Merchandising / Buying
Senior Manager Running & Training Footwear
Bengaluru, India
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
Your Talent
- 6-8 years of experience in category management, product marketing, merchandising, or sales within the sportswear or footwear industry.
- Strong commercial acumen with a track record of driving business growth.
- Deep understanding of the performance footwear landscape, especially in running and training.
- Exceptional collaboration and communication skills; able to work cross-functionally and influence without authority.
- Data-driven mindset with the ability to translate insights into actionable strategy.
- Mandatory: Candidate must be an active runner with a demonstrated passion for the sport (e.g., regular marathon participant, running club member, etc.).
- Experience working with or engaging athlete communities will be an added advantage.
Your Mission
- Category Ownership: Lead the end-to-end management of the Running & Training footwear category from product selection to pricing, forecasting, and lifecycle management.
- Market Analysis: Conduct regular analysis of market trends, consumer preferences, competitor activity, and sell-through to inform strategy and product positioning.
- Product Strategy: Work closely with global and local team sourcing and merchandising to build a compelling product assortment that meets consumer needs.
- Go-to-Market Execution: Collaborate with marketing, sales, and retail to execute strong GTM plans, campaigns, and in-store activations that drive consumer engagement and sales.
- Sales Growth: Define and track KPIs to ensure category targets are achieved across all channels (retail, e-commerce, wholesale).
- Consumer Insight: Leverage internal and external data, plus on-ground feedback, to constantly refine the offering.
- Net Sale
- Gross Profit
- Inventory Turnover
- Sell thru
- Cost Negotiation
- Project management
- Internal: Global BU & GTM Teams, Merchandising & planning, RCC, Sales, Sales Ops & SCM, Sourcing, Finance, Marketing & Demand
- External: Customers and Sourcing vendors
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
