Marketing
Content Creator Social
Somerville, United States of America
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
Your Talent
- Bachelor’s Degree in Communications, New Media, or equivalent with strong Social Media knowledge and experience
- 2-4 years of experience in a Social Media role at a creative agency or in house marketing department; Commercial and/or experience in a retail environment a plus.
- Possess a strong understanding of various social media platforms, their unique audiences, and content requirements.
- Proficient in Adobe Creative Cloud, specifically Adobe Premiere Pro, After Effects, Photoshop, Illustrator, InDesign, and Lightroom.
- Strong video editing skills and must be able to shoot and create content from iPhone.
- Apply and perform creative skills including concepting, image and video research, ideation, and visual presentation.
- Knowledge of, and sensitivity to, current trends in marketing, culture, video and photography, and their application to the athletic industry.
- Strong oral and written communication skills in local market language, including meeting facilitation and presentations. Ability to clearly articulate goals and objectives.
- Ability to work cooperatively with staff, share ideas and develop effective responses.
- Proven ability to work in rapidly changing, high growth environment.
- Ability to manage multiple and competing work priorities, demands and changes.
Your Mission
- Utilizes knowledge of social trends and best practices, as well as good conceptual skills, to lead the conception, creation, and production of culturally resonant social media content for brand/business target audience, including standalone projects and campaign-affiliated.
- Communicates and presents creative concepts to Associate Creative Director, with the guidance of the Senior Art Director.
- Creates presentation materials that effectively communicate creative plans to internal stakeholders, ambassador partnerships, and clients.
- Works with Creative Services leadership as well as PNA Marketing and BU partners to ensure feasibility of concepts and deliver culturally relevant content that drives awareness and engagement.
- Produces directives and electronic files for production and post-production purposes.
- Actively gains knowledge and experience regarding PUMA’s creative ethos, products and processes.
- Ensure content aligns with the company's brand and social media goals.
- Stay up-to-date with social media trends, and industry best practices to ensure content remains relevant and optimized for maximum reach and engagement, including general content marketing trends and creative approaches.
- Responsible for small projects or programs with manageable risks and resource requirements.
- Shoot and edit both video and stills for various social media platforms, such as Meta, TikTok, Snapchat, and emerging platforms.
- Write creator briefs, provide direction, and collaborate with influencers, photographers, videographers, designers, and other content creators as needed to enhance the creative process.
- Collaborate and partner with internal teams and external partners to maintain a distinct but consistent visual voice for each social channel's audience through content creation.
- Develop and execute a content strategy for social media, and occasionally other commercial needs, based on the list of deliverables from PNA Marketing.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.