General Management
Vice President BU Basketball
Somerville, United States of America
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
Bachelor’s degree
+15 years experience in an international footwear company, demonstrating understanding of the product management function and product creation process
Demonstrated expertise in US and Global Basketball industry and marketplace.
Credible knowledge of international fashion as well as technical consumer trends and market dynamics
Strong understanding of technical product knowledge
Proven ability to work in a matrixed cross-functional organization
Strong leadership skills with experience managing cross-functional teams
Strong communication and interpersonal skills, with the ability to influence and collaborate with diverse stakeholders
Excellent presentation skills
Requires 50% global and domestic travel
Your Mission
The Vice President BU Basketball is a key member of the global product team, reporting directly to the Chief Product Officer in at PUMA’s Headquarters in Herzogenaurach, Germany. In this role, the Vice President will serve as PUMA Group’s basketball marketplace and cultural expert, creating and executing a clear strategy to drive basketball growth globally. This role directly oversees basketball footwear & apparel design and product line management, while partnering very closely with BU & Sports Marketing, Sourcing & Development, and Regional teams.
Develop and drive a comprehensive basketball strategy that drives demand and growth in line with strategic initiatives and financial plans
Collaborate with development in the creation of short and long-term strategies, tactical product executions and innovations
Manage the product creation process from clear briefs to range launch, ensuring execution against designated calendar milestones
Analyze and report category business performance on a monthly basis
Present the full product range, both internally to PUMA merchandising and sales, and externally to key retailers / partners
Develop and manage an effective working relationship between Regional merchandising, sales, and marketing teams to effectively plan new product introductions
Partner with external assets and collaborators in the definition of basketball category
Work closely with assigned marketing members to build strategic marketing plans
Represent both product and marketing basketball initiatives and strategies internally for key stakeholders
Travel domestically and internationally to build market / retailer network for consistent product feedback in our key markets.
Liaise with PUMA promotion partners to ensure best product service according to asset needs
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
