PUMA reprises its partnership with Los Angeles designer Rhuigi Villaseñor for a special and highly limited capsule.
Based on the West Coast, Rhuigi looks across the country to the melting pot of New York City, a cultural nucleus where music and style have been forged for decades. Uniting the past, present, and future, Rhuigi celebrates PUMA’s place in global culture with this new collection, which pays a special homage to the five boroughs.

Rhuigi Villaseñor is the founder of clothing label RHUDE, a brand which melds American iconography with nostalgic cultural references, culminating in a unique commentary on the city of Los Angeles. Villaseñor has made a name for his reinterpreted classics that draw from Americana, music, and street style.
The latest PUMA x Rhuigi capsule will be available starting December 17th, 2022 from PUMA.com, PUMA stores, and selected accounts worldwide.