Global sports company PUMA and BMW M Motorsport are thrilled to announce the launch of their latest collaboration, the “Neon Energy” collection. This limited-edition collection pays homage to the vibrant street art culture of Las Vegas, capturing the city’s creative pulse through bold, neon-infused designs.
This collection features a range of items, including crewneck sweatshirts, t-shirts, and sneakers, all adorned with graffiti-inspired patterns and bright neon accents. Each piece reflects the dynamic and eclectic spirit of Las Vegas, merging the high-performance ethos of BMW M Motorsport with PUMA’s renowned sportswear.
The footwear in this collection combines comfort and style, featuring neon details and graffiti motifs. The apparel selection includes crewneck sweatshirts, t-shirts, and sweatpants, each designed to make a statement with vibrant colors and street artinspired graphics. Accessories such as trucker caps complete the look, ensuring fans can showcase their love for both motorsport and urban art.
“Neon Energy” is more than just a collection; it’s a celebration of the artistic expression found on the streets of Las Vegas. By blending the worlds of high-performance motorsport and street art, PUMA and BMW M Motorsport have created a unique line that stands out in both style and substance.
The BMW M Motorsport Neon Energy collection is now available at selected PUMA stores, as well as online at puma.com
