The footwear for PAM/PUMA BIO/VERSE AW23 naturally includes the Cell Dome King, as well as the modern Plexus and the iconic Suede. Locked down by stadium DNA, the Cell Dome King features PUMA x P.A.M. insignias on the lace cover and heel, while the matching Suede is also adorned with team colors and collaborative logos throughout. The blacked-out Plexus brings the special floral-inspired pattern to life, with 3D flower petals on the upper. Lastly, a Duffle Bag and Cap round out the collection’s accessory offerings.
The campaign connects and confuses real-life and the studio, while renderings of psychic mutation bridge one word and another.
PAM/PUMA BIO/VERSE AW23 is available starting October 7, 2023 from PUMA flagship stores, PUMA.com, P.A.M. Stores, PERKSANDMINI.com, and selected stockists.