COMMUNITY ENGAGEMENT
Besides our Social Compliance Program, we are asking each PUMA employee globally to engage within their local communities.
Over the last years we were able to increase the amount of community hours spent from almost 7,000 in 2016 to 39,000 in 2021. As part of our new 10FOR25 sustainability targets, we aim to uphold and increase this figure further to 25,000 community engagement hours spent by our PUMA colleagues each year.
The charity run "Lauf für Kaya" takes place every year in Herzogenaurach. Initiated in 2007, the "Lauf für Kaya" is the city's biggest charity event to support Herzo's partner city Kaya, a small town in Burkina Faso.
PUMA is proud to support this initiative, that combines sports and charity. Many PUMA colleagues regularly join and support this good cause. PUMA donates for each kilometer run by a registered PUMA employee.