PUMA
Somerville, Massachusetts – December 7, 2023
PUMA UNVEILS SCOOT HENDERSON’S FIRST SIGNATURE SHOE: SCOOT ZEROS

Global sports brand PUMA officially unveiled NBA rookie, Scoot Henderson’s first signature basketball shoe, the Scoot Zeros. The debut colorway, Scoot Zeros Georgia Peach pays homage to Scoot’s home state where his basketball journey began. 

The Scoot Zeros Georgia Peach embodies the narrative of Scoot’s teenage ascent to where he is today, portraying the essence of his relentless pursuit of greatness. Symbolizing his journey from his hometown of Marietta, Georgia, through becoming the youngest player in the G League, to one of the top draft prospects in the 2023 NBA draft, the shoe encapsulates the milestones and challenges he faced along the way. 

“I’m excited to finally share the Scoot Zeros Georgia Peach with the world. To me, Zeros symbolizes new beginnings and reminds me that each day we have the opportunity to reset, learn, create, embrace, and overcome,” said Henderson. “My signature shoe not only represents a fresh start for me, but I hope it inspires all players to overcome and strive for greatness both on and off the court.” 

This silhouette embodies Henderson's desire to connect with fans, inviting them to share in his inspiring story. It serves as a tangible representation of his remarkable journey, making the dream of chasing greatness accessible to all.

Inspired by Henderson’s personal mantra, “O.D.D: Overly Determined to Dominate,” this performance-minded basketball shoe is packed with PUMA Hoops tech like high-rebound PROFOAM EVA for the kind of end-to-end play that made Scoot a G-League superstar and a top draft pick. The Scoot Zeros features a unique reinforced formstrip for additional durability, as well as aggressive Jaws rubber wrap-ups to reflect Henderson’s fearless on-court play. 

The Scoot Zeros Georgia Peach retails for $100 and will be available starting on December 15th at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store, and at Foot Locker, Kids Foot Locker, and Champs Sports.  

PUMA
PUMA
Somerville, Massachusetts December 4th, 2023
PUMA HOOPS REVEALS THE MB.03 x DEXTER’s LABORATORY

PUMA is revealing its newest addition to LaMelo Ball’s signature PUMA Hoops MB.03 franchise, the MB.03 x DEXTER’S LABORATORY.

Relive those Saturday morning vibes with this innovative basketball sneaker. This latest MB.03 drop takes 90s nostalgia to another level in this collab with Warner Bros Discovery Global Consumer Products’ Cartoon Network classic Dexter’s Laboratory. The MB.03 x Dexter’s Laboratory features extreme bold graphics and textured dayglo details inspired by everyone’s favorite boy genius.

The bold MB.03 Dexter’s Lab silhouette is packed with PUMA tech like NITROFOAM™ for added power on the court, in the lab, or wherever your game may take you. Additional performance tech points throughout the loud silhouette include a full coverage engineered nonslip rubber compound for enhanced durability and traction and upper construction made with breathable monomesh for an ultra-supportive lightweight fit. 

Alongside the MB.03 DEXTERS LABRATORY sneaker, PUMA will be releasing an eleven-piece apparel collection alongside the shoe release which includes 90s nostalgia inspired dime jacket & pant, hoodie, shorts, and graphic tee variations. The collection will be available for purchase on December 22nd, and available at PUMA.com and the PUMA App and retails for $40-125. For more information, please visit PUMA.com. 

PUMA
Somerville, Massachusetts – November 15th, 2023
PUMA HOOPS LAUNCHES ITS LATEST ALL-PRO NITRO WITH CHRIS BRICKLEY

PUMA is releasing its newest addition to the All-Pro Nitro fam with PUMA Hoops ambassador, Chris Brickley, All-Pro NITRO™ x CHRIS BRICKLEY.

Chris Brickley, top NBA and WNBA Professional Trainer is your favorite pro’s not-so-secret weapon. The elite skills trainer has worked with everyone from basketball’s biggest stars to hip-hop’s living legends – spreading positivity as he takes their game to the next level.  

The All-Pro NITRO™ x CHRIS BRICKLEY features a standout silhouette accented with reminders to “Love Yourself,” “Stay Focused,” and “Keep Going, Keep Growing” – the mantras that have made Chris who he is today. This special edition PUMA Hoops shoe is packed with tech like NITROFOAM™ for responsiveness and cushioning and PWRTAPE for targeted reinforcement and stability – so you can play like a pro. 

All-Pro NITRO™ x CHRIS BRICKLEY, is built off the iconic NITRO foam midsole that is known for providing responsive cushioning and support. The silhouette features a midsole that allows for quick first step movement, a softer inner compound for underfoot rebound and superior cushioning, along with a soft-core outsole, to ensure the best technical details for players on court.

The All-Pro NITRO™ x CHRIS BRICKLEY retails for $140 and will be available globally starting on November 22 at PUMA.com, the PUMA App, the PUMA NYC flagship store and at select Foot Locker locations. 

PUMA
PUMA
Somerville, Massachusetts – November 13th, 2023
CLEVER. INTELLIGENT. MISCHEVIOUS: PUMA x GREMLINS COLLECTION IS HERE

There are three simple rules when dealing with Gremlins: 1) Keep them away from light. 2) Don’t get them wet. 3) Never (ever) feed them after midnight. Fortunately, the PUMA x GREMLINS Collection isn’t quite so finicky.

Introducing the PUMA x Gremlins Hoops Capsule Collection – a fusion of iconic style and 80s nostalgia. This exclusive collaboration with Warner Bros. Discovery Global Consumer Products brings fans a unique blend of fashion and film, featuring Gizmo and Gremlin leader Stripe from the Warner Bros. classic 1984 movie.

The mismatched shoe pair is a visual masterpiece, showcasing Gizmo on one and Stripe on the other, symbolizing the eternal battle between good and evil. The design incorporates intricate details, including two heads on the back of the shoes, representing the iconic characters, and mismatched colors that signify the duality of their nature. The furry tongue, reminiscent of a Mogwai, adds a playful touch, capturing the essence of the film.

The shoes boast a distinctive label on the tongue, ensuring authenticity and style. The bottom of the shoes is adorned with scratch marks, a nod to the mischievous Gremlins, adding an element of intrigue to the design.

Beyond the captivating aesthetics, these shoes are crafted with cutting-edge technology. The All-Pro NITRO™ silhouette guarantees superior support and comfort, thanks to PUMA's innovative NITROFOAM™. Engineered mesh on the upper enhances breathability and flexibility, making these shoes perfect for both style enthusiasts and athletes.

In addition to the shoe, this capsule collection will include a Gremlins inspired hoodie, tees, and sweatpants. Embrace the magic of the 80s and relive the adventure with the PUMA x Gremlins Hoops Capsule Collection – where fashion meets fantasy, and mischief meets comfort. 

Set to launch globally on December 8th, retailing from $45-$140, the PUMA x Gremlins Collection can be found at PUMA.com, at PUMA stores and select retailers worldwide.

PUMA
PUMA
Somerville, Massachusetts – November 9th, 2023
PUMA HOOPS RELEASES NEW MB.01 STYLE: GOLDEN CHILD

PUMA is releasing MB.01 Golden Child from NBA superstar LaMelo Ball’s Rare Reserve collection. These former player-exclusive sneakers are now available to own.

The limited-edition MB.01 Golden Child gives an opulent gold treatment to the beloved MB.01 silhouette, La Melo Ball’s first signature sneaker with PUMA, putting these metallic kicks in a league all their own.  These sneakers feature PUMA’s very own NITROFOAM™ throughout midsole for superior responsiveness and comfort while remaining lightweight.  Full coverage engineered nonslip rubber compound for enhanced durability and traction, along with a disruptive upper with an ideal breathable monomesh for a supportive and ultra-lightweight feel. The silhouette also includes Melo-branded ‘Not From Here’ accents—like his signature wings and “1 of 1” motto and an upper highlighted by rocket ship flames shooting out of the collar, a call back to Melo’s spaceship tattoo on his leg.

The MB.01 Golden Child retails for $145 and will be available globally starting on November 24 on PUMA.com, the PUMA mobile app, at PUMA stores and select retailers worldwide. 

PUMA
Somerville, Massachusetts – November 8th, 2023
PUMA HOOPS LAUNCHES ITS LATEST MB.03: CHINO HILLS

PUMA is releasing its newest addition to LaMelo Ball’s signature PUMA Hoops MB.03, Chino Hills.

Every superhero has an origin story. For LaMelo Ball it all started in his hometown of Chino Hills, where he scored a state record 92 points – as a high school sophomore. To pay tribute to this jaw-dropping achievement, PUMA Hoops teamed up with Melo for a Chino Hills High-inspired edition of his signature shoe, the MB.03. Design elements are continued on from the MB.03 Toxic storyline and are reflected throughout with bold, neon elements, animalistic scratch marks, all bold and fierce elements which celebrate Melo’s accomplishments the standout silhouette of this next-level basketball sneaker.

The eye-catching MB.03 Chino Hills features a NITRO™ midsole for on-court power and a double-layered mesh upper for additional support.  The Chino Hills colorway also features tech points throughout including full coverage engineered nonslip rubber compound for enhanced durability and traction that’s ideal for quick cuts and spot up jumpers, and includes upper construction made with breathable monomesh for a supportive but ultra-lightweight fit. 

In addition to the MB.03 Chino Hills sneaker, PUMA will be releasing a three-piece apparel collection accompanying the shoe release which includes a hoodie, shorts, and tee. The collection will be available for purchase on November 17th, and available at PUMA.com and the PUMA App and retails for $40-125. For more information, please visit PUMA.com. 

PUMA
PUMA
Somerville, Mass. – November 2nd, 2023
BLACK FIVES RENS100 COLLECTION - HONORING HOOPS ROYALTY

PUMA Hoops celebrates the 100th anniversary of the New York Rens – basketball’s original world champions. The Global sports company will be launching their third PUMA x Black Fives collection in its ongoing partnership with the Black Fives Foundation, whose mission is to honor the pre-NBA history of African Americans in basketball. In tribute to this legendary team, PUMA is bringing back some of the Rens’ signature flare through on and off court pieces.

The new collection, the Black Fives RENS100 Collection, celebrates the 100th anniversary of the New York Rens. In 1923, the New York Rens became America’s first Black-owned fully professional basketball team. Named for their home court at the Renaissance Casino and Ballroom in Harlem, The Rens’ innovative, fast-paced playing style led them to a record-setting 88-game win streak and shaped the game we know today.

In tribute to this legendary team, we’re bringing back some of the Rens’ signature flare through on and off court looks, including a retro take on our NITRO™ All-Pro that’ll inspire you to Make History Now – just like the Black Fives.

This 8-piece collection evokes retro-inspired designs, starting with the NITRO™ All-Pro that’ll inspire you to Make History Now – just like the Black Fives. Additional items in the collection include multi-colored hoodie and sweatpants, shorts, T-shirts, Basketball jersey, Harlem Jacket, and a ‘Make History Now’ hoodie. 

Set to launch globally on November 2nd, the Black Fives RENS100 Collection can be found at PUMA.com, at PUMA stores and select retailers worldwide.

PUMA
PUMA
Somerville, Massachusetts, October 18th, 2023
PUMA HOOPS AND LAMELO BALL ARE OTHERWORDLY: INTRODUCING MB.03 TOXIC

PUMA Hoops is introducing the newest silhouette in LaMelo Ball’s signature franchise, the MB.03 Toxic. Coming off the heels of the limited PUMA x LaFrancé collaboration earlier this month, the MB.03 Toxic brings Melo’s otherworldly style and performance to the court like never before.

Bubbling up from the alien underground, the MB.03 Toxic is here to rewrite your game’s DNA. This fluorescent take on LaMelo Ball’s third signature shoe shows what happens when Melo’s “Not From Here” style goes radioactive. The eye-catching designs are complemented by a supportive, double-layered mesh upper and a NITROTM midsole for extreme power on the court.

“I’m excited to unveil the MB.03 Toxic,” said LaMelo Ball. “This shoe reflects my personality and my style, and I can’t wait to witness the magic that they bring to the court.”

PUMA
PUMA

The MB.03 was designed in collaboration with LaMelo Ball, who was heavily involved in the design process, taking inspiration from his life. The MB.03 Toxic colorway is inspired by Ball's belief that he's from another world, featuring psychedelic colors of the underground and graphics reminiscent of Ball’s own alien tattoos. Designs lean into Ball’s special abilities that make him out of this world both on and off the court.

Additional features of the MB.03 include full coverage engineered nonslip rubber compound for enhanced durability and traction that’s ideal for quick cuts, as well as a lightweight and breathable fit, making it perfect for basketball players who want a shoe that will help them perform at their best.

The MB.03 Toxic retails for $125, and will be available at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store and at Foot Locker, Kids Foot Locker and Champs Sports – starting October 27th.

PUMA
Stevie
Somerville, Massachusetts – September 26th, 2023
Breanna Stewart Wins 2023 WNBA MVP Award, Cementing Her Legacy On and Off the Court

Breanna Stewart continues to be a force of nature in her basketball career by clinching the prestigious 2023 WNBA Most Valuable Player (MVP) Award. The announcement comes as a testament to her outstanding performance throughout the season, as well as her unwavering commitment to the sport of basketball. This accolade makes Breanna Stewart, the first ever PUMA Hoops athlete to be awarded the MVP title of the year.

While Stewie is currently dominating on the court during the 2023 WNBA Playoffs, she has been an unstoppable force on the court throughout the 2023 WNBA season. Just this season, Stewie has received her second Commissioners Cup Championship, led the New York Liberty to a historic 32-win campaign, and become the first player in league history to average 23 points, 9 rebounds, and 3 assists during a single season. Stewie adds to her legacy, now holding the record for most points scored in a WNBA single season. 

The PUMA Hoops Stewie 2 signature franchise is proud to provide the foundation and support upon which this generational player has stood throughout her historic season. The Stewie 2 silhouette celebrates her MVP victory and represents the different areas of her life that continue to drive her to be the force of nature she is. Stewart's MVP win serves as a remarkable achievement in her career, solidifying her status as one of the WNBA's greatest talents. 

Join us at PUMA Hoops in celebrating Stewie’s remarkable achievement as she continues to inspire a new generation of athletes to reach for the stars.

Lamelo
Somerville, Massachusetts – September 29th, 2023
PUMA HOOPS AND LAMELO BALL JOIN FORCES TO MAKE AN IMPACT IN THE FIGHT AGAINST BREAST CANCER

PUMA Hoops, the global sports brand, and NBA Star LaMelo Ball are proud to raise breast cancer awareness during the month of October. This significant collaboration sees PUMA Hoops joining forces with Susan G. Komen®, the world’s leading nonprofit breast cancer organization, working to save lives and end breast cancer forever through research and advocacy.

Together, PUMA Hoops and LaMelo Ball are determined to play a pivotal role in raising awareness and contributing to the cause. Throughout October, they are launching a special campaign aimed at making a difference in the lives of those affected by breast cancer. 

PUMA Hoops and LaMelo Ball are introducing the MB.01 BCA shoe, the latest release in Melo’s “Rare Reserve” line. This exclusive edition of Melo’s signature shoe is styled for breast cancer awareness. An all-pink colorway takes the MB.01’s silhouette to another level with innovative PUMA tech like NITROFOAM™ that’ll help your game speak for itself. Embroidered on the tongue silhouette is a delicate pastel ribbon, a symbolic testament of compassion and the commitment to research and awareness surrounding Breast Cancer. 

As part of this MB.01 drop, set to launch on September 29th , 2023, PUMA Hoops will donate Twenty Thousand U.S. Dollars ($20,000) to to Susan G. Komen®. The MB.01 has become a symbol of LaMelo's commitment to both style and substance on and off the court, making it the perfect platform for this initiative. 

Join PUMA Hoops and LaMelo Ball this October in making a meaningful impact in the fight against breast cancer. MB.01 BCA, wear your heart on your sleeve and your awareness on your feet. 

The PUMA MB.01 BCA shoe will retail for $140 and will be available at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store and at Foot Locker and Kids Foot Locker.

Skylar Diggins-Smith
Somerville, Massachusetts – September 19, 2023
PUMA AND SKYLAR DIGGINS-SMITH RELEASE REFLECTIONS

Today, PUMA unveils capsule collection with six-time WNBA All-Star Skylar Diggins-Smith, titled “Reflections.” PUMA Hoops Reflections by Skylar Diggins-Smith capsule is the second collaboration between the two. From the arena to the runway and everywhere in between, Skylar Diggins-Smith has been making an impact for a decade now – with no sign of stopping.  

Reflections, Skylar’s next capsule with PUMA Hoops, is about being present and looking to the future – while never losing sight of yourself. Hieroglyphics-inspired details infused with the spirit of Diggins-Smith’s personal mantra, “Don’t Play Yourself,” mirror the cool intensity she brings to every aspect of her life, on court and off. 

The centerpiece of the collection, the TRC Blaze court, is where on-court performance will meet off-court fashion. Powered by a full-length pro foam midsole and Trinomic cell structure for stability, this shoe will help all ballers dominate on the court. The apparel items span a modern bodysuit, a versatile culture hoodie, a pair of comfortable shorts, and bold graphic tees, all pieces suitable to make bold fashion statements while maintaining comfort both on and off the court. 


“Through “Reflections”, I’ve had the opportunity to look back on the 10 years I’ve been in the WNBA - from getting drafted in 2013, to designing my second collection while pregnant with my daughter. I’m proud of this collection and love that PUMA allows me to showcase my abilities as a designer & creative. Whether you play sports or not, the pieces in “Reflections” are designed to make you feel comfortable and empowered.” states Diggins-Smith.
 

Skylar Diggins-Smith
Skylar Diggins-Smith

PUMA Hoops Reflections will be available on PUMA.com, the PUMA NYC stores and select retailers on September 25.

Puma Copyright
SOMERVILLE, MASSACHUSETTS, AUGUST 30TH, 2023
PUMA HOOPS BRINGS THE HEAT WITH STEWIE 2: FIRE

PUMA is releasing the newest iteration of Breanna Stewart’s Signature Stewie 2 collection with the brand, the Stewie 2 Fire. Stewie is a force to be reckoned with, both on and off the court. Her second signature shoe, the Stewie 2, celebrates the different areas of her life that drive her to be a force of nature.

Puma

The Stewie 2 Fire is a bold, vibrant, fiery design, drawing inspiration from Stewie’s fierce nature on the court. This powerful silhouette signifies Stewie’s great ability to catch fire from anywhere on the court. The latest silhouette features strategic PWRTAPE reinforcements, a NITRO™-infused midsole, and a high-abrasion outsole with a sculpted wraparound heel. The bright yellow, NITRO™ infused foamed midsole is showcased in the collection’s signature ‘caution yellow’, which is sure to stop competitors in their tracks.

To accompany the Stewie 2 Fire, PUMA will be releasing the perfect warm-up piece, the Fire Pullover Hoodie in black with an oversized fit, drawcord, and a cozy kangaroo pocket which is designed with 20% recycled materials.

Bring the heat with The Stewie 2 Fire. Available for purchase on September 8th and can be found on PUMA.com and the PUMA App. For more information, please visit PUMA.com.

Subscribe to Basketball