The shoe blends materials together with suede eyestay and heel overlays on top of a mesh upper. A bold touch is added from the metallic synthetic leather details on the tongue and heel and a semi-translucent pink TPU Formstrip. Outfitted with RS technology, the RS-Pure Fusion brings together comfort and style.

With sunny lime accents and a fuchsia sole, the silhouette features a mesh upper with leather overlays and zig-zag stitching details. The sneaker’s upper shows off a unique semi-translucent TPU caging system that overlays a metallic PUMA cat logo.

The collection brings the track to the street with two new footwear styles: the Mercedes-AMG Petronas Formula One Team REPLICAT-X, and the Mercedes-AMG Petronas Formula One Team RS-X³.

The new REPLICAT-X breaks the mold with its motorsport and supercar influenced design. Sitting low to the ground on an oversized full rubber outsole, as well as incorporating a comfortable molded sock liner, the PUMA REPLICAT-X boasts high levels of performance and comfort.

Influenced by the motorsport heritage of the record-breaking Silver Arrows, the new REPLICAT-X is available in two eye-catching color choices: PUMA Black-White-Spectra Green, as well as Mercedes Team Silver-with PUMA White-Spectra Green. 

For this collection, PUMA also reimagines the RS, originally named after the innovative midsole “running system” developed in the 1980s. The Mercedes-AMG Petronas Formula One Team RS-X³ combines old-school cool with a cutting-edge motorsport design twist.

A lightweight PU midsole is combined with a thick rubber outsole to provide maximum traction, while the acclaimed RS design, and a molded sock liner, give maximum comfort wherever you are.

The Mercedes-AMG Petronas Formula One Team RS-X³ is available in a choice of three striking color combinations, using a color palette to suit any occasion: Mercedes Team Silver-Sunny Lime-PUMA White, PUMA Black-Spectra Green-PUMA White and Sunny Lime-Sunny Lime.

PUMA’s Mercedes-AMG Petronas Formula One Team Pack is available in stores now.

Designed with roots in a 90’s aesthetic and a vision of a more extraordinary era, the CELL Dome Galaxy integrates the CELL Technology cushioning into its heel in a new, domeshaped form to make it more visible from distance. The shiny CELL sits asymmetrically on the heel giving it a futurist look, while the upper shows off original eyelets with premium, clean overlays and a visible Formstrip. The CELL Dome Galaxy is beyond enhanced, beyond now, and ready for a new decade in both black and white colorways.

The PUMA Deva mixes classic white with a bold silhouette and is equally at home on the runway sported by brand ambassador Cara Delevingne. Featuring a wavy stacked midsole and chic leather upper, this sneaker plays with height to create an edgy look. Grip is provided by a rubber outsole, topped off with a classic white PUMA Formstrip on the upper.
Stay a step above the rest with the newest PUMA Deva, launching on PUMA.com, at PUMA stores and in selected retailers on April 1.

X-BIONIC already holds the title of "The most innovative brand of the year" for the 11th year in a row. This year, X-BIONIC was recognized for a total of 12 different products and product series’, one of which is the "Runbeatable" collection, in collaboration with PUMA®. This whole product series, consisting of 10 limited edition products, got honored with five quality seals at once, namely for innovation, design, functionality, ergonomics and high quality. The award was given out by the Plus X Award expert panel, which is made up of independent expert jurors, who ultimately crowns the winner of the quality seals of the innovation award.

The innovative and technical solutions of X-BIONIC®, enhanced with exclusive design by PUMA®, impressed the Plus X Award jury once again: "X-BIONIC and PUMA have focused their profound knowledge of the sports industry on one goal and created an exciting symbiotic collection. It combines the innovative power of the X-BIONIC technologies, which have always impressed the jury of the PLUS X AWARD, the world's largest innovation prize for technology, sport and lifestyle, for over a decade, with the contemporary design of PUMA. These designs are world-renowned, and the global sports world is unimaginable without them. The new collection takes these designs to a whole new level with the groundbreaking innovations of X-BIONIC. The PUMA | X-BIONIC collection sets new modern and contemporary standards that drive international athletes on their way to new heights of performance." Commented Donat Brandt, President and member of the jury from the PLUS X AWARDS.  

“The award win is a clear signal that we succeed again in creating outstanding innovation and this prize represents the potential of our collaboration. We had no doubt that this collaboration with PUMA would be award-winning,” said Prof. Dr. Bodo W. Lambertz, Founder of X-BIONIC^®.

“We have been researching and developing solutions for the sports industry for over 20 years, that are based on nature. This innovation power lead to more than 800 patent registrations worldwide, more than 700 international award and test wins. Athletes wearing X-BIONIC^® & X-SOCKS^® in International Championships, including the Olympics, won over 1200 medals. The PUMA I X-BIONIC collection was developed to bring this best-in-class technology to the market, combining our patented technologies with the design language of PUMA,” commented Aitor Henao Soto, Head of Marketing & Communications from X-BIONIC^®.

“Every one of our athletes that has tested the PUMA I X-BIONIC collection has loved it – Mondo Duplantis, Erica Kinsey, and Will Claye are amongst those who can’t seem to take it off,” mentioned Matias Infante, Head of Running and Training Marketing for PUMA. “This award is a testament to the quality, innovation, and technology of our performance products.”

Keep performing under all conditions with the PUMA by X-BIONIC® award-winning collection, which is now available in selected PUMA Stores worldwide, on PUMA.com, and on X-BIONIC.com.

Minimalism meets motorsport for this PUMA x RHUDE collection, with reimagined badges, branding and fresh graphics. The color palette stays true to RHUDE’s aesthetics, giving a vintage feel to the collection, while reflective elements create contrast and give it a modern look.

A style from PUMA’s rich tennis archives, the Performer x RHUDE gets a modern look with a mix of reflective and hot pink leather overlays, muted colors on a nubuck upper with nylon inserts and suede overlays, an EVA midsole and gum outsole, and a hairy suede Formstrip. The line also includes variations of the Alteration NU and Ralph Sampson Lo.

Functionality is key when it comes to the clothing in this collection. The PUMA x RHUDE Utility Vest is a trend silhouette utility vest in full cotton material, featuring a seat belt webbing strap and plastic buckle to adjust to the perfect fit, a front closure with metal press buttons and front zip pockets, and PUMA x RHUDE tonal embroidery branding on large front pocket. Designed with reflective elements inspired by motorsports, the PUMA x RHUDE HZ Jacket is a half zip jacket with a kangaroo pocket for storage, a graphic rubber print at the lower back, and elastic cuffs and waistband with drawcords for an adjustable fit.

The PUMA x RHUDE Bucket is a reversible bucket hat with one side fully reflective with 3-D embroidery PUMA x RHUDE branding and the other side plain black with "Nothing's finished" printed and a PUMA woven label. The collection includes a further range of apparel and accessories.

Rhuigi Villaseñor founded RHUDE in 2015 with the vision to create designs that are a cross of effortless, minimalistic styles and streetwear. The brand aims to rebel against a disciplined environment by creating clothes that express raw experiences.

Go modern with motorsports. The PUMA x RHUDE collection is available on PUMA.com, PUMA
stores, and selected retailers on March 7.

PUMA x Porsche Design is ready to take on any environment, with the ‘body-kit’ of the new collection containing Polartec® eco-fleece as well as the thermoregulating technology 37.5®, which acts like a thermostat by removing moisture when you’re hot and retaining warmth when you’re cold.

Most importantly, the new collection is oriented towards the future by using an assortment of sustainable materials. The footwear range of PUMA x Porsche Design debuts BLOOM®, an algae-based foam which replaces the plastic used in conventional footwear cushioning. Meanwhile, the apparel part of the collection makes use of Thermore® EcoDown® insulation, which is produced from recycled PET bottles.

Of course, performance would mean little without control. That’s why PUMA x Porsche Design has incorporated the very best technical solutions into the collection’s footwear. The HYBRID Midsole uses NRGY beads to provide instant cushioning, while the IGNITE foam provides responsiveness in the heel and forefoot - ensuring comfort and grip on any road conditions.

Check your rearview mirror for the PUMA x Porsche Design collection, available online and in stores now.

The latest adrenaline-fueled installment in the legendary racing franchise, Need for Speed™Heat features a full day cycle where you can edge out rivals after dark or dodge cops while roaming Palm City by day. For showing off your custom car under the sun, PUMA is now offering a “day version” of the Hi OCTN x NFS in PUMA White and ARUBA BLUE-Glacier Gray. For burnout action past nightfall, PUMA suggests a “night version” in Black, PUMA White and ELECTRIC PURPLE to push the pedal to the metal.  

The design of the PUMA Hi OCTN x NFS sneaker features a modern neoprene sock construction with technical overlays, topped off with a buckle for added stability. Its dirt track tire-inspired tooling grips the asphalt no matter how hard you hit the throttle, with a full rubber outsole and a comfortable EVA midsole.

The night and day looks are the latest in a collaboration that first kicked off in November 2019 to celebrate the launch of Need for Speed™Heat.

Don’t get lapped, hurry up and grab the new PUMA Hi OCTN x NFS colors and Need for Speed™Heat - for PlayStation 4, Xbox One and PC - available in stores now.

For years PUMA has been working with the most successful motorsport teams on the planet, such as Aston Martin Red Bull Racing, BMW M Motorsport and Mercedes-AMG Petronas Formula One Team creating unique products. 

BMW M Motorsport’s tire-slaying attitude in street culture has inspired trends and designs that are rooted in motorsport. The street style collection comes with rubberized branding, a three-color focus, asymmetric blocks and allover prints. The RCT collection of the Bavarian motorsport team takes it to the next level, incorporating technical fabrics and reflective branding. It also features a thermoregulating technology called 37.5, which acts like a thermostat by removing moisture when you’re hot and retaining warmth when you’re cold. 

Always a strong candidate to jump onto the top spot of the podium, the Mercedes AMG Petronas Motorsport street collection features inserted panels with a twin needle topstitch, woven drawcords and sign off icon details, which create a jaw-dropping effect rooted in car culture. Straight from the workshop, the RCT collection offers horizontal panel mesh knits and bonded mesh pocket zips.

Inspired by drifting and underlined with the slogan “Gives you Wings”, the Aston Martin Red Bull Racing Lifestyle Collection accelerates your daily style. The lifestyle range pushes the pedal to the metal with yellow color mash ups and curved color blocking racing stripes, disrupted with embroidery and typical PUMA T7 stripes.

All PUMA Motorsport apparel partner lines are available in stores now.

Sports company PUMA and British luxury shoes and accessories brand, Charlotte Olympia, have teamed up for a collection of footwear, apparel and accessories that merge boxing-inspired silhouettes with the brand's penchant for Old Hollywood glamour. Bold leopard prints, fringe accents and feline touches add detail to feminine PUMA silhouettes.

Known for creating luxurious and playful designs, London-based designer Charlotte Olympia Dellal founded her eponymous brand in 2008 and is recognized for its meticulous attention to detail, arresting use of color and whimsical designs.

The PUMA x Charlotte Olympia collection showcases the brand’s iconic spiderweb logo, signature leopard print and feline 'Kitty' embroidery on classic streetwear styles, resulting in glamorous and playful looks with a sporty twist.

The PUMA x Charlotte Olympia Rise sneaker shows off a flashy palette with a sequined heel overlay and a pale pink midsole finished with a metallic TPU back piece. The mesh upper features black patent leather overlays and red zig-zag stitching. Variations of the PUMA Love, Leadcat, Deva and Cali Sport also take on glitzy accents, with glitter heels, a sequined Formstrip, collar fringing, and a gold laser-cut leopard print graphic among other standout details.

For apparel, the velour PUMA x Charlotte Olympia TFS AOP Track Jacket has a luxurious feel in leopard print and the PUMA x Charlotte Olympia AOP Shorts are marked by fringe details on the hem. A PUMA x Charlotte Olympia Crop Top even boasts a spider-web-inspired back construction, with other parts of the extensive collection presenting feminine takes on crew sweatshirts, fitted midi dresses, tees, track pants and tights.

The accessories line is equally alluring, brandishing a PUMA x Charlotte Olympia tasseled Bum Bag and a two-in-one Shopper. These are complemented with a PUMA x Charlotte Olympia reversible Bucket Hat, a cap and a visor all in tonal animal print.

Pounce out of the ring and onto the red carpet with the bold and glamorous PUMA x Charlotte Olympia collection, premiering on PUMA.com, in PUMA stores and selected retailers on March 6th.