• Affinity with (Brand) Marketing, Social Media, Content and Influencer Marketing 
• Affinity with Fashion, Lifestyle, Culture and Sneakers 
• Enthusiastic and flexible 
• Driven and stress-resistant; you can juggle multiple tasks and work well under time pressure 
• Service-oriented and representative 
• Able to take initiative and be creative within the organization 
• Take responsibility and proactively handle tasks 
• language skills: fluent in English & proficient in Dutch is a pre  
• Currently enrolled in a bachelor’s degree program in Marketing or a related field (3rd or 4th year) 
• In possession of a driving license B 
• This is a working internship

With us, you will get an educational internship, supporting the Central European Lifestyle Marketing team. This department focuses on fashion, lifestyle and sneakers. You will be involved in the following tasks: 

• Support with the creation and execution of PUMA campaigns and activations at key European retailers in the lifestyle segment
• Support with the organizing of relevant PUMA events and activations 
• Coordination with external agencies, retailers, and customers 
• Compiling reports after campaigns and activations 
• Handling product orders and shipment for influencer seeding 
• General support for the Central Europe Marketing team

• Enthusiastic and flexible
• Driven and stress-resistant; you can juggle multiple tasks and work well under time pressure
• Service-oriented and representative
• Able to take initiative and be creative within the organization
• Take responsibility and proactively handle tasks
• Affinity with the lifestyle and sneaker market
• In possession of a driving license B
• language skills: dutch native speaking, english very good
• You are a 3rd or 4th-year HBO or WO student. This is a working internship.

If you are a flexible, open-minded, and dedicated person, PUMA offers interesting opportunities. We work with multiple interns in a young and hardworking team. Some of our colleagues started working here after their internship.

Besides working hard, we also make time for joint sports activities. We like to organize a game of padel, a yoga class, bootcamp, or a HYROX workout. And we have a collaboration with the fitness company Theo Meijer Sport. Are you up for the challenge?! And not unimportant: there is also an internship allowance.

The internship lasts approximately 6 months for 40 hours per week and starts in September 2025. The official start date will be determined in consultation with you. The internship will take place at our PUMA office in Leusden; however, please note that we will be relocating to Utrecht in Q4 2025.

With us, you will get an educational internship, supporting the Lifestyle Marketing team. This department focuses on fashion and sneakers. You will be involved in the following tasks:

• Support for PUMA Lifestyle campaigns
• Support for PUMA Lifestyle events
• Coordination with PR agency, retailers, and customers
• Handling press or customer inquiries, by phone or email
• Compiling reports
• Following up on orders for retailers, PUMA influencers, and artists
• General support for the marketing department: Our interns play an integral role in supporting the entire Central Europe marketing team, contributing to a wide range of projects and day-to-day operations.

You recognize yourself in this:

• Enthusiastic and flexible
• Driven and stress-resistant; able to juggle multiple tasks
• Service-oriented and representative
• Able to take initiative and be creative within the organization
• Responsible and proactive way of working
• Affinity with the football, running, and fitness market
• Interest in retail
• Possession of a driving license B
• languages skills: Dutch native speaking, english very good
• You are a 3rd or 4th year HBO or WO student. This is a working internship.

For interns with a flexible, open-minded, and dedicated mentality, PUMA offers great opportunities to gain cool experiences and be present at fun events. Think of a photoshoot with PSV football players or Olympic 400m sprinter Liemarvin Bonevacia, or a running event where we try to be present with our PUMA ambassadors Lotte van Leeuwen and Carlos Platier Luna. We work with multiple interns in a young and driven team, and some of our colleagues have come to work here after their internship.

Besides working hard, we also make time for joint sports activities. We like to organize a game of padel, a yoga class, bootcamp, or a HYROX workout. And we have a collaboration with fitness company Theo Meijer Sport. Are you up for the challenge?!

The internship lasts about 6 months for 40 hours per week and starts in September 2025. The official start date will be determined in consultation with you. And importantly, there is also an internship allowance. The internship will take place at our PUMA office in Leusden; however, please note that we will be relocating to Utrecht in Q4 2025.

PUMA offers an educational internship to support the Performance Marketing team. Within this team, you will assist in the categories of PUMA Football, Running & Training.

This includes:

• Supporting PUMA campaigns for both trade marketing and brand marketing
• Assisting with and organizing PUMA events
• Assisting with and organizing photoshoots with PUMA athletes
• Compiling reports before and after a campaign
• Entering and sending product orders for marketing campaigns and PUMA athletes
• Visiting stores to provide insights into PUMA branding
• Updating showrooms at the start of the new purchasing season
• General support of the marketing team

• 6–8 years of progressive experience in SEO, with a strong focus on technical SEO for global, high-traffic websites.

• Demonstrated leadership experience managing and mentoring SEO teams or direct reports, fostering a culture of performance, collaboration, and continuous learning.

• Proven track record of developing and executing SEO strategies that drive measurable growth in organic traffic, search rankings, and business impact at scale.

• Extensive experience overseeing and coordinating large-scale CMS migrations and backend replatforming projects, ensuring minimal disruption to SEO performance.

• Deep understanding of search engine algorithms, including the latest developments in AI-driven search behavior and ranking systems.

• Expertise in international SEO, including hreflang implementation, localized content strategies, and global domain architecture optimization.

• Proficient in using industry-standard SEO tools (e.g., Screaming Frog, SEMrush, Ahrefs, Google Search Console) and analytics platforms (e.g., Google Analytics, Adobe Analytics) to monitor performance and inform decision-making.

• Skilled in hiring, coaching, and developing SEO talent, with a focus on aligning individual growth with team and company goals.

• Adept at cross-functional collaboration, working closely with engineering, product, content, and UX/design teams to execute complex SEO initiatives.

• Strong communication and stakeholder management skills, with experience presenting SEO strategies and performance insights to senior leadership and cross-functional partners.

• Solutions-oriented mindset with exceptional problem-solving skills, capable of navigating ambiguity and driving results in fast-paced environments.

As the Lead SEO for Global Commerce, you will shape the technical SEO vision for our global eCommerce ecosystem. Sitting at the intersection of engineering, product, and digital teams, you will be responsible for architecting scalable SEO strategies that elevate our organic performance across key markets. This role requires a strategic thinker with deep technical expertise, a collaborative mindset, and the ability to influence without direct guideline—while laying the groundwork for future team growth.

• Global Technical SEO Leadership: Define and drive a unified global technical SEO strategy that aligns with business objectives, supports market-specific goals, and enhances organic visibility and conversion at scale.

• Strategic Partnership on CMS & Platform Evolution: Act as the SEO lead on all major CMS, site merchandising, and backend replatforming initiatives—embedding SEO requirements early in product and engineering roadmaps to ensure long-term organic performance.

• Proactive Site Health Management: Lead the development and execution of a proactive site health framework, including advanced audits of crawlability, indexation, page performance, and error resolution, with an emphasis on long-term resilience and SEO hygiene.

• Scalable Technical Problem-Solving: Tackle complex technical SEO challenges across global domains—such as canonicalisation conflicts, JavaScript rendering, structured data deployment, and multilingual SEO—by delivering scalable, future-proof solutions.

• Site Architecture Optimization: Own the evolution of our global site architecture to enhance crawl efficiency, focus search engine equity on high-value content, and support new product and category growth.

• Cross-Functional Influence & Thought Leadership: Serve as a key thought partner to engineering, analytics, content, and eCommerce stakeholders—educating teams on technical SEO implications and advocating for initiatives that drive organic growth.

• At least 2 years of leadership experience in retail, customer service, or the hospitality industry. Management experience is highly desirable.
• A self-motivated attitude and a drive to meet and exceed sales targets.
• Strong listening skills and the ability to use feedback constructively.
• Excellent communication, relationship-building, and time management skills.
• Computer skills, basic know-how about MS Office programs

• Provide consistently high standards of customer experience within the Store in accordance with PUMA’s Brand Values and service standards
• Responsible for ensuring the Store consistently achieves or exceeds sales, KPIs and profitability goals through the effective use of short- and long-term planning, expense control, sales and service.
• Assist the Store Manager with the recruitment, training, development and succession of employees.
• Ensure that the visual appearance in the store complies with our PUMA standards.