TRACKING OUR 10FOR25 PROGRESS
  • 01. HUMAN RIGHTS

    Embedding human rights and compliance to ILO Core Conventions in all our operations and suppliers. Making a positive impact on communities where PUMA is present. 

    Status: Achieved.

    2019

    BASELINE

    • FLA Re-Accreditation of PUMAs compliance programme achieved
    • 475 audits conducted in 418 Factories
    • 94% of audits with passing grade
    • Worker complaints hotline in operation. 61 complaints received and resolved.
    • 21.000 hours of community engagement

    2024

    PERFORMANCE

    • 290,226 factory workers and 6,446 PUMA employees trained since 2021
    • Tier 1 subcontractors mapped 
      Tier 2 mapping completed (since 2022)
    • 43,913 hours of global community engagement

    2025

    TARGET

    • Train 100,000 direct and indirect staff members on women's empowerment
    • Map subcontractors and T2 suppliers for Human Rights risks
    • 25,000 hours of global community engagement per year
  • 02. CLIMATE

    Taking a leading role in Climate Action within our industry and implementing our existing science-based greenhouse gas emission reduction target.

    Status: Achieved.

    2019

    BASELINE

    • Science Based Carbon Emissions Target set, approved and published
    • 35% absolute emission reduction for PUMA's own entities between 2017 and 2030
    • 60% relative emission reduction for PUMA supply chain between 2017 and 2030
    • 75% of PUMAs own electricity use from renewable sources (through renewable energy tariffs or RECs certificates)
    • Core suppliers in Bangladesh and Vietnam engaged in energy efficiency programs
    • Leading role in UN convened Fashion Charter on Climate Action
    • Joined Fashion Pacts climate commitment 

    2024

    PERFORMANCE

    • SBTi approved our new 1.5°C aligned target for absolute GHG emission reduction: Scope 1 and 2 by 90%, Scope 3 by 33% in 2030. Our first SBT set in 2019 was achieved in 2023
    • 100% renewable electricity used for PUMA entities (including RECs purchase)
    • 26% for Tier 1 (finished goods) 
      27% for Tier 2 (materials) (including RECs purchase)

    2025

    TARGET

    • Align PUMA's Climate target with 1.5 degrees global warming scenario
    • 100% renewable electricity for PUMA entities
    • 25% renewable energy for core suppliers
  • 03. CIRCULARITY

    Moving toward a more circular business model.

    Status: Achieved.

    2019

    BASELINE

    • Recycled polyester target set (75%)
    • Recycled cotton research started
    • Piloted product take back scheme in Hong Kong
    • Waste KPIs collected from core suppliers

    2024

    PERFORMANCE

    • Take-back schemes established in Australia, China, Germany, France, India, Switzerland and USA
    • 87.8% reduction of waste to landfill per footwear pair 
      65.8% reduction of waste to landfill per apparel piece
    • Recycled cotton used at scale 
      Recycled rubber and reconstituted leather used in selected collections

    2025

    TARGET

    • Build, setup or join product takeback schemes in major markets
    • Reduce production waste to landfill by 50%
    • Develop recycled material options for leather, rubber, cotton and polyurethane 
  • 04. PRODUCTS

    Ensuring 90% of our products contain more recycled and/or certified materials and components.

    Status
    Target 1: On track.
    Target 2: Achieved.
    Target 3: On track.

    2019

    BASELINE

    • 82% of cotton used originating from more sustainable sources
    • 98% of polyester used in apparel and accessories originating from certified sources (bluesign and Oeko-Tex)
    • 98% of leather used originating from Leather Working Group medal rated tanneries

    2024

    PERFORMANCE

    • 99.7% cotton 
      86% polyester 
      99.5% leather 
      100% down
    • 75% recycled polyester used for apparel, accessories and footwear
    • 88.5% apparel volume 
      58.3% accessories volume 
      95.7% footwear volume

    2025

    TARGET

    • 90% of PUMA Apparel and Accessories products contain >50% recycled or certified material
    • 90% of our Footwear contains at least one component made of recycled or certified material
    • Increase use of recycled polyester (Apparel and Accessories) to 75% by 2025
  • 05. CHEMICALS

    Zero discharge of all hazardous chemicals from our supply chain.

    Status
    Target 1: Achieved.
    Target 2: Achieved.
    Target 3: On track.

    2019

    BASELINE

    • No intentional use of priority hazardous chemicals
    • Polyfluorinated compounds (PFC) phased out
    • Restricted Substance List (RSL) failure rate at 1.1%
    • Volatile Organic Compound (VOC) index for footwear 15.6g / pair

    2024

    PERFORMANCE

    • No product recall from the market
    • 6,918 tests with RSL compliance rate at 98.9%
    • VOC index at 11.5 g/pair

    2025

    TARGET

    • Ensure 100% of PUMA products are safe to use
    • Maintain RSL compliance rate above 90% (Target changed since 2020)
    • Reduce organic solvent usage to under 10 gr/pair
  • 06. PLASTICS AND THE OCEAN

    Joining forces on reducing plastic pollution.

    Status: Achieved.

    2019

    BASELINE

    • Joined Microfiber Consortium
    • Eliminated plastic bags from full prize stores
    • Moved remaining plastic bags to 80% recycled content
    • Started using recycled polyester again for selected collections 

    2024

    PERFORMANCE

    • As of 1 January 2023, plastic bags are no longer used in PUMA’s owned and operated stores
    • Signed 2030 experiment of microfiber consortium, 12 shedding tests conducted
    • RE:SUEDE experiment as a test for biodegradability completed and results publicly shared

    2025

    TARGET

    • Eliminate plastic bags from PUMA Stores
    • Support scientific research on microfibers
    • Research biodegradable plastics options for products
  • 07. WATER AND AIR

    Meet industry good practice on wastewater quality and air emissions to 90% for PUMA core suppliers.

    Status: Wastewater on track, air emissions pending.

    2019

    BASELINE

    • ZDHC wastewater guideline tests at 70 suppliers with wet processing
    • 16 out of 17 wastewater parameters with compliance rates over 90%
    • Industry Standard on Air Emissions still in development 

    2024

    PERFORMANCE

    • Conventional parameters: 99% 
      Restricted chemicals: 99% 
      Heavy metals: 99%
    • With the delayed publication of the ZDHC Air Emission Guidelines V1.0 in August 2024, we extended these targets to 2030
    • Textile: -8.3% per ton 
      Leather: +8.6% per square meter 
      Apparel: +18.3% per piece 
      Footwear: -41.2% per pair

    2025

    TARGET

    • 90% compliance with ZDHC Wastewater Guidelines
    • 90% compliance with ZDHC Air Emissions Guidelines
    • 15% water reduction per pair or piece based on 2020 baseline
  • 08. BIODIVERSITY

    Celebrating biodiversity by using certified and traceable materials.

    Status: 
    Target 1: Achieved.
    Target 2: In progress.
    Target 3: Achieved. 

    2019

    BASELINE

    • 82% cotton, 98% leather and 100% down feathers from certified sources
    • 100% paper and cardboard in product packaging from certified or recycled sources 

    2024

    PERFORMANCE

    • Sponsored a Biodiversity Landscape Analysis Report with Textile Exchange and Fashion Pact
    • 99.7% cotton 
      99.5% leather 
      72% viscose
    • Phased out the usage of kangaroo leather during 2023
      No exotic skins or hides in use

    2025

    TARGET

    • Support setting up a biodiversity SBT
    • Procure 100% cotton, leather, and viscose from certified sources
    • Zero use of exotic skins or hides
  • 09. HEALTH AND SAFETY

    Reducing injury rates significantly to achieve zero fatal accidents and injury rates below industry average.

    Status
    Target 1: In progress.
    Target 2: Achieved.
    Target 3: Achieved.

    2019

    BASELINE

    • Zero Fatal Accidents at PUMA and suppliers achieved
    • Injury Rate for PUMA 0.4
    • Injury Rate for Core Suppliers 0.5
    • Member of Bangladesh Accord 

    2024

    PERFORMANCE

    • Zero fatal accidents at PUMA
      One work-related fatality (heart attack) at a factory
    • 0.44 at PUMA 
      0.2 injury rate at PUMA suppliers
    • ACCORD Bangladesh: Progress rate 86% Signed ACCORD Pakistan Building safety assessments in 45 factories in Indonesia, India, Bangladesh and Pakistan

    2025

    TARGET

    • Zero fatal accidents (PUMA and suppliers)
    • Reduce accident rate to 0.5 (PUMA and suppliers)
    • Building safety policy operational in all high-risk countries
  • 10. FAIR INCOME

    Mapping and improving wage practices in major sourcing countries.

    Status
    Target 1: Achieved. 
    Target 2: On track.
    Target 3: Achieved.

    2019

    BASELINE

    • Full minium wage compliance of our suppliers verified during our normal compliance audit routine
    • Average wage data (in comparison to minium wage) published in Annual Reports
    • Fair Wage analysis completed in Bangladesh and Cambodia with Fair Wage Network 

    2024

    PERFORMANCE

    • Five out of five assessments completed (Bangladesh, Cambodia, Indonesia, Vietnam, China)
    • 91% core Tier 1 factories have elected worker representatives
    • 100% Core Tier 1 & Tier 2 suppliers use digital payment
      100% of workers are paid digitally in core factories

    2025

    TARGET

    • Fair-wage assessments for the top five sourcing countries
    • Effective and democratically elected worker representatives at all core suppliers
    • Ensure bank transfer payments for all core suppliers
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