Key Objectives:

-To manage marketing campaigns and brand initiatives for Puma India. 
-Identifying opportunities for brand enhancement and visibility during key sporting events 
-Building and executing marketing plans based on business objectives of channel teams 
-Servicing and relationship management of ambassadors and teams
-Creation and implementation of marketing initiatives to solve for specific business objectives of sales channels 
-Identify opportunities for brand integration with strategic alliance partners

Eligibility Criteria and Functional Competencies Required

• 0-3 years of experience with a post graduate degree in Marketing from a Tier 1 campus.
• Preferred candidate would be someone with strong background and passion towards sports.
• Strong network with potential athletes in various sports: cricket, hockey & football
• Analytical thinking: analyzing sports trends to develop strategies
• Communication: working effectively with a team or department and communicating clearly throughout the advertising and marketing process
• Creativity: generating imaginative and innovative ideas for campaigns and promotions
• Decision-making: choosing which advertising or marketing strategy to pursue from several options
• Negotiation: reaching business consensus on advertising contracts

Reports to: Senior Manager HR (Retail South & West)

Position Summary: The Retail HR role partners closely with retail operations to support people-related initiatives across stores. The role focuses on driving hiring, employee engagement, capability development, and compliance while building a strong connect with store teams and supporting the overall employee experience in the region.

Key Objectives:

• Manage the end-to-end employee lifecycle for retail employees including recruitment, onboarding, engagement initiatives, training and development, and exit interviews.

• Drive hiring across retail stores by identifying and leveraging both internal and external recruitment sources to ensure timely closure of open positions.

• Partner with retail operations stakeholders and store managers to understand manpower requirements and support people-related decisions across stores.

• Assess behavioural and capability development needs of store employees and coordinate relevant training programs with internal or external trainers.

• Plan and manage the monthly employee engagement calendar across stores to strengthen employee connect and morale.

• Coordinate and ensure timely and accurate submission of payroll inputs for retail employees.

• Conduct regular store visits to interact with employees, gather feedback, understand on-ground challenges, and support resolution of employee concerns.

• Track attrition trends and employee feedback across stores and work with business leaders to drive retention and employee experience initiatives.

• Ensure effective implementation of company policies across stores and monitor compliance with statutory requirements, including maintenance of statutory registers and documentation.

• Actively participate in various company forums and people initiatives within the organization.

Eligibility Criteria And Functional  Competencies Required:

• MBA / PGDM students specializing in HR or related fields.

• 2–4 years of HR experience, preferably in retail, hospitality, or other customer-facing industries.

• Prior experience in managing store hiring, employee engagement, and HR operations will be an advantage.

• Good communication and coordination skills.

• Working knowledge of MS Excel and PowerPoint.

• Ability to manage multiple tasks and work with multiple stakeholders.

Location: Mumbai (In office)

• Support sourcing and coordination for hiring of retail stores across the west region.

• Screen profiles and coordinate interviews with candidates and hiring managers.

• Maintain recruitment trackers and provide regular updates on open positions and closures.

• Assist in onboarding coordination for new joiners including documentation and joining formalities.

• Support the team in maintaining employee data and HR trackers.

• Assist in planning and executing employee engagement activities across stores in the region.

• Help collate HR data and reports related to hiring, attrition, and manpower updates.

• Provide coordination and administrative support for ongoing P&O initiatives and projects.

• MBA / PGDM students specializing in HR or related fields.

• Good communication and coordination skills.

• Working knowledge of MS Excel and PowerPoint.

• Ability to manage multiple tasks and work with multiple stakeholders.

• Assist in preparation of annual budgets, quarterly forecasts, and variance analysis.

• Support monthly management review presentations and business performance reporting.

• Conduct cost, revenue, and trend analysis for strategic decision‑making.

• Purchases and COGS, accounting and MIS preparation - review and analysis

• Key Vendor management

• Overall analysis of COGS movement of the Company

• Prepare daily/weekly/monthly MIS reports covering:

• Financial KPIs

• Expense monitoring

• Cash flow updates

• AP/AR ageing

• Productivity metrics

• Develop automated dashboards using Excel/Power BI for leadership.

• Ensure data accuracy, timeliness, and consistency across all reports.

• Collaborate with teams to gather inputs, validate data, and improve reporting quality.

• Support process standardization, automation, and efficiency improvements.

• Qualified Chartered Accountant (CA) ICAI.

• Freshers preferred

• Strong understanding of financial concepts and basic taxation.

• Proficiency in Excel and PowerPoint.

• Strong analytical, communication, and problem-solving skills.

• Detail‑oriented, organized, and process‑driven.

• Eager to learn, take initiative, and drive improvements.

• Exposure across FP&A, MIS, and Accounts Payable.

• Strong learning curve with mentorship from senior finance leaders.

• A collaborative, growth‑focused environment with opportunities to specialize in corporate finance.

Key Objectives:

• Manage the end-to-end employee lifecycle for the Global Capability Centre (GCC) at PUMA India, ensuring an exceptional employee experience.

• Drive end-to-end hiring across functions, with a strong focus on attracting high-calibre talent through innovative sourcing strategies and strong stakeholder collaboration.

• Partner closely with business leaders on workforce planning, hiring strategy, learning needs identification, employee engagement, and key people initiatives.

• Manage onboarding and enable seamless integration of new employees into the organization.

• Act as the first point of contact for employee relations and grievance management, ensuring timely and effective resolution.

• Manage HR operations, employee data, HRIS updates, and HR reporting with high accuracy and confidentiality.

• Support learning and development initiatives across teams.

• Collaborate with cross-functional stakeholders including Finance, IT, Admin, and global teams to support GCC growth and organizational priorities.

• Support employee engagement, retention, and culture-building initiatives aligned with PUMA’s values and growth journey.

Key Requirements:

• MBA / PGDM specializing in HR.

• 4–6 years of HR experience, preferably in GCCs, retail, technology, or other fast-paced, high-growth environments.

• Strong experience in talent acquisition and business partnering, with a proven ability to attract and engage top talent.

• Good understanding of HR operations, employee engagement, and stakeholder management.

• Excellent interpersonal and communication skills, with the ability to build strong relationships and influence stakeholders effectively.

• Strong ownership mindset with the ability to manage multiple priorities in a dynamic environment.

• Ability to work independently with high accountability and attention to detail.

• Passion for building teams, enhancing employee experience, and contributing to a high-performance culture.

• Proficiency in MS Excel and PowerPoint.

Position Summary: The Manager O&O eCommerce Site Merchandising for puma.com will manage visual merchandising on the website and app and drive user’s online shopping journey through innovative storytelling. The right candidate for this role will blend an eye for social, sports and fashion trends, with an strong appreciation for data. They understand the evolving consumer preferences are able to reflect that on site. They will need to envision compelling and clear ways to tell product stories through site merchandising and be able to implement these with the toolset provided.

Report to: Lead O&O eCommerce

Key Objectives:

• Be active on the latest sports/fashion trends and translate them on website, seamlessly presenting puma products in innovative ways.

• Plan and manage the merchandising calendar for Puma.com, defining event-specific refreshes, campaigns, promotions, and launches.

• Handle key product launches for the season, adhering to strict site guidelines and working closely with CRM, Social, and Demand Generation teams.

• Define and manage site navigation, filtering, category management, and product assortment to optimize customer discoverability, purchase flow, and product positioning.

• Strategically align homepage content, landing pages, and category pages to tell a cohesive story, consistent with brand and site priorities.

• Proactively collaborate with cross-functional teams, including Marketing, SEO, Search, CRM, Digital Marketing, Affiliates, Merchandising, Category, Cataloging, Customer Care, Warehouse, and Product Management, to drive continuous site improvements.

• Take ownership of all website merchandising tools.

• Monitor and enhance the performance of the homepage and all other promotional spaces throughout the site.

• Regularly review key competitors and other PUMA regional websites to identify opportunities for improvement.

• Use Google Analytics data to determine and implement optimizations on the website.

• Manage inventory optimization for the site by coordinating with the merchandising, catalog, and category teams.

• Work closely with the category and warehouse teams to manage launch article inventory effectively.

Key Performance Indicators:

• CTR (Click-Through Rate) of homepage banners and stories.

• Increase in Add-to-Cart actions.

• 100% on-time launches and events

Organizational Relationships:

• Internal: Ecommerce, Product, Merchandising, Demand, Customer Experience Team

• External: Vendors & Partner

Eligibility Criteria And Functional  Competencies Required:

• 5-7 years of experience.

• Avid interest social, sports/fashion trends.

• Ability to thrive in a fast-paced, dynamic environment; adaptable and responsive to rapid change.

• Strong project management and organizational skills, with the ability to multitask and work under pressure.

• Understanding of current trends and their relevance to our customers.

• Attention to detail.

• Proactive mindset, with a willingness to go the extra mile and the ability to think on their feet.

• Analytical approach to decision-making.

• Strong interpersonal skills and a team player.

• Ability to manage and develop functional relationships with key internal and third-party partners.

Reporting to: Head Category Marketing

Position Summary:

Role

Own and drive the key franchises equity within the Sportstyle business end-to-end – from strategic planning to cultural execution – across channels and consumer touchpoints.

Focus Area

Sportstyle – spanning sneaker culture, street fashion, and lifestyle-led consumption.

Strategic Mandate

Build and scale Marquee franchises in India while strengthening Puma’s positioning within culture, community, and premium fashion ecosystems.

Candidate Profile

Someone who knows every sneaker drop, is deeply embedded in the culture and community, and lives this space beyond work hours. Operates at the intersection of culture and commerce bringing sharp sneaker and street culture knowledge along with strong execution rigour.

Key Responsibilities:

1.  Marquee Franchise Strategy & Growth

• Own the roadmap for key Sportstyle franchises in India driving positioning, scale, and cultural relevance

• Build long-term franchise equity through storytelling, community integration, and visibility across all sales and marketing touch points

• Drive full-funnel impact from awareness to sell-through

2.  Strategic Account & Platform Development

• Build and grow Puma’s presence in premium fashion and lifestyle accounts

• Develop account-specific strategies aligned to Puma’s positioning and partner identity

• Leverage key accounts as platforms for culture-led storytelling and retail differentiation

3.  Integrated Marketing & Activation

• Lead cross-channel marketing initiatives ensuring alignment across brand, retail, digital, and community

• Plan and execute high-impact activations and cultural moments that drive both aspiration and conversion

• Identify opportunities to elevate brand presence beyond traditional campaign formats

4.  Community & Influencer Ecosystem:

• Build and manage a highly curated influencer and community network across fashion, sneakers, and street culture

• Drive a shift from paid amplification to earned cultural credibility

• Identify and collaborate with creators, stylists, and cultural voices who shape the narrative

5.  Cross-functional Leadership & Execution

• Drive strategic projects across teams – working closely with merchandising, content, sales, and external partners

• Ensure seamless execution from idea to on-ground delivery

• Own budgets with a strong focus on efficiency, ROI, and impact tracking

Key Performance Indicators:

• Growth and scale of Marquee franchises and sell-through performance during key campaign windows

• Reach targets met across owned, earned, and paid channels per campaign

• Traffic driven to Sportstyle product pages and retail touchpoints per activation

• Influencer roster relevance and engagement quality, reviewed quarterly

• Store engagement activities delivered consistently across key Sportstyle retail doors

Organizational Relationships:

• Internal: Content, Merchandising, Finance, Legal, Sales

• External: Sneaker and fashion community collaborators, premium fashion and lifestyle accounts, event and creative agencies, multi-brand retail partners

Eligibility Criteria And Functional  Competencies Required:

• 3–6 years in marketing or brand management; brand-side, agency, or startup experience considered

• Genuinely immersed in sneaker and street culture – knows the product, the community, the aesthetic codes, and what makes a brand feel credible in this space

• Proven track record running influencer programmes and delivering consumer activations end-to-end

• Operationally reliable – pressure-tested, no task too small, accountable on timelines and budgets

• Proficient in PowerPoint and Excel; clear communicator in briefs, decks, and in the room

• Attitude, cultural fluency, and hunger weighted above institution or pedigree

Reporting to: Lead Buying Accessories, Equipment & Kids

Position Summary:

To drive growth for Puma India in the Kids category

• Range Planning and Assortment

• Gather Customer requirements and feedback to inculcate into the category

• On time delivery of goods to required stores and platforms

Key Responsibilities-

• Build seasonal assortment across price points, categories, channels and age groups (PS/Youth/ Infant) and identify gaps.

• Translate market trends, consumer behavior, and competition into actionable product concepts (design, color, fabric, fit)

• Partner closely with design and sourcing teams to develop product with strong aesthetics, functionality, and cost alignment

• Manage OTB, drive order placement, optimize buys and depth vs. width.

• Partner with design/sourcing on trends, fabrics, and fits to drive sell-through.

• Track sales, margin, ST, WoC; drive repeats, markdowns, and exits.

• Leverage consumer and competition insights to refine range.

• Work cross-functionally to ensure smooth GTM execution.

Key Performance Indicators:

• Trend forecasting and range planning

• Product analytics and business planning

• Vendor and sourcing coordination

• Presentation and product storytelling skills

• Advanced Excel / planning tools understanding

• Global range planning understanding

• Product and trend sensitivity

• Global stakeholder management

• OTB and buy planning knowledge

• Product analytics understanding

• GTM execution management

• Product storytelling and presentation skills

• Cross-functional collaboration

• Strong Excel and analytical skills

• Agile and solution-oriented mindset

Eligibility Criteria And Functional  Competencies Required:

• We are looking for someone who has worked in product role/ buying role who knows integrities of buying product and merchandising possibly on kids. I also had shared ref brands to check.

• 5–8 yrs in merchandising/buying (Kids preferred) with strong product sense, analytical mindset, and execution ownership.

Reporting to: Head - Retail Experience ( North )

Position Summary:

• Manage Company Owned and Franchisee  stores across the assigned region

• Drive revenue growth and profitability by ensuring strong front-end retail execution

• Build and maintain strong relationships with franchise partners to ensure alignment, profitability, and expansion

• Ensure financial discipline across partner stores, including deposits and timely sales collections as per company standards

• Lead store operations directly and manage Area/Cluster Managers and Store Managers for effective execution

• Drive business development, including opening profitable stores and upgrading existing stores (better locations / larger formats)

• Ensure all stores operate as per PUMA brand and operational standards

Key Objectives:

Business & Revenue

• Drive sales growth and achievement of KPIs across all stores

• Maximize store productivity and revenue from existing markets

• Identify and execute business development opportunities including new stores and market expansion

• Ensure effective OPEX control across stores, including rent negotiations and cost optimization to improve overall profitability

• Ensure strong execution of promotions, discounts, and retail initiatives

Partner & Financial Management

• Maintain strong partner/franchisee/Mall/Landlords relationships for long-term business growth

• Ensure adherence to financial norms, including partner deposits and sales collection timelines

• Drive partner profitability and sustainable expansion

Operations & Execution

• Ensure smooth store operations across all locations

• Maintain optimal manpower and recruitment of store managers in coordination with HR

• Ensure inventory availability as per business requirements

• Lead execution of store initiatives, VM standards, and customer experience

Performance & Market Leadership

• Benchmark stores against relevant competition in sales and market positioning

• Stay updated on market trends, competitor strategies, and retail innovations

• Drive institutional tie-ups and local business opportunities

Team Leadership

• Lead, coach, and develop store managers and Area/Cluster Managers

• Provide strong on-ground leadership and performance management

• Other Requirements

• Willingness to travel extensively (up to 75%)

• Role may require working on weekends / peak retail periods based on business needs

Key Performance Indicators:

• Net Sales vs Targets

• Achievement of KPI’s

• Like-to-Like Growth

• Store Productivity (Sales per Sq. Ft.)

• New Store Openings & Store Upgrades

• Partner Deposits Compliance

• Sales Collections / Outstanding

• Customer Experience & VM Audit Scores

• Stock Availability

• Recruitment TAT & Vacancy %

• Attrition Rate (Store Level)

• Benchmarking vs Competition

• OPEX Control (including rent negotiation & cost optimization)

Organizational Relationships:

Internal:

• Retail Operations Team

• Merchandising & Planning

• Marketing & VM

• Finance

• Training & HR

• BD& Projects

• IT / Systems

External:

• Franchise Partners / Business Partners

• Mall Developers / Landlords

• Local Market Stakeholders

Eligibility Criteria And Functional  Competencies Required:

• Excellent communication skills.

• At least 5+ years experience in sales and/or management.

• Must have a bachelor's degree in business, marketing, finance or related field.

• Willing to travel up to 75 percent of the time.

• Strong analytical skills.

• Proven track record of meeting sales target

Reporting to: Senior Manager Sportstyle & Core

Position Summary:

• At PUMA, the Senior Executive – Product (Sportstyle Footwear) drives the creation of trend-led, consumer-first footwear ranges.

• Owns key franchises and supports seasonal line planning aligned with global direction and local relevance.

• Collaborates cross-functionally to translate insights, culture, and trends into commercially successful products.

• Plays a key role in delivering impactful launches, including new concepts and strategic collaborations.

Key Objectives:

• Drive seasonal product strategy and line planning for Sportstyle Footwear, aligned with global direction

• Own and grow key franchises, ensuring strong commercial performance and brand relevance

• Translate consumer insights, market trends, and competitor analysis into actionable product opportunities

• Collaborate with design, merchandising, and marketing to deliver cohesive and impactful ranges

• Lead end-to-end product lifecycle of heat drops—from concept to launch and in-season performance tracking

• Identify and execute high-impact collaborations and special projects to elevate brand heat

• Monitor sell-through, feedback, and KPIs to continuously optimize product and range decisions

Key Performance Indicators:

• Market Research

• Trend Analysis

• Range Planning

• Product Development

Organizational Relationships:

• Internal : Buying Team, Marketing Team & VM team, Sourcing and RCC

• External : Partners – Sneaker Accounts

Eligibility Criteria And Functional  Competencies Required:

• UG/PG from renowned Fashion Institute

• 1-4 years experience

• Keeps a sharp pulse on sneaker culture, fashion trends, and competitive landscape

• Basic understanding of footwear construction, range building, and franchise management

• Ability to decode consumer needs and translate them into relevant product opportunities

• Delivers end-to-end product launches with strong attention to detail and timelines

Reporting to: Assistant Manager Merchandising Store Allocation SIS

Position Summary: Manage Merchandising and store allocation for FP Stores.

Key Objectives:

• Own in‑season trading and performance management, ensuring the right stock is available at the right place and right time to maximize sales achievement.

• Partner closely with Visual Merchandising (VM) and Retail Operations to ensure seamless execution of seasonal rollouts in line with commercial plans.

• Ensure timely launch of new‑season merchandise, with accurate and on‑schedule distribution to all designated doors as per the allocation plan.

• Execute precise replenishment strategies and maintain healthy SKU‑level inventory to minimize lost sales and improve stock efficiency.

• Manage RTVs to warehouse and inter‑store stock consolidation to reduce slow‑moving inventory, optimize stock turns, and improve store‑level assortment.

• Collaborate with the Buying team to ensure purchases are placed in the right stores / price pockets based on demand forecasting and strategic inputs

• Drive weekly and monthly performance reporting, delivering actionable insights and presenting results in sales reviews to enable target achievement.

• Continuously refine allocation, replenishment, and system/tool inputs to improve efficiency and move toward an ideal SKU‑level inventory state.

Key Performance Indicators:

• Net Sales Achievement

• Gross Profit :Delivered vs Plan

• Sell Through Achievement

• Markdown :As per Budget

• Optimal Stock Cover

Organizational Relationships:

Internal

• Operations

• Sales

• Buying

• Planning

• Warehouse

External

• Franchise Partners

Eligibility Criteria And Functional  Competencies Required:

• Graduate from a reputed institute

• 2-3 years experience in Retail Merchandising

• Strong Communication, presentation and organizational skills

• Advance proficiency in excel

• Strong analytical and numerical ability

• Ability to multitask and prioritize based on business needs

• High learning agility, open to adopting new tools and technologies.

Reporting to: Senior Manager Merchandising FP Stores

Position Summary: In this role, you will work in close collaboration with the Buying & Sales team to assess market demand and optimize inventory planning, ensuring the right assortment is available at the right location and in the appropriate quantities. The role is responsible for managing trading performance and stock allocation of PUMA counters across Shop in Shops (SIS), including key partners like Kapsons,Iconic,Inc5,Regal. Through regular performance analysis the position delivers actionable insights that support efficient execution and contribute to overall business growth and profitability.

Key Objectives:

In-Season Merchandising & Analysis:

• Analyzing regular sales data and replenishing required stock

• Ensure timely dispatch of incoming new season stock to respective stores as per the launch plan.

• Prepare a rolling monthly inventory forecast and ensuring the inventory is maintained as per budget. Track variance if any and suggest remedial measures.

• Reviewing business performance and defining the course of action

• Collaborate closely with sales, buying, and operations teams, maintaining a strong connection with the product line and customer trends to develop effective allocation strategies.

• Collaborate with Visual Merchandising (VM), Retail Operations, and Sales teams to ensure seasonal rollouts are aligned and implemented as per plan.

• Manage RTV (Return to Vendor) to the warehouse and facilitate stock consolidation between stores to reduce slow-moving merchandise and improve store assortment.

Assortment Planning & Performance Monitoring:

• Prepare seasonal assortment plans, ensuring the right mix at Division Category, MRP band, and product type level

• Monitor style performance through regular tracking of Rate of Sale (ROS) and Sell-Through.

• Collaborate closely with the retail sales team to identify operational gaps and implement corrective actions.

• Monitor daily business performance and profitability through key performance indicators (KPIs).

• Maintain optimal stock cover across stores.

Key Performance Indicators:

• Net Sales

• Stock Cover

• Sell Thru %

• Markdown (Discount%)

Organizational Relationships:

Internal:

• Buying Team

• Sales team

• Operations Team

• Finance Team

• VM & Project Team

External:

• Partners

Eligibility Criteria And Functional  Competencies Required:

• MBA / MFM / Engineering from a reputed institute with 1–3 years of relevant experience in retail merchandising, planning.

• Strong proficiency in ‘Microsoft Excel’ is a must.

• Excellent analytical and numerical skills.

• Strong communication and interpersonal skills for stakeholder management

• Self-motivated and driven; capable of working independently with minimal or no supervision.

• Ability to multitask and prioritize work based on business needs.

• Analytical and inquisitive mindset with a keen eye for detail.

• Willingness to learn and adapt to new technologies/tools as required by the business.