boston, massachusetts; january 10th, 2020
new year, new you: step into the zone with puma
Global sports brand PUMA is releasing a brand new women’s training shoe, called Zone XT, designed for high-intensity workouts, and endurance-based running and training.

Adriana Lima, PUMA’s global womens training ambassador, is the face of the campaign, where she is featured showing some of her best training moves.

The PUMA Zone XT was inspired by the zone where progress happens, that moment when the heart-rate speeds up, making the body burn fat most efficiently, also boosting endurance and increasing your metabolism. The main benefits of these new trainers include: maximum cushioning, support, and grip – making the Zone XT perfect for any type of training, mainly HIIT workouts.

 

A new year deserves a new pair of shoes, one that will help you accomplish all of those New Year’s resolutions, especially those related to your training regime. PUMA’s Zone XT will be available on January 10th at PUMA.com, PUMA stores, and select retailers worldwide.