• Bachelor’s degree in Fashion Design, Industrial Design, Textile Design, or related field.

• 2-4 years of professional footwear or fashion/accessory design experience, with a strong focus on color, materials and treatments. Product & Design abilities a plus.

• Technical knowledge related to footwear materials, trims, treatments, and constructions that align with the product development process.

• Strong merchandising abilities with the ability to create well balanced interest packs and collections.

• Deep understanding of current and emerging global fashion trends and how they translate into product.

• Exceptional visual storytelling skills—mood boards, material palettes, color forecasting, etc.

• Strong sketching, rendering, and Adobe Creative Suite skills.

• Experience working with global product creation teams and factory partners.

• Organized, self-motivated, and able to manage multiple projects in a fast-paced environment.

• A clear point of view and the confidence to push creative boundaries while balancing commercial goals.

• Up to 15% domestic and/or international travel

PUMA is seeking a passionate and creative Footwear Designer II with a strong focus on color, material, and storytelling to join our dynamic design team. In this role, you will help shape the visual and emotional identity of our products by crafting compelling footwear packs aimed to inspire and connect with consumers. You will bring fresh ideas, hands-on material exploration, and strong design instincts to create collections that push boundaries and reflect the brand’s vision. This role will focus on delivering compelling, innovative CMF (Color, Material, Finish) concepts that resonate globally and drive cultural relevance in our regional marketplace. You’ll translate your passion for design and storytelling into impactful product experiences for the modern consumer.

A culturally attuned designer who lives and breathes fashion, sneakers, and material innovation. You’re curious, bold, and always scanning the horizon for what’s next. You know how to create products that’s not just on trend, but ahead of it—rooted in story and built for impact. We believe footwear is more than function—it’s a reflection of identity, expression, and movement. Join us in redefining what’s next.

• Research global fashion, art, culture, and sneaker trends to stay ahead of market shifts and identify emerging influences.

• Design and develop color and material concepts across multiple footwear lines with an emphasis on seasonal stories and cohesive pack narratives, aligning with brand strategy, resonating with target consumers and meeting cost and margin requirements.

• Work collaboratively with cross-functional partners in Design, Product Line Management and Development to translate insights into bold, consumer-relevant footwear stories catering to regional needs, bring concepts to life from ideation to final product.

• Lead the material selection process, exploring new and innovative materials, finishes, and constructions aimed to elevate product across a competitive landscape.

• Build color and material palettes that are both trend-forward and rooted in brand identity.

• Create and deliver mood boards, color CADs, material maps, and physical mock-ups to clearly communicate design vision when applicable, meeting tight deadlines.

• Participate in material and trend research trips, trade shows, and inspiration travel to stay ahead of trends and innovations.

• Build visually captivating presentations to communicate design narratives and material innovations to cross-functional teams, internal stakeholders and senior leadership.

• Participate in and lead seasonal trend reviews and consumer-focused brainstorming sessions.

• Maintain an expert understanding of the local market competitive landscape and brand positioning to ensure connection with consumers.

• All genders are welcome to apply
• Bachelor’s Degree in Footwear, Industrial,  Fashion Design and/or relevant field of study
• At least 7 years of experience in Footwear design, ideally in the fashion, sportswear or casual sports lifestyle industry
• Strong leadership skills including the ability to motivate and mentor others (at least 2 years of leadership experience)
• Proficiency and refinement in all stages of presentation, from concept to final design review
• Strong concept and storytelling skills
• Broad knowledge of all aspects of Footwear product development from positioning to prototype making through to manufacturing
• Developed product sense and taste level as well as strong awareness and understanding of Sportstyle EMEA consumer and marketplace
• Strong written and verbal communication, negotiation and influencing skills
• A visionary teamplayer
• Please submit your PORTFOLIO with your CV
• This opportunity will be available in full time or part time.

• Oversee the design execution for Special Make Up products for Sportstyle Footwear RCC EMEA ( Regional Creation Center EMEA) with a great focus on color and materials expertise, in line with PUMA's seasonal development calendar
• Work with Product Line Managers and Development to develop unique and relevant collection based and stand alone color and material footwear designs and product stories, respecting the seasonal creative direction, for the EMEA Region and support the team in preparing and presenting these to key accounts
• Represent your design areas as design spokesperson at internal and external meetings
• Drive a close cooperation with designers from inline, other RCC designers and other product areas (Apparel & Accessories) to ensure strong collaboration and 360 design concepts when needed
• Manage, support, motivate, coordinate and develop the assigned RCC EMEA design team, including  hiring, yearly performance appraisal process, goal setting, budget planning, redundancies
• Provide strategic design and related support to Sr Director RCC EMEA
• International and domestic travel as required for Key Account meetings, market research, trend and inspiration trips, consumer insights and factories/development centers.

• Bachelors degree in Industrial Design or related field.

• 5+ year’s experience designing and developing innovative footwear and other products.

• Technical and aesthetic understanding as well as knowledge and experience with performance-based products and trend relevant detailing.

• Experience in international footwear product development and manufacturing processes.

• Knowledge of form, color, materials, and human factors related to elevating the consumer experience.

• Strong knowledge of and passion for the sports industry, especially basketball and new industry technologies.

• Extensive knowledge of domestic and international retail, consumer trend, and product line dynamics.

• Exceptional sketching skills.

• Excellent presentation and communication skills in English. Experience presenting to retail buyers/accounts and athletes is a plus.

• Proficiency in Adobe Illustrator and Photoshop, Microsoft Office, and Procreate. Gravity Sketch, KeyShot or other 3D software is a plus.

• Strong command of color and understanding of merchandising/line planning.

• International and domestic travel required. (~ 25% yearly)

The Senior Designer will design both on-court performance and culturally relevant footwear for the global Basketball business unit in our North American headquarters in Somerville, Massachusetts. As a Senior Designer, you will collaborate with PUMA athletes and partners to build innovative products that drive forward the future design direction of PUMA Hoops.

• Create designs and technical specification packages that help lead the direction for PUMA’s Basketball footwear design.

• Assist in the seasonal story, color, and material directions alongside an apparel and graphics creative team.

• Work directly with PUMA Hoops athletes and outside partners to build collaborative product ranges.

• Consistently deliver innovative and appropriate disruptive design solutions to meet the briefed requirements.

• Demonstrate high level of understanding of brand directives.

• Support and contribute to strategic brand and technology direction through product design.

• Lead by example, mentor, inspire, and guide less-experienced team members.

• Track and understand business development – consistently assess numbers, gaps, and opportunities in the market.

• Travel to domestic and international markets to continuously develop industry, consumer, and retail knowledge.

• Travel to factories to manage the footwear development process with our factory partners.

• Bachelor’s Degree in product and/or graphic design.
• 1-2 year experience in storytelling through graphic product creation.
• Knowledge of basketball consumer trends, sport culture, and market dynamics.
• Excellent communication and speaking skills.
• Strong leadership skills. High initiative, high energy, passionate, decisive, eye for detail, confident.
• Excellent use of designer & product creation tools: Adobe Suite of products (InDesign, Photoshop, Illustrator)
• Ability to frame and defend an alternative position
• Ability to convincingly present category knowledge using PowerPoint and spreadsheet software tools.

• Assist in creation of new silhouettes
• Develop story packs for brand collaboration partners on a seasonal basis.
• Execute adhoc color/material story needs for both commercial and promotional product drops.
• Play a critical role in ideation of seasonal direction for our culture and performance silos.
• Meet and present concepts to our signature athletes and partners.
• Take on at least one full design project a season that includes silhouette, color, materials and blueprint development.
• Travel to Asia twice a year for product development with our PDC partners.

• All genders are welcome to apply
• University degree in Design and/or relevant field of study
• At least 5-8 years of work experience of apparel design for one or more leading fashion/lifestyle/sports brand, ideally in the fashion, athletic/apparel industry
• Versatile designer who has experience designing graphic/apparel across men’s, women’s products. Strong execution knowledge is preferred.
• Professional experience working in team environment, ability to function autonomously as well as in a cooperative, diverse group.
• Professional working experience with Illustrator, Photoshop, etc.
• Tremendous attention to detail and extraordinary time-management skills
• Key account concept and end-consumer understanding within the Korean market, experience with China market is a plus.
• Vertical mindset
• Strategic and creative thinking, strong initiative, passionate about product
• Strong communication and presentation skills
• Fluent in English & Korean.
• Working location: Shanghai, China

• Work closely with Korean region and responsible for all line design, including Select/ Special Make up / Rapid Response Design creation for Key Accounts, Puma Retail, and Outlet or any account when required.
• Understand the region’s trends and market direction to ensure all designed for the regions are brand relevant.
• Under the direction of the Teamhead/ Creative Director, collect market intelligence, providing all involved with accurate and up-to-date information on design trends and developments and utilizes them effectively.
• Identify functionality requirements and ensure accurate use of information technology systems in order to gain competitive advantage
• Be accountable for achieving all tasks of the Vertical Development Calendar within the given timelines
• Work closely with Teamhead of design, Product Line Manager, Development team and Korean merchant team to create and execute innovative design based on Global creative direction.
• Travel to the factories to work on the development of the product and ensure that quick response timelines are met.