting, and on‑time reporting

Key Performance Indicators (KPIs)

  • Successful delivery of high‑impact campaigns and initiatives, executed on time and within scope.

  • Measurable impact on brand visibility, cultural relevance, and audience engagement across key markets.

  • Effectiveness of programs, including partner performance, content output, and consumer resonance.

  • Clear, consistent, and effective communication across cross‑functional, regional, and global teams.

  • Accurate budget management, forecasting, and financial reporting across campaigns and partnerships.

  • Progress and performance against defined content, campaign, and partnership KPIs, with actionable insights captured to inform future strategy.

    Your talent

    • Bachelor's Degree in Marketing

    • 8+ years of experience working on collaborations, brand or retail partnerships

    • Experience & knowledge of sneaker culture, premium sneaker retail and distribution.

    • A deep understanding of collaborations in the streetwear and fashion space. With a passion for fashion, trends, design, in both apparel and footwear.

    • Proven expertise leading end‑to‑end campaign execution 

    • Strong cross‑functional communication and management skills, with the ability to drive alignment across multiple teams and stakeholders.

    • Financial acumen, including budget ownership, forecasting, and reporting.

    • Exceptional written, verbal, and presentation skills, with the ability to communicate effectively at the executive level

    The hiring range base pay for this position is $99,200-$134,675 + Bonus + Benefits

    (Benefit Summary Corporate) 

    Pay may vary depending on job-related knowledge, skills, and experience

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    PUMA Marketing

    Shape PUMA Marketing

    PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

    Retail Management / Operations, Somerville, United States of America

    Analyst DTC Store Inventory Control

    SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

    Your mission

    PUMA is seeking an Analyst Inventory Control who will be responsible for independently analyzing inventory discrepancies, monitoring merchandise flow, and ensuring compliance with inventory control standards. This role involves supporting retail store teams, compiling, and analyzing inventory data, reconciling monthly inventory results, and managing vendor invoice verification. 

    • Independently analyze all inventory discrepancies and report outcomes to appropriate management.
    • Monitor the flow of merchandise from warehouses, vendors, and inter-store transfers; make claims or adjustments, as necessary.
    • Evaluate compliance related to inventory control and store performance through monthly reporting.
    • Address compliance issues with stores/field managers to improve performance, including ASN receiving and reconciliation, cycle counting, and damage processing.
    • Support training and development of PUMA stores through various communication methods (conference calls, written communications, presentations).
    • Participate in store openings/closings and other corporate projects as required.
    • Provide on-site leadership support and training for store teams, including report analysis and real-time guidance during RFID physical inventories.
    • Compile and analyze physical inventory results; prepare regular shrink analysis to identify trends and facilitate awareness.
    • Verify vendor invoices for payment by analyzing receiving vs. shipped quantities; report discrepancies to obtain credits.
    • Compile reports, prepare analysis, and make business decisions in support of the Inventory Control Manager.
    • Manage the Inventory Control team email account for the designated region, ensuring timely responses to store requests.

    Your talent

    • 2+ years of Retail or relevant experience
    • High School diploma or equivalent
    • Effective verbal and written communication skills at the business level
    • Organizational, analytical and time management skills
    • Ability to travel domestically up to 20% to stores, appropriate meetings, and events.
    • Microsoft Office experience including Word, Power BI, Outlook, and proficiency in Excel.
    • Prism and RFID experience is a plus.

    The hiring range base pay for this position is $57,000-$75,810 + Bonus + Benefits

    (Benefit Summary Corporate) 

    Pay may vary depending on job-related knowledge, skills, and experience.

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    Product Development, Somerville, United States of America

    Senior Research & Sports Science Manager Footwear Innovation

    SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

    Your mission

    As a Senior Research & Sports Science Manager, you will execute the design, implementation, and analysis of biomechanical and physiological tests that provide direct performance insights into product. You will serve a vital role validating and optimizing our performance product. You will play a key role in translating lab findings to a multidisciplinary team and relating findings to footwear and athlete performance.  

    Responsibilities:  

    • Lead internal and external programs which deliver sports science insights to increase the understanding of the athlete and athlete-product interaction 

    • Lead NITRO Lab testing with a focus on delivering proven performance insights both on hypothesis and validation level 

    • Question methods, results, and application and think outside normal paradigms to find creative ways around barriers  

    • Utilize scientific expertise to develop and implement protocols that deliver performance insights 

    • Connect the dots in all phases of research to provide a holistic evaluation of new concepts to achieve objectives as well as a high level of efficiency and accountability  

    • Translate and communicate research findings into meaningful performance outcomes for key stakeholders 

    • Work closely and build relationships with some of our key athletes  

    • Manage and mentor lab members

    Your talent

    • MS or PhD in Kinesiology, Engineering, Biomechanics, or a related field  
    • 5+ years' experience in footwear research 
    • Strong knowledge of anatomy, biomechanics, experimental design, and statistical analysis  
    • Proven experience working with athletes and coaches 
    • Strong technical skills with biomechanical equipment (metabolic cart, motion capture, force plates, IMUs, pressure insoles)   
    • Experience with data processing in Matlab, Python, or R  
    • Excellent organization and time management skills as well as written and verbal communication skills  
    • Domestic and International travel required

    The hiring range base pay for this position is $95,00-$125,000 + Bonus + Benefits

    (Benefit Summary Corporate) 

    Pay may vary depending on job-related knowledge, skills, and experience.

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    Information Systems / IT / Business Solutions, Somerville, United States of America

    Senior Specialist IT AV Technology

    SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

    Your mission

    Our IT team plays a critical role in enabling collaboration and innovation across the organization. We are seeking a Senior Specialist IT AV Technology to serve as the subject matter expert (SME) for enterprise audio-visual and unified communications technologies across North America. This role will lead strategic AV initiatives, ensure high availability and scalability of AV systems, and deliver exceptional user experiences for hybrid work and executive events. This position requires travel up to 25% of the time to support regional offices, retail locations, and major corporate events.

    Strategic Leadership & Design

    • Architect and implement enterprise AV solutions for conference rooms, executive boardrooms, showrooms and event spaces.
    • Define AV standards, governance, and lifecycle management strategies.
    • Evaluate emerging technologies (AR/VR collaboration, AI-driven AV analytics, unified communication hardware and software) for adoption.

    Advanced Technical Expertise

    • Configure and manage AV control systems (Crestron, AMX), video conferencing platforms (Microsoft Teams Rooms), and integrated collaboration tools.
    • Oversee AV network integration, QoS, and security compliance.
    • Perform troubleshooting for complex AV and unified communications issues.
    • Primary technical contact for in-office digital signage (AppSpace & Vidari).

    Project Management

    • Lead AV infrastructure projects from concept to deployment, including budgeting, vendor selection, and risk management.
    • Coordinate global rollouts of AV standards and technologies.
    • Collaborate with remote IT, end users and vendors on events like regional town halls, sales meetings, product launch events.

    Operational Excellence

    • Develop proactive monitoring and alerting for AV systems using tools like Crestron XiO Cloud, Cisco TMS and collaborating with 3rd party vendors.
    • Develop AV status dashboard for event and issue visibility to entire technology team
    • Create disaster recovery and business continuity plans for AV environments.
    • Maintain inventory of all AV related items.

    Mentorship & Training

    • Provide technical leadership and mentorship to Tier 1 and Tier 2 support teams.
    • Deliver training sessions for IT staff and end-users on advanced AV technologies.

    Your talent

    • 5-7+ years in enterprise AV/UC environments, with at least 3 years in a senior or architect-level role.
    • CTS-D or CTS-I (AVIXA), Crestron Certified Programmer, Cisco Collaboration certifications, ITIL.
    • Deep expertise in AV-over-IP, video codecs, DSP programming, and network protocols.
    • Hands-on experience with Microsoft Teams Rooms, Zoom Rooms, Polycom, Cisco Webex.
    • Working knowledge of video production and audio mixing software (e.g., editing platforms, virtual audio mixers, and sounddesign tools) to support highquality multimedia content creation and live event streams.
    • Strong leadership, vendor management, and executive communication skills.
    • Bachelor’s in Computer Science, Electrical Engineering, or related field

    The hiring range base pay for this position is $82,000-$111,315 + Bonus + Benefits

    (Benefit Summary Corporate) 

    Pay may vary depending on job-related knowledge, skills, and experience.

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    E-business / Digital, Somerville, United States of America

    Senior Site Merchandiser DTC E-Commerce

    SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

    Your mission

    As a Senior Site Merchandiser for E-Commerce, you’ll be at the forefront of creating an exceptional digital shopping experience that drives engagement and conversion. In this role, you’ll collaborate across Buying, Marketing, and Content teams to plan and execute seasonal activations, optimize product presentation, and enhance site navigation and search functionality. You’ll lead site merchandising strategies, analyze performance to inform data-driven decisions, and ensure flawless execution across digital channels. With a focus on innovation and best practices, you’ll influence user experience, implement new tools and features, and continuously refine merchandising tactics to maximize revenue and elevate the brand online. If you’re passionate about blending creativity with analytics and thrive in a fast-paced, collaborative environment, this is your opportunity to make a measurable impact.

    • Own the end-to-end DTC site merchandising strategy for assigned categories, driving revenue, CVR, AOV and engagement across all digital channels.  

    • Build and execute data led site merchandising strategies that balance brand storytelling with commercial outcomes across category pages, PLP’s and seasonal campaign landing experiences. 

    • Translate trading priorities, inventory positions and customer insights into clear on-site execution plans that maximize product sell-thru and category effectiveness.  

    • Partner with Planning, Buying, Content and Marketing teams to optimize product exposure based on demand, inventory health, launch timing and business priorities.  

    • Lead product ranking, navigation, filtering and cross-sell strategies to improve discoverability and KPI's for assigned categories  

    • Analyze daily and weekly performance trends, identify opportunities and risks, and proactively adjust merchandising strategies to hit identified targets.  

    • Own category-level reporting and performance readouts, clearly communicating results, insights, and recommended actions to direct team or cross-functional stakeholders.  

    • Lead product recommender strategy. Conduct and present weekly analysis on existing product recommenders, optimize, implement new product recommenders, striving to maximize cross-sell potential. 

    • Identify and implement test-and-learn opportunities (A/B tests, new merchandising approaches, UX enhancements) to drive incremental growth. 

    • Lead the internal site search strategy end-to-end, including keyword taxonomy, synonym mapping, zero-results reduction and ongoing optimization to drive product discoverability, conversion and revenue.  

    • Ensure operational excellence by maintaining accuracy, quality, and execution speed, particularly during peak trading moments.  

    • Act as a subject-matter expert for site merchandising best practices, trends, and tools within the e-commerce organization, occasionally coaching junior site merchandisers directly. 

    • Collaborate with global and regional teams to adapt global strategies to local market needs while maintaining brand consistency. 

    • Troubleshoot and resolve site merchandising related functionality issues, coordinating with technical teams as needed.  

    • Champion continuous improvements by identifying gaps and recommending workflow refinements. 

    • Research competitive landscape and industry best practices to inform future site merchandising strategies. 

    Your talent

    • Bachelor's degree in Business, Marketing, Merchandising, or related field (or equivalent experience). 

    • 5+ years of experience in e-commerce merchandising, site operations, or digital marketing. 

    • Proven track record of driving conversion and revenue through site merchandising strategies. 

    • Analytical & Data-Driven. Ability to interpret data, identify trends, and translate insights into actionable strategies. 

    • Skilled at managing multiple priorities and deadlines in a fast-paced environment. 

    • Excellent communication and interpersonal skills. 

    • Proactive in identifying issues and implementing solutions with urgency. 

    • Passion for improving user experience, innovation, and exploring new tools, features, and merchandising tactics. 

    • Detail-Oriented, strong attention to accuracy in product presentation and site functionality. 

    • Strong understanding of e-commerce platforms, CMS, and site search tools. 

    • Familiarity with online retail best practices, UX principles, and digital merchandising trends. 

    The hiring range base pay for this position is $67,700-$95,000 + Bonus + Benefits

    (Benefit Summary Corporate) 

    Pay may vary depending on job-related knowledge, skills, and experience.

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    Retail Stores, Somerville, United States of America

    Retail Sales Associate

    SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

    Your mission

    • Provide consistently high standards of customer experience within the Store in accordance with PUMA’s Brand Values and service standards,
    • Through effective customer service, individual performance consistently achieves or exceeds sales, KPIs and profitability targets,
    • Responsible for accurately processing sales transactions at checkout, securely and quickly,
    • Maintain the cleanliness and order of the store as well as compliance with all visual merchandising guidelines according to PUMA standards,
    • Responsible for the execution and processing of incoming and outgoing merchandise,
    • Assist with managing stock levels, inventory counts and product availability, as needed,
    • Required to comply with all Policies & Procedures, operational core competencies and key accountabilities,
    • Responsible for maintaining a safe, healthy and compliant working and shopping environment,
    • Required to work non-traditional hours; weekends, evenings, holidays; overtime may be required in this position.

    Your talent

    • At least 1 year of experience in a retail environment or other relative experience, preferred,
    • Strong team player,
    • Strong communication skills,
    • Ability to learn quickly,
    • Knowledge of computer skills, basic know-how about MS Office programs,
    • The ability to constantly walk and move about is required. Use of the following senses is critical to this position: speaking, hearing, near and far acuity, depth perception, and field of vision. Ability to lift/carry, push/pull up to 30 pounds regularly.

    The base pay for this position is $15.00 - $18.00 + Benefits

    (Benefit Summary_Part Time)

    Pay may vary depending on job-related knowledge, skills, and experience

    Our principles

    PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

    At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

    PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

    Want to join our team?

    Somerville

    Boston MA

    The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World.

    PUMA Retail

    PUMA Retail

    Remember: We are stronger together. With our shared momentum we all make PUMA the best place to be.

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