PUMA has issued a combined Financial and Sustainability Report for the second year running under the name Clever Little Report 2011. The 225 pages contain comprehensive information about PUMA’s product, marketing and sustainability initiatives – such as our campaigns with the fastest man in the world Usain Bolt, the production of a vegan shoe or how PUMA products are made of more sustainable materials. With the report PUMA proves that public reporting is not only a venue to demonstrate accountability, but also a means to celebrate success, openly address challenges, and elicit feedback on what we do and how we do it. It can be accessed and downloaded online at www.about.puma.com and commented on by visiting www.facebook.com/Puma.