"The Legend of Turbo" is more than just a fashion line; it’s a celebration of 50 years of legacy, love, and memories passed down through generations. The collection tells the story of these generations through its cast, from the proud owner of his very own Porsche 911 to the little boy who dreams of owning one someday. Each piece in the collection is designed to evoke the emotion and pride associated with the Porsche 911 Turbo.
The PUMA x PORSCHE collection showcases twill jackets, flannel shirts, and a distinctive tartan graphic story inspired by the interior upholstery of the first-ever Porsche 911 Turbo, crafted in 1974. This legendary car was gifted as a birthday present to Louise Piëch, the daughter of Ferdinand Porsche, symbolizing the blend of nostalgia, excitement, and heartwarming moments that define this collection.
This collection blends nostalgia with modern style, making it perfect for both Porsche enthusiasts and fashion-forward individuals. The PUMA x PORSCHE collection will be available at selected PUMA stores, at the Porsche Museum in Stuttgart, as well as online at puma.com and shop.porsche.com. Celebrate the legacy of the Porsche 911 Turbo and embrace the blend of history and style with this exclusive collection.