The PUMA x MAPF1 x RÆBURN collection epitomizes the premium performance and spirit of all three collaborators. This unique collection merges elements from race-worn suits of Mercedes-AMG PETRONAS Formula One Team drivers and mechanics, including 
the legendary seven-time world champion Lewis Hamilton as well as George Russell’s, with RÆBURN's amplified upcycling method. By transforming these elements into elevated fashion pieces through cutting-edge design and the use of recycled materials, this collection redefines modern luxury in sports fashion. Each item embodies a fusion of rich motorsport heritage and craftsmanship, making it a true standout.

Chris Raeburn, Founder & Creative Director of RÆBURN, commented: "2024 is RÆBURN's 15th anniversary and our project with PUMA and Mercedes-AMG PETRONAS Formula One Team brings with it enormous pride; we've been able to bring the very best of our Remade, Reduced and recycled ethos to two incredible brands and the outcome is a radical move on from anything we've ever worked on before. From the Remade masterpieces, crafted in our East London studio through to the broader collection, manufactured in close partnership with Puma each item in the range has a special story and a reason for being. At RÆBURN we've always looked to disrupt, innovate and inspire and I'd like to think this project really pushes our focus on Responsible Design further than ever before."

Richard Sanders, Chief Commercial Officer of the Mercedes-AMG PETRONAS F1 Team, said: “Our relationship with Puma has continually pushed the boundaries. Our latest collaboration propels these even further in a highly innovative way by combining our shared common values of style and sustainability. The outcome, working hand-in-hand with RÆBURN, has created a groundbreaking collection that we are truly proud of. We are sure our fans will enjoy the chance to own a piece of the team's history whilst proudly display their own fashion.”

Secondly, the other masterpieces are a combination of suits worn across the 2022 season by both Lewis Hamilton and George Russell as well as their mechanics. These unique items will not be available for purchase directly from PUMA but the 2022 masterpiece will be offered on PUMA.com for a raffle.

Lastly, the collection includes a super limited quantity of items made from deadstock Nomex®—unused remainders of the same high-performance material used in racesuits. These deadstock Nomex® pieces retain the integrity and durability of racewear, reimagined into stylish, street-ready apparel that embodies the essence of motorsport.

RÆBURN’s renowned upcycling techniques reimagines and repurposes Nomex® into stylish, street-ready apparel and limited-edition sneakers, such as the Velophasis and Spirex. Each piece in the collection embodies the values of being recycled and reimagined, showcasing the seamless blend of style and performance. 

This initiative provides fans with a rare opportunity to own a truly one-of-a-kind piece from the collaboration and a piece of history through a race-winning suits, with all proceeds from the auction supporting charitable causes. 

The PUMA x MAPF1 x RÆBURN project is more than just a fashion collection; it is a representation of shared values and a pioneering spirit. Every aspect of this collaboration is driven by a commitment to high performance design.This partnership underscores the belief that unity and the fusion of diverse talents can lead to exceptional results.

With the release of the Scuderia Ferrari 2024 Soccer Jersey, PUMA and Scuderia Ferrari HP invite fans to imagine their favorite motorsport team as a football club. This bold reinterpretation pairs the unmistakable Scuderia Ferrari HP red with vibrant yellow pinstripes, capturing the spirit of speed and excitement that defines both sports.

Featuring the official team and sponsor logos, the Scuderia Ferrari 2024 Soccer Jersey offers a seamless transition from the racetrack to the football pitch. Whether cheering from the stands or playing on the field, fans can now proudly display their allegiance to Scuderia Ferrari HP in a whole new way.

Designed to inspire and empower fans worldwide, the Scuderia Ferrari 2024 Soccer Jersey embodies the values of excellence, teamwork, and relentless determination. With its striking design and impeccable craftsmanship, this jersey is sure to become a symbol for Scuderia Ferrari HP enthusiasts everywhere.

The release of the Scuderia Ferrari 2024 Soccer Jersey marks a new chapter in the ongoing collaboration between PUMA and Scuderia Ferrari HP, showcasing a shared commitment to pushing the boundaries of possibility and redefining the intersection of sport and style.

The Scuderia Ferrari Soccer Jersey is now available at selected PUMA and Ferrari stores, as well as online on puma.com and store.ferrari.com.

The story of this BMW Art Car began unexpectedly in 1975 when American sculptor Alexander Calder designed a BMW 3.0 CSL race car. The brainchild of French auctioneer Hervé Poulain, this artistic endeavor was not a marketing ploy but a genuine fusion of art and automotive engineering. Poulain drove the no. 93 BMW 3.0 CSL in the Le Mans 24-hour race, and although he didn’t finish, the colorful BMW Calder received an overwhelmingly positive response, igniting a series that would become legendary.

The PUMA X BMW M Motorsport Alexander Calder Art Car collection features an exclusive range of apparel and footwear that celebrates the enduring legacy of BMW's Art Car series. This cross-category capsule collection includes a full outfit comprising a shirt, shorts, two tees, a cap, and the iconic PUMA Suedes. Each piece is inspired by the vibrant and revolutionary design of the BMW Art Car by Alexander Calder, transforming them into wearable works of art.

The Art Car Collection by Alexander Calder from PUMA and BMW M Motorsport is a collector's dream, combining the bold aesthetic of Calder's designs with PUMA's renowned craftsmanship and style. This limited-edition collection is now available in selected PUMA stores and online at puma.com.

Set against the backdrop of the Canadian Grand Prix, this unique release offers a fresh perspective on the iconic Scuderia Ferrari HP brand. With a nod to the fast-paced world of ice hockey, the jersey merges the dynamic energy of motorsport with the rugged spirit of the rink. 

A marriage of tradition and innovation, the Scuderia Ferrari Ice Hockey Jersey features the unmistakable Scuderia Ferrari HP logo, signature colors, and sponsors, all seamlessly integrated into the classic silhouette of a hockey jersey. The result is a garment that transcends boundaries, uniting continents, generations, and sports enthusiasts worldwide.

Designed to capture the essence of both brands, the Scuderia Ferrari Ice Hockey Jersey embodies a spirit of performance, resilience, and unwavering determination. Whether cheering from the stands or hitting the ice, fans can now showcase their love for Ferrari in a whole new arena.

The release of the Scuderia Ferrari Ice Hockey Jersey marks a milestone in the ongoing partnership between PUMA and Scuderia Ferrari HP, exemplifying a commitment to innovation, creativity, and pushing the boundaries of possibility.

The Scuderia Ferrari Ice Hockey Jersey is now available at selected PUMA and Ferrari stores, as well as online on puma.com and store.ferrari.com.

Rocky and PUMA continue to push the boundaries between fashion and sport by leveraging performance materials and functional elements with a distressed treatment that creates the effect of having been worn working in the garage all day. 

Rocky’s intention to shift how brand’s approach taking risk through design is evident in this drop.   

• A$AP ROCKY x PUMA SWEATSUIT: Made with a slim fit to emulate the fit of a racing suit, this piece features a distressed allover print for a worn effect, custom PUMA graphics, and wide elastic ribbing at the hem.
• A$AP ROCKY x PUMA SEATBELT T-SHIRT : Features a sublimated graphic that mimics a driver’s 6-point seatbelt. Designed in heavyweight cotton with a boxy fit, this track-meets-street piece is rounded off with PUMA and A$AP cobranding.   
• A$AP ROCKY x PUMA KNITTED BALACLAVA: Inspired by the balaclavas worn by drivers under their helmets,  this cozy knit fabric has a distressed treatment, button snap webbing for easy on and off wear and storage, and PUMA branding at the throat.
• A$AP ROCKY x PUMA PADDED BALACLAVA: Designed to mimic the look of a racing helmet, this A$AP ROCKY x PUMA balaclava features a padded design, a removable visor insert, and a bungee closure for an adjustable fit.
• A$AP ROCKY x PUMA XL GLOVES: Inspired by racing gloves, this pair has an oversized fit with a heat map printed in silicone at the palm. Molded silicone print at the back of the hand mimics veins, while badges from the collection are featured on the fingertips, inspired by Rocky’s nail art.
• A$AP ROCKY x PUMA INHALE OG: Originally created in 2000 as a running shoe, the PUMA Inhale has secured its spot as a streetwear staple with its extreme contours. Today we’re reissuing a limited release of the Inhale in its original, iconic color alongside A$AP Rocky. Limited-edition footbed inserts designed by Rocky will be distributed via gifting only.

A$AP Rocky serves as a true Creative Director through all parts of his campaigns with a hands-on approach to not only the designs of the collection but all of the aesthetic elements and marketing that come with it. He actively directs, styles, scores and produces all of the materials around his releases and oversees the entire process. This attention to detail is evident in this campaign with PUMA through his mindful blending German expressionism with a vibrant and playful world to demonstrate how when we grow up we so often lose our child-like spirit and imagination. This campaign serves as a reminder to never limit your imagination or lose sight of your dreams. 

“This Miami collection aims to give fans the chance to have their own race suit from the helmet down to the shoes,“ said A$AP Rocky. “Other sports have uniforms available for the consumer and I wanted to bring that to the F1 category. For the visuals, I wanted to demonstrate how as adults we can lose sight of the dreams and imagination that we had as kids, and really love how it all came together.“

The collection is available beginning in the US at 10am EST on May 3rd on PUMA.com, as well as retailers globally including Nubian, SSENSE, SLAMJAM, SNS, Foot Patrol, Shinzo and CNCPTS Miami Flagship Store.  

A$AP Rocky and PUMA will also be selling the collection race weekend in Miami on Saturday, May 4th at a pop-up activation with CNCPTS from 4-10PM at 2129 NW 1ST CT in Wynwood.  In addition, CNCPTS will host an exclusive in-store activation the evening of May 3rd in the Miami Design District in partnership with PUMA and A$AP Rocky.