CENTRAL EUROPE

We are what enriches PUMA with Speed and Spirit, each player is an individual talent and a force to be reckoned with when we come together. Led by Bas van den Bemt, our team embraces core values: Team Power, Growth Mindset, Leadership, Clear Communication, and Ownership. At PUMA Central Europe, we blend hard work with fun events and celebrations. See what drives us, and how we celebrate when we score - Five Countries, One Central Spirit.

JOIN PUMA CENTRAL EUROPE

Welcome to PUMA CENTRAL EUROPE! The PUMA Central Europe region covers Germany, Austria, Switzerland, Belgium and the Netherlands. The majority of our team is based at the PUMA headquarters in Herzogenaurach, located in southern Germany close to Nuremberg. Furthermore, we have eight showrooms spread over the Central Europe area. More than 250 employees join our team in the departments Sales, Marketing, Merchandising, Operations, Integrated Business Planning and Finance.

DRIVING SALES WITH PUMA CENTRAL EUROPE

How do PUMA products get around? In the German, Austrian, Swiss and Benelux markets, it's all done by PUMA Central Europe, the sales organization of PUMA SE. The key mission of our team is to drive the distribution of the PUMA product range to key retail partners. Simply put, we make sure that PUMA products are always available in the Central European region and in online shops.

ALIGNED STRATEGY

Though our focus lies on Central Europe, we're always conscious to follow PUMA's global sales and marketing strategy. This ensures a strong and unique brand image, PUMA's presence and, as a consequence, a sustainable sales growth. PUMA's global strategies become our own to adapt for our specific market and customer needs. Our job is to take care of a consistent implementation. Therefore, PUMA Central Europe has its own divisions in Sales, Marketing, Merchandising, Operations, Integrated Business Planning and Finance.

REGIONAL TOUR

Most of our colleagues are based at PUMA's headquarters in Herzogenaurach. Additionally, we have different showrooms spread across the Central Europe region: Besides Herzogenaurach, we have locations in Berlin, Hamburg, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium), Heilbronn, Spreitenbach (near Zurich), Brussels, Leusden, Utrecht and, last but not least, Vienna.

CREATE

Sales

Marketing

Merchandising

DRIVE

Operations

Integrated Business Planning

Finance

FUTURE TALENTS

Interns

Working Students

255.00

EMPLOYEES

45.00 /55

FEMALE/MALE (%)

35.00 /65

FEMALE/MALE LEADERS (%)

38.00

AVERAGE AGE

GERMANY

HQ HERZOGENAURACH
BERLIN
HAMBURG
HEILBRONN
MAINHAUSEN
DORTMUND

PUMA IN GERMANY

PUMA’s corporate headquarters is located in Herzogenaurach – or 'Herzo,' as we affectionately call our hometown – in the south of Germany, not far from Nuremberg. Every day, more than 1,000 colleagues walk through our doors, ready to drive sport and culture forward together. Learn all about our headquarters here.

OUR SHOWROOMS

In addition to Herzogenaurach, we are represented with our own PUMA showrooms in several cities across Germany. In our various showrooms in Germany, including Berlin, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium) and Heilbronn, you can get an exclusive preview of PUMA’s latest collections. It is also the ideal place for our retail partners to select the collections for the upcoming seasons.

PUMA BENEFITS IN GERMANY

WELLBEING@PUMA keeps your work-life balance in check.

ATHLETE

Company Sports
Free gym
Health Weeks
Company doctor

SOCIAL

Buddy Program
Community Engagement
Company Parties
Organic Canteen

FLEX

Flextime
Cooperation With Childcare Facilities
Mobile Working
Parent Child Office

FINANCE

Employee Discount
Private Pension Planning
Public Transportation
Simple Savings Plan

AUSTRIA

PUMA Central Europe GmbH, Branch Austria
Jakov-Lind Straße 5
1020 Vienna

PUMA IN VIENNA

In addition to our regional EEMEA headquarters in Salzburg - where our colleagues oversee markets across Eastern Europe, the Middle East, India, Africa, and Southeast Asia - we also have a dynamic showroom and office in Vienna. From here, our local team focuses on marketing and sales to drive PUMA’s business in Austria.

THE AUSTRIA CAMPUS

Located at Austria Campus, a modern business hub in the heart of Vienna, our office benefits from excellent infrastructure, easy access to public transportation, and a vibrant environment with restaurants, cafés, and green spaces. It provides the perfect setting for collaboration and innovation.

STRONG PARTNERSHIPS

Our Austrian team works closely with the national Football, Track & Field, and Basketball Federations, as well as major clubs like Red Bull Salzburg and Rapid Vienna, strengthening PUMA’s presence in Austrian sports and continuing our commitment to performance and style.