Your talent
- 2-3 years experience proven track record and results in performance marketing with relevant experience in marketplace/retail media and affiliate
- Hands-on experience and high comfort level working with Zalando/ZMS, About You, Otto, Amazon, respective media platforms and account teams
- Familiarity with Affiliate marketing across networks and key growth drivers
- Consumer-first mindset with a deep understanding of the digital landscape, innovations, and best practices
- Proven analytical skills with strong understanding of industry KPIs and ability to translate insights into actions
- Hands on, Solution-oriented and self-driven
- Excellent project management and organizational skills with the ability to manage multiple tasks and priorities
- Retail, sportswear, or fashion industry experience/interest highly preferred
- Fluency and work proficiency in English, additional languages are
Your mission
- Develop, plan, and execute the performance marketing strategy for driving revenue via marketplaces like Amazon, About You, OTTO, Zalando etc.
- Take over all key responsibilities, define and monitor the marketing budget and business KPIs for new and existing marketplaces and manage them to performance, efficiency, and profitability
- Data-driven mindset and operative experience to troubleshoot campaigns, optimize partner performance, and identify opportunities for improvement
- Leverage any upper-funnel activations via other teams to drive mid-lower funnel KPIs
- Oversee promotional marketing efforts, including deals, flash sales, promotions, and sponsored products, etc.
- Challenge given structures, identify inefficiencies and drive for synergies and solutions for the marketplace setup
- Manage the European affiliate and partnership program with our partner agency.
- Optimize, trouble-shoot campaigns, identify opportunity for growth and improvements across Coupon Sites, Loyalty programs, Price Compares, Corporate benefits Platforms, Influencer networks or other
- Lead the reporting and analysis of the affiliate program, including pulling and building reports from Google Analytics and the affiliate network’s platform
- Collaborate internally across multiple teams to provide expertise, share knowledge, and keep PUMA current with Affiliate best practices
- Work in cross-functional teams to plan and execute campaigns to reach our company goals
- Closely collaborate and partner with the Eu marketplace team and broader.com teams on affiliate side
- Build and maintain strong relationships with all partners across marketplaces and affiliate.
Our principles
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.
