Worn by Winnie Harlow, the PUMA Cali Court is set to arrive in two complementary colorways, featuring green or gold detailing.
The PUMA Cali Court is available starting June 15, 2023 from PUMA.com, PUMA flagship stores, and selected retailers.
Worn by Winnie Harlow, the PUMA Cali Court is set to arrive in two complementary colorways, featuring green or gold detailing.
The PUMA Cali Court is available starting June 15, 2023 from PUMA.com, PUMA flagship stores, and selected retailers.
“Noah are true masters of the craft when it comes to reinterpreting classics. Working with the team to reimagine pieces from PUMA’s sporting archive has been a rare opportunity to create something fresh, a real creative synergy between the two brands – the same can be said for the campaign”, said Alexandra Weiland, Senior Head of Marketing, PUMA Sportstyle.
Directed by Brian Billow and photographed by Francesco Nazardo, the playful and irreverent visualsfollow a would-be streaker who finds himself clothed in front of a nude audience, as he interrupts a crucial moment in the comeback of a tennis superstar, causing a full-on tennis tantrum.
“We would like people to smile and remember that clothing and footwear choices should be fun”, said Noah co-founder, Brendon Babenzien.
Elevating style to an art form, PUMA x Noah season one collection is available starting July 1, 2023, from noahny.com, and selected retailers.
To commemorate the launch of the collaboration, Noah will host a special event at the brand’s SoHo flagship. Visitors will have the opportunity to face off against professional ping pong player Wally Green, who will be playing with the PUMA x Noah Star sneaker as his paddle, for a chance to win a limited edition, friends-and-family pair of the PUMA x Noah Star. The PUMA x Noah “Beat the Star” in-store event takes place on June 29, 2023, at 195 Mulberry St, New York.
‘PUMA x Noah: Winning Streak’ campaign video: https://vimeo.com/834739749
Notes to Editors
In March 2023, PUMA and Noah quietly released three made-in-Japan PUMA Clydes, crafted in partnership with a Japanese tannery renowned for its expertise in suede leather. Building on that first release, PUMA and Noah also gifted friends and family with a limited run of 200 PUMA Star pairs in the special green and white colourway, marking the first time that the archival style has been brought back as a retro release.
This season, MMQ continues to provide a premium take on classic PUMA sportswear silhouettes through clean and minimalistic styles. Coming in a polished color scheme of grey, navy blue, dark green, and orange, the line offers a selection of tees, sweatpants, and hoodies, alongside a ripstop jacket and pants. These elevated items allow one to be both comfortable and stylish.
The latest MMQ line drops on PUMA.com, PUMA stores and select retailers.
The Exhale collection is rooted in the intention of being better every single day – spiritually, mentally, and environmentally. PUMA and Cara made thoughtful decisions around sustainability with the use of mindful materials and techniques: All bras, tights and layering pieces are made from at least 20% recycled materials. To further minimize our impact, we’ve offset any unavoidable carbon emissions, making the collection carbon neutral.
Do good. Feel good. Look good. Exhale.
PUMA’ s Exhale Collection co-created with Cara Delevingne will be available starting February 1, on PUMA.com, PUMA Stores, and selected retailers worldwide.
To learn more about PUMA’s commitment to sustainability, visit PUMA.com/FOREVERBETTER
Shine brighter than ever in the all-new Crystal Galaxy capsule when it drops on PUMA.com, PUMA stores and select retailers on February 10th.
Take a step into the future when the PUMA x PRONOUNCE collection drops on PUMA.com, PUMA stores and select retailers on February 17th.
Footwear pieces, launching later this year, include a twist on the classic PUMA Suede, a Fierce 2 inspired by Selina Kyle (Catwoman), an all-over black RS-X silhouette with red accents, a sleek all-black Mayze with a pop of red in the formstrip, and two Court Rider hoops styles that pay homage to Batman and Catwoman.
Fans of "The Batman” and PUMA can suit up in the new collection, available in adult and kids sizing, starting February 26, with footwear styles releasing later this year. The PUMA x Batman collection will be available at PUMA.com, at PUMA Stores and select retailers worldwide.
The collection includes some of PUMA’s classic footwear silhouettes featuring classics like the Slipstream Lo, Suede Crepe, and the newly released Suede Mayu. The apparel includes t-shirts, polos, jackets, hoodies, shorts, crews, pants, and bras that mix and match perfectly to build a full wardrobe. But the collaboration wouldn’t be complete without the accessories – bucket hat, curve caps, shoulder bags, and a grip bag. “I’ve been following Alexandre’s work for some time now. Ever since I started at PUMA, I was thinking of what a great partnership this would be, today, I’m delighted with the result,” said Heiko Desens, Global Creative Director for PUMA. “This was a real and authentic collaboration; both of our teams brought a lot of ideas to the table, and we were able to design a timeless and elevated classic sportswear collection for today’s consumer.”
The PUMA x AMI Collection will be available exclusively in AMI stores starting Match 16th, and globally March 19th on PUMA.com, PUMA stores, amiparis.com and selected retailers.
#PUMAxAmi
As the Slipstream Lo makes its return in 2022, its past connection to Japan is brought in for inspiration with the release of the Slipstream Lo Sashiko. Coming in a more sophisticated tone, the Slipstream Lo Sashiko refers to the Japanese decorative stitching technique used on blue fabric, typically with white thread. The shoe comes in a blue canvas and suede upper with white Sashiko stitching on the quarter. To add a personal touch, it also comes with scrap pieces of material in a pouch that the consumer can stitch on the upper themselves.
Striking graphic co-branding, and retro inspired colorways on the apparel create a standout offering of both classic streetwear and bold, statement looks. One of the most attention-grabbing pieces in the collection is the Polo, arriving in two colorways with a large athlete graphic on the front over a graphic all over print. For a more toned back look, there are items like co-branded hoodies and graphic tees along with accessory staples like a tote, cap, and flatbrim cap.
Founded in Perth, Australia in 2008, Butter Goods exists in a place where skateboarding and music collide and inspired by the different counter cultures that were born through those movements.
The PUMA x BUTTER GOODS collection drops on PUMA.com, PUMA stores and select retailers on April 23rd.