Mayfair is an asset management company that manages the investments of Günter and Daniela Herz and their families. The company invests in property, financial and business assets.

Jochen Zeitz, CEO of PUMA AG: “We welcome Mayfair as a new shareholder and also welcome the investment in the company, particularly in view of PUMA’s strategic plans as part of Phase IV of the long-term development of the company.”

PUMA will make its announcement on Phase IV of the strategic development of the brand and the company as scheduled in the last week of July.