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Herzogenaurach, July 21, 2025
ROSÉ AND THE PUMA SPEEDCAT ARE READY TO IGNITE

PUMA’s sleek yet fiery Speedcat continues its run of form, returning in a new colorway alongside K-pop sensation Rosé

SPEEDCAT - JULY

In her latest visuals with PUMA, Rosé and the Speedcat sit in stillness, harnessing idle speed and ready to ignite. With each frame, tension builds as the Speedcat, ready to accelerate, is backdropped by the untamed power of a rumbling engine and blazing-red muscle on four wheels. Once again, Rosé emits effortless elegance while highlighting the Speedcat as a bold emblem of individuality, bridging its unique past into the present. 

For this latest drop, the iconic motorsport-inspired silhouette takes on a pale blue colorway with a flash of bold orange on the Formstrip, subtly evoking the low-profile silhouette’s racing heritage. 

 

The new PUMA Speedcat is available starting July 24, 2025, from PUMA.com, PUMA flagship stores, and selected PUMA stockists 

Sandra Wedel
Senior Manager PR for Sportstyle
Alberto Turincio
Alberto Turincio
Teamhead Touchpoints Sportstyle

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