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Somerville, Massachusetts – November 9th, 2023
PUMA HOOPS RELEASES NEW MB.01 STYLE: GOLDEN CHILD

PUMA is releasing MB.01 Golden Child from NBA superstar LaMelo Ball’s Rare Reserve collection. These former player-exclusive sneakers are now available to own.

PUMA

The limited-edition MB.01 Golden Child gives an opulent gold treatment to the beloved MB.01 silhouette, La Melo Ball’s first signature sneaker with PUMA, putting these metallic kicks in a league all their own.  These sneakers feature PUMA’s very own NITROFOAM™ throughout midsole for superior responsiveness and comfort while remaining lightweight.  Full coverage engineered nonslip rubber compound for enhanced durability and traction, along with a disruptive upper with an ideal breathable monomesh for a supportive and ultra-lightweight feel. The silhouette also includes Melo-branded ‘Not From Here’ accents—like his signature wings and “1 of 1” motto and an upper highlighted by rocket ship flames shooting out of the collar, a call back to Melo’s spaceship tattoo on his leg.

The MB.01 Golden Child retails for $145 and will be available globally starting on November 24 on PUMA.com, the PUMA mobile app, at PUMA stores and select retailers worldwide.