CENTRAL EUROPE

We are what enriches PUMA with Speed and Spirit, each player is an individual talent and a force to be reckoned with when we come together. Led by Bas van den Bemt, our team embraces core values: Team Power, Growth Mindset, Leadership, Clear Communication, and Ownership. At PUMA Central Europe, we blend hard work with fun events and celebrations. See what drives us, and how we celebrate when we score. So, what’s your game?

showroom germany

JOIN PUMA CENTRAL EUROPE

Welcome to PUMA CENTRAL EUROPE! The PUMA Central Europe region covers Germany, Austria, Switzerland, Belgium and the Netherlands. The majority of our team is based at the PUMA headquarters in Herzogenaurach, located in southern Germany close to Nuremberg. Furthermore, we have nine showrooms spread over the Central Europe area. More than 250 employees join our team in the departments Sales, Marketing, Merchandising, Operations, Integrated Business Planning and Finance.

puma shoes

DRIVING SALES WITH PUMA CENTRAL EUROPE

How do PUMA products get around? In the German, Austrian, Swiss and Benelux markets, it's all done by PUMA Central Europe, the sales organization of PUMA SE. The key mission of our team is to drive the distribution of the PUMA product range to key retail partners. Simply put, we make sure that PUMA products are always available in the Central European region and in online shops.

people doing sports

DRIVING SALES WITH PUMA CENTRAL EUROPE

Though our focus lies on Central Europe, we're always conscious to follow PUMA's global sales and marketing strategy. This ensures a strong and unique brand image, PUMA's presence and, as a consequence, a sustainable sales growth. PUMA's global strategies become our own to adapt for our specific market and customer needs. Our job is to take care of a consistent implementation. Therefore, PUMA Central Europe has its own divisions in Sales, Marketing, Merchandising, Operations, Integrated Business Planning and Finance.

berlin custom puma shoes

REGIONAL TOUR

Most of our colleagues are based at PUMA's headquarters in Herzogenaurach. Additionally, we have different showrooms spread across the Central Europe region: Besides Herzogenaurach, we have locations in Berlin, Hamburg, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium), Heilbronn, Spreitenbach (near Zurich), Brussels, Leusden and, last but not least, Vienna.

CREATE

Sales

Marketing

Merchandising

DRIVE

Operations

Integrated Business Planning

Finance

FUTURE TALENTS

Interns

Working Students

Germany Central Europe places

GERMANY

HQ HERZOGENAURACH
BERLIN
HAMBURG
HEILBRONN
MAINHAUSEN
DORTMUND

Office Mainhausen

In our various showrooms in Germany, including Berlin, Hamburg, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium) and Heilbronn, you can get an exclusive preview of PUMA’s latest collections. It is also the ideal place for our retail partners to select the collections for the upcoming seasons.

Showroom Heilbronn

In our various showrooms in Germany, including Berlin, Hamburg, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium) and Heilbronn, you can get an exclusive preview of PUMA’s latest collections. It is also the ideal place for our retail partners to select the collections for the upcoming seasons.

Dortmund office

In our various showrooms in Germany, including Berlin, Hamburg, Mainhausen, Dortmund (directly in Borussia Dortmund’s soccer stadium) and Heilbronn, you can get an exclusive preview of PUMA’s latest collections. It is also the ideal place for our retail partners to select the collections for the upcoming seasons.

182

EMPLOYEES

53/47

FEMALE/MALE (%)

41/59

FEMALE/MALE LEADERS (%)

36

AVERAGE AGE

PUMA BENEFITS IN GERMANY

WELLBEING@PUMA keeps your work-life balance in check.

ATHLETE

  • Company Sports
  • Free gym
  • Health Weeks
  • Company doctor

SOCIAL

  • Buddy Program
  • Community Engagement
  • Company Parties
  • Organic Canteen

FLEX

  • Flextime
  • Cooperation With Childcare Facilities
  • Mobile Working
  • Parent Child Office

FINANCE

  • Employee Discount
  • Private Pension Planning
  • Public Transportation
  • Simple Savings Plan
Austria Location

AUSTRIA

PUMA SE, Austria Branch
Jakov-Lind Straße 5
1020 Vienna

Showroom Vienna

In addition to our regional EEMEA headquarters in Salzburg - where our colleagues oversee markets across Eastern Europe, the Middle East, India, Africa, and Southeast Asia - we also have a dynamic showroom and office in Vienna. From here, our local team focuses on marketing and sales to drive PUMA’s business in Austria.

office vienna

Located at Austria Campus, a modern business hub in the heart of Vienna, our office benefits from excellent infrastructure, easy access to public transportation, and a vibrant environment with restaurants, cafés, and green spaces. It provides the perfect setting for collaboration and innovation.

showroom vienna

Our Austrian team works closely with the national Football, Track & Field, and Basketball Federations, as well as major clubs like Red Bull Salzburg and Rapid Vienna, strengthening PUMA’s presence in Austrian sports and continuing our commitment to performance and style.

8

EMPLOYEES

0/100

FEMALE/MALE (%)

0/100

FEMALE/MALE LEADERS (%)

40

AVERAGE AGE

PUMA BENEFITS IN AUSTRIA

WELLBEING@PUMA keeps your work-life balance in check.

ATHLETE

  • Free access to local fitness studios & sports classes

SOCIAL

  • Buddy Program
  • Child Care
  • Company Events
  • Social Areas

FLEX

  • Flextime
  • Klimaticket (public transport)
  • JOB BIKE

FINANCE

  • Meal subsidy
  • Employee discounts
  • Bonus system
Switzerland images

SWITZERLAND

PUMA SE, Switzerland Branch
Pfadackerstraße 7
8957 Spreitenbach

switzerland showroom

Our PUMA office in Switzerland is located in Spreitenbach, a municipality in the canton of Aargau, just 20 minutes from Zurich.

PUMA team Switzerland

Focused on marketing and sales, our Swiss team plays a key role in driving PUMA’s business in the local market. The office also features a modern showroom where we showcase our latest collections to sporting goods retailers, offering an immersive brand experience. In addition to commercial activities, the Swiss office provides operational support to two major partners: the Swiss Football Association and the Swiss Athletics Association.

showroom switzerland

With a lean and agile structure, the team consists of eight dedicated professionals committed to delivering excellence across all facets of our Swiss operations.

9

EMPLOYEES

12/88

FEMALE/MALE (%)

0/100

FEMALE/MALE LEADERS (%)

43

AVERAGE AGE

PUMA BENEFITS IN SWITZERLAND

WELLBEING@PUMA keeps your work-life balance in check.

SOCIAL

  • Buddy Program
  • Community Engagement
  • Anniversary Allowance
  • Company Events

FLEX

  • Flextime
  • Mobile Working

FINANCE

  • Employee Discount
  • Meal Subsidy
Belgium images

BELGIUM

PUMA Benelux B.V., Belgium Branch
Place de l'Atomium 1 PB 433 1020
Brussels

belgium office

In Belgium, PUMA has a prominent presence at The Trade Mart in Brussels. Located in a unique and tourist-friendly setting, Brussels serves not only as the capital of the country but also as a central hub in the European District. Our office is conveniently situated just a short distance from the Atomium, an iconic structure and symbol of Brussels. 

showroom belgium

Originally built for the 1958 World Expo, the Atomium magnificently depicts an enlarged iron crystal at a staggering 165 billion times its actual size. Fun Fact: The Trade Mart in Brussels is a renowned trade show venue that hosts various events, including those in the fashion industry, making it an ideal location for PUMA to showcase our latest offerings.

belgium employee

The PUMA Benelux team is a diverse group of colleagues from the Netherlands and Belgium. In the Netherlands, our team includes departments such as Customer Service, Sales, Finance, P&O, IT, Marketing, Operations, and Logistics. In Belgium, our workspace integrates a showroom, where our 4 Belgian Sales colleagues work daily.

4

EMPLOYEES

50/50

FEMALE/MALE (%)

50/50

FEMALE/MALE LEADERS (%)

36

AVERAGE AGE

PUMA BENEFITS IN BELGIUM

WELLBEING@PUMA keeps your work-life balance in check.

ATHLETE

  • Health Check
  • Vitality Program
  • Gym

SOCIAL

  • Anniversary Allowance
  • Company Parties
  • Canteen

FLEX

  • Mobile Working
  • Birthday Time Off
  • Parental Leave Policy

FINANCE

  • Employee Discount
  • Private Pension Planning
  • Commute Reimbursement
Netherlands images

THE NETHERLANDS

PUMA Benelux B.V.
LEUSDEN
UTRECHT (as of Q4/2025)

office leusden

PUMA's Benelux headquarters is located in the Sports Business Center in Leusden, a charming town in the middle of The Netherlands. Nestled within the picturesque Amersfoort region, Leusden boasts serene green landscapes, lush forests, and idyllic country estates, creating a tranquil backdrop for our main office.

sports class netherlands

Leusden's location provides our employees with the opportunity to immerse themselves in the beauty of nature, offering scenic running and walking routes amidst the green surroundings. This not only promotes a healthy work-life balance but also fosters an environment where well-being and appreciation for the outdoors are encouraged. The Sports Business Center is a place where PUMA conducts its business operations in the Benelux region. In this center, various aspects of the sports world come together. It's not just our office; it also houses a showroom where we showcase our latest collections.

utrecht

We are thrilled to establish a modern digital hub in Utrecht, Netherlands. Our new office and expansive, state-of-the-art showroom will open in the third or fourth quarter in the heart of Utrecht. The Cath is in an important geographical position, in line with the passage of Utrecht Central Station and shopping and office centre Hoog Catharijne.

utrecht office

This central location offers an urban environment designed to facilitate collaboration, innovation, and knowledge sharing, with interdisciplinary teams working closely together. The new office is ideally situated to be close to PUMA’s key clients, such as Foot Locker, and is centrally accessible within the Netherlands. Our unique place to work in the heart of Utrecht you can experience the district’s buzz, or simply find a spot to work in peace.

43

EMPLOYEES

28/72

FEMALE/MALE (%)

22/78

FEMALE/MALE LEADERS (%)

36

AVERAGE AGE

PUMA BENEFITS IN THE NETHERLANDS

WELLBEING@PUMA keeps your work-life balance in check.

ATHLETE

  • Health Check
  • Vitality Program
  • Gym

SOCIAL

  • Anniversary Allowance
  • Company Parties
  • Canteen
  • Complimentary fresh fruit & coffee

FLEX

  • Mobile Working
  • Birthday Time Off
  • Parental Leave Policy

FINANCE

  • Employee Discount
  • Private Pension Planning
  • NS Business Card

Join PUMA in GER, AT, CH & BLX

OUR LOCAL ACCOMPLISHMENTS AS AN EMPLOYER

Europe Top Employer 2025

WE ARE A TOP EMPLOYER 2025!

PUMA has again been recognized as a Global Top Employer across all four regions - Europe, Asia Pacific, North America and Latin America - for dedication to provide the best working environment for employees through progressive “people-first” HR practices. On a global level, we are very proud to have received the Large Enterprise seal as a Top Employer for the first time, being now certified in all 50 PUMA locations. This includes our very own offices here in Central Europe, reflecting our shared global values.

CLICK HERE FOR MORE INFORMATION ABOUT TOP EMPLOYER