BMW M Motorsport was founded in 1972 and their first race car, the BMW 3.0 CSL, dominated European motorsport for the years to come, even winning the prestigious 24 hours of Le Mans.

Half a century later, PUMA has incorporated the colors of BMW’s iconic red, blue and black livery into an innovative streetwear collection, featuring jackets, hoodies, t-shirts, shorts, trainers and pants. The racing stripes and badges are translated into the graphic design of the entire range, with the BMW 3.0 CSL silhouette and car being featured on the statement items.

Embracing evocative and elite Ferrari design cues - specifically the state-of-the-art front wing of Ferrari’s pioneering SF90 Stradale sportscar - the second generation of ION F sneakers comprises of two new style capsules titled ION F Pool and ION F Sunset.

The footwear features a clean, rich graphic mesh material, and a color matched internal neoprene sock construction for unparalleled comfort. The colors and design inspiration is taken from summer lifestyle with two hues; a white ‘Pool’ mesh graphic, and a red mesh graphic called ‘Sunset’. The progressive style also features an innovative knitted sock construction and a premium magnetic fit-lock for ultimate performance.

Before the speed and excitement of round five of the 2022 FIA Formula One World Championship,  PUMA invited George Russell on a unique day tour to get a taste of Miami life and culture.

Starting off with an adrenaline kick of a high-powered speedboat, Georg Russell had the chance to check out the shores of South Beach, mansions of Star Island, and a panorama of the downtown Miami skyline.

From the harbor, George went directly to the unique sights of the downtown Wynwood Art District, passing by the iconic large-scale art works created by some of the world’s best-known street artists.

George Russell: “I think the city is really unique. It’s's my first time here and you see how vibrant this place is, especially in this neighborhood. To come out here, experience the weather, which is great always, and see the culture is pretty special.“

50 years ago, Porsche began the development of the 911 Carrera RS 2.7 and initially build 500 examples to homologate the car for Group 4 racing regulations for Special GT cars. Famously debuted at the 1972 Salon de l’Automobile (Paris Motor Show), the Porsche 911 Carrera RS 2.7 was an instant hit. All 500 vehicles had sold just weeks later. Similarly, the PUMA Suede is an emblematic piece of PUMA history - originally debuting with only 307 pairs to celebrate Olympian Tommie Smith’s competition number.

The 911 Carrera RS 2.7. became a road-approved vehicle for customers who also wanted to participate in racing events. It was the first 911 to be christened “Carrera” – the crowning glory of the Porsche range. The suffix is a reference to Porsche’s success at the classic Carrera Panamericana Road race in 1954. While the “RS” makes it clearly that the car was made for racing and rallying, the “2.7” represents the engine displacement. A seamless blend between style and performance, the RS 2.7 with its spartan specification was built with speed in mind from the outset. The most distinctive feature of the fastest German production car of its day (top speed 245 km/h) is the rear spoiler, popularly known as the “ducktail”.

Speed is in PUMA’s DNA. It can be the difference between winning or losing, first or second. In a crossover of speed, PUMA pays tribute to its heritage in football and motorsport by engineering an ultra-light, ultra-fast football boot so you can play Faster Football.

The MAPF1 ULTRA 1.4 is designed for ultimate lightweight speed, so you can See Them Later. The upper is made with ultra-lightweight MATRYXEVO technology that combines technical Carbon yarns and transparent Mono yarns to create a devastating high-tech performance material whilst minimalizing weight so you can be at your fastest from the first step. The upper is connected to an internal SPEEDCAGE that provides lightweight support and keeps your foot locked in as you explode away from your opponent.

Designed to celebrate Oracle Red Bull Racing’s performances in the FIA Formula One World Championship; which include four F1 constructor’s world titles, five F1 world driver titles, 218 podium places, and 82 wins to date; the new collection also fuses the high-speed world of Formula with leading PUMA streetwear style.

Inspiration for the collection comes from Oracle Red Bull Racing’s instantly recognizable team colors, along with the iconic 14.6 meter tall, and 1300 ton “Bullen aus Stahl” (meaning ‘Steel Bull’) which overlooks the infield section of the Red Bull Ring in the picturesque perfect surroundings of Spielberg, Styria in southeast Austria.

Not only that, the “Victory Dance” collection refreshes its association with Oracle Red Bull Racing’s annual team wear collection, but with an added seasonal twist paired with retro graphic elements. Raglan sleeved shirts, t-shirts, and hoodies feature vibrant streetwear evolutions of the Oracle Red Bull Racing team colors and Red Bull’s famous Bull logo.

BMW M was created in 1972 ("M" signifying “motorsport”), and was purpose built from the outset to redefine what speed was for the famous Bavarian auto maker. Faster, lighter, and more agile have always been the hallmarks of all M-badged products. PUMA is honoring the legacy from the iconic Le Mans winning ‘Shark Nose’ 3.0 CSL race car, to the very latest BMW M4 GT4 with a collection which is telling the story from past to present.

PUMA and BMW M Motorsport are excited to share a bold collection which encompasses the iconic color ways of BMW M Motorsport´s historic red, light blue, and dark blue tones, combined with PUMA’s innovative street style. The inspiration is coming from the creativity, performance, and innovation of BMW M-badged cars.

The collection is inspired by Ferrari’s iconic 1970s Formula 1 race car. More specifically the 312 B2. Created by Scuderia Ferrari's then-chief of engineering, Mauro Forghieri, it was aimed to try and reverse Ferrari's fortunes following challenging seasons in the late-1960s. The bold and cutting-edge lines of the 312 B2, were accompanied by one of the most evocative F1 soundtracks ever; produced from Ferrari’s own 515bhp flat-12 engine.

Naturally a collection inspired by such rich lineage is full of innovation and performance itself. Not only does the Scuderia Ferrari Autumn/Winter 2022 collection feature key statement pieces across shell jackets, jumpers, t-shirts and sweatpants, but Ferrari’s iconic color ways of red, yellow, and black which were ever present on the 312 B2, feature prominently also.

As the title of the collection suggests - Giallo Modena - is the Italian name for the specific shade of yellow which has adorned the Ferrari badge for the entirety of the legendary marque’s existence. In fact the particular shade of yellow of Giallo Modena draws its roots from the shield of the city of Modena where it all began in 1929 with Scuderia Ferrari, and then in 1947 where the car company Ferrari was created by the pioneering engineer Enzo Ferrari.

In addition to meeting fans and getting a chance to browse all the latest exclusive and limited-edition PUMA products available in the flagship store, Valtteri and Zhou conducted livestream sessions, and interviews with media and influencers.

PUMA’s partnership which was agreed at the beginning of the 2022 season is the latest step in PUMA’s long standing motorsport heritage and showcases PUMA’s cutting edge and fully customized race gear - as worn by the team’s drivers; Valtteri Bottas and Zhou Guanyu. Not just limited to the cockpit however, PUMA also supports the Alfa Romeo F1 Team ORLEN with the latest training gear and trackside sneakers, as part of their travel gear, as they move around the world during the 2022 season.

Valtteri Bottas who has had a long-standing relationship with PUMA through his previous team and now the exciting partnership with the Alfa Romeo F1 Team ORLEN added: “PUMA always knocks it out of the park with their style and products, so I was looking forward to taking a small break from the paddock to visit the first-ever PUMA flagship store in Southeast Asia. We really enjoy the relationship with PUMA as our official race gear supplier and such activations are always great to step out of the routine ahead of the GP weekends.”

For the very first time PUMA together with Scuderia Ferrari is offering the driver shoe of Charles Leclerc and Carlos Sainz - the Speedcat Pro Replica Edition - on sale. The boot is featuring the same sleek lines, premium materials, and authentic team branding as the version used during the 2022 Grand Prix season. What’s more, just like the Ferrari F1-75 piloted by Charles and Carlos during the 2022 Formula One World Championship, the Scuderia Ferrari Speedcat Pro Replica Edition utilities custom designed carbon fiber pieces - around the heel - to provide maximum stability. A low-profile rubber outsole and the EVA wedge keeps the shoe light and nimble.

While the collection’s graphics and colour tones are deeply rooted in the Japanese endurance racing scene, it also celebrates PUMA’s long standing history in motorsport as a proud sponsor of some of the era’s most recognisable racing teams and machines. Translating this incredible racing legacy to the street; the Evolution Super Series collection features carefully curated pieces of outer- and inner-wear apparel, as well as three different choices of footwear.

The outer-wear lineup consists of the PUMA X FLGNTLT Corduroy Jacket, and PUMA X FLGNTLT relaxed fit pants - which combine a street style with workwear inspired elements. Fans can also choose from three colourways of the PUMA X FLGNTLT Hoodie (black, cream, green), while the
PUMA X FLGNTLT T-shirt lineup is available in black, cream, green and blue.