Known for his theatrical style and iconic songwriting, Paul Stanley dominated the hard rock and glam scene during the ‘70s and ‘80s. Joining PUMA for a second time, Stanley worked closely with the design team to add his unique touch and heart to the PUMA x Paul Stanley collection, which features some of PUMA’s favorites, decked out in Stanley’s signature stars as well as shiny hits of silver and gold.

The Ralph Sampson Mid x Paul Stanley showcases a faux fur upper and printed suede on the side, rounded up with metallic Velcro straps across the forefoot and metal studs across the Formstrip. The collection also includes Stanley’s interpretation of the GV Special that comes in two different upper options, one done with a metallic leather mix and leopard-printed midsole, and the other with a mix of leather and faux fur overlays as well as a zebra-printed midsole.

On the apparel side, black or white tees with tattoo or cat graphics on the front add a bit of glam to your everyday outfit, while the black PS Spezial Track Suit with violet details and the PS LS Crew with zebra-printed elbow patches and star decoration on the round neck are ideal for cooler days.

The capsule collection also includes the PUMA x Paul Stanley Waist Bag in black, with an all over leopard print on the top panel and various zip pockets with a vintage-inspired zip closure.

Cop the PUMA x Paul Stanley collection and glam on. The collection will be available globally on January 16 at PUMA.com, PUMA stores and selected retailers worldwide.

PUMA is rebooting its RS design for 2020: dialing it up to the third power by stripping down the silhouette and building it up with stronger material mixes. With bold colors and details, the RS-X³ Super is an order of magnitude beyond its forerunner.

Worn by the American rapper Gunna, this version is inspired by the vibrant hues found in old school video games, a perfect complement for a creative and unconventional style.

PUMA’s RS-X³ Super drops on PUMA.com, in PUMA stores and selected retailers on January 23.

The PUMA Rise is made for dynamic women, who walk onwards and upwards to reach their goals. Featuring PUMA’s RS technology for high rebound, the Rise creates the feeling of walking on clouds through its oh-so-comfortable construction and soft, opulent lines.

Crafted from a sheer textile upper with a mix of suede and leather overlays, the premium materials of the Rise make it a true power shoe.

PUMA’s new Rise arrives globally on January 30 at PUMA.com, PUMA stores and selected retailers.

Worn by PUMA ambassador Cara Delevingne, the all new PUMA Deva plays with height through its stylishly stacked midsole and luxe material mix to create a disruptive new look. While the upper celebrates PUMA’s classic sneaker design, the sole is placed on a chunky raised platform. With a rubber outsole for traction and grip as well as its wavy platform midsole in white, PUMA’s Deva is crafted from a black silky smooth suede upper and showcases the Formstrip in contrasting white.

Take your style to new heights with the new PUMA Deva, dropping globally on PUMA.com, at PUMA stores and selected retailers on February 1. Also watch out for more upcoming bold color combos.

Blending Sonic’s playfulness with PUMA’s sportstyle design, the PUMA x SONIC collection consists of the RS-X³ SONIC sneaker in two new colorways with a semi-transparent white or black grid look, bright color pops and gold accents, available in adult and kids sizes. The collection is supplemented with the PUMA x SONIC hoodie in bright blue or sleek black, and the PUMA x SONIC tees with graphics on the front and back as well as a tee with AOP print. Completing this PUMA x SONIC drop, the new collection also offers matching apparel, footwear and accessories for kids, adorned with cool prints and hints of the Sonic universe. 

Disrupting the speed of sound with style, the PUMA x SONIC collection hits the shelves globally on PUMA.com, at PUMA stores and selected retailers on February 7, while the kids’ collection arrives on February 15.

Through daring designs, HELLY HANSEN’s technical and protective outerwear left its mark on 1990’s hip-hop culture and streetwear. Continuing to celebrate vibrant 90’s street culture, the second PUMA x HELLY HANSEN collection once again pays tribute to the heritage of both PUMA and HELLY HANSEN through materials, color combos and graphics while incorporating a fresh twist of technical details and modern elements.

Commemorating 1990’s streetwear, the PUMA x HELLY HANSEN collection drops globally on PUMA.com, PUMA stores, HELLYHANSEN.com, HELLY HANSEN stores and selected retailers on February 8.

First up is the FUTURE RIDER Play On, available for adults and kids. The sneaker shows off a sleek white midsole and Formstrip as well as black suede overlays and drops in a vibrant blue color paired with red and neon green or juxtaposed with bold 80s color splashes like neon green, pink, orange and violet. The FUTURE RIDER Play On also references the past with a corrugated outsole inspired by the original FAST RIDER’s Federbein conical studs, in addition to a TPU heel stabilizer for added balance.

The STYLE RIDER Play On carries a bit more flash, featuring a nylon upper and suede overlays in bright and black. The shoe boasts a striking midsole in vibrant red and white, plus new shock-absorbing RIDERFOAM for high rebound. This is all topped off with a retro-inspired corrugated outsole and the white Formstrip.

Both the FUTURE RIDER Play On and STYLE RIDER Play On dropping worldwide on PUMA.com, as well as in PUMA stores and selected retailers on February 22.

Sports company PUMA and British luxury shoes and accessories brand, Charlotte Olympia, have teamed up for a collection of footwear, apparel and accessories that merge boxing-inspired silhouettes with the brand's penchant for Old Hollywood glamour. Bold leopard prints, fringe accents and feline touches add detail to feminine PUMA silhouettes.

Known for creating luxurious and playful designs, London-based designer Charlotte Olympia Dellal founded her eponymous brand in 2008 and is recognized for its meticulous attention to detail, arresting use of color and whimsical designs.

The PUMA x Charlotte Olympia collection showcases the brand’s iconic spiderweb logo, signature leopard print and feline 'Kitty' embroidery on classic streetwear styles, resulting in glamorous and playful looks with a sporty twist.

The PUMA x Charlotte Olympia Rise sneaker shows off a flashy palette with a sequined heel overlay and a pale pink midsole finished with a metallic TPU back piece. The mesh upper features black patent leather overlays and red zig-zag stitching. Variations of the PUMA Love, Leadcat, Deva and Cali Sport also take on glitzy accents, with glitter heels, a sequined Formstrip, collar fringing, and a gold laser-cut leopard print graphic among other standout details.

For apparel, the velour PUMA x Charlotte Olympia TFS AOP Track Jacket has a luxurious feel in leopard print and the PUMA x Charlotte Olympia AOP Shorts are marked by fringe details on the hem. A PUMA x Charlotte Olympia Crop Top even boasts a spider-web-inspired back construction, with other parts of the extensive collection presenting feminine takes on crew sweatshirts, fitted midi dresses, tees, track pants and tights.

The accessories line is equally alluring, brandishing a PUMA x Charlotte Olympia tasseled Bum Bag and a two-in-one Shopper. These are complemented with a PUMA x Charlotte Olympia reversible Bucket Hat, a cap and a visor all in tonal animal print.

Pounce out of the ring and onto the red carpet with the bold and glamorous PUMA x Charlotte Olympia collection, premiering on PUMA.com, in PUMA stores and selected retailers on March 6th.

Minimalism meets motorsport for this PUMA x RHUDE collection, with reimagined badges, branding and fresh graphics. The color palette stays true to RHUDE’s aesthetics, giving a vintage feel to the collection, while reflective elements create contrast and give it a modern look.

A style from PUMA’s rich tennis archives, the Performer x RHUDE gets a modern look with a mix of reflective and hot pink leather overlays, muted colors on a nubuck upper with nylon inserts and suede overlays, an EVA midsole and gum outsole, and a hairy suede Formstrip. The line also includes variations of the Alteration NU and Ralph Sampson Lo.

Functionality is key when it comes to the clothing in this collection. The PUMA x RHUDE Utility Vest is a trend silhouette utility vest in full cotton material, featuring a seat belt webbing strap and plastic buckle to adjust to the perfect fit, a front closure with metal press buttons and front zip pockets, and PUMA x RHUDE tonal embroidery branding on large front pocket. Designed with reflective elements inspired by motorsports, the PUMA x RHUDE HZ Jacket is a half zip jacket with a kangaroo pocket for storage, a graphic rubber print at the lower back, and elastic cuffs and waistband with drawcords for an adjustable fit.

The PUMA x RHUDE Bucket is a reversible bucket hat with one side fully reflective with 3-D embroidery PUMA x RHUDE branding and the other side plain black with "Nothing's finished" printed and a PUMA woven label. The collection includes a further range of apparel and accessories.

Rhuigi Villaseñor founded RHUDE in 2015 with the vision to create designs that are a cross of effortless, minimalistic styles and streetwear. The brand aims to rebel against a disciplined environment by creating clothes that express raw experiences.

Go modern with motorsports. The PUMA x RHUDE collection is available on PUMA.com, PUMA
stores, and selected retailers on March 7.

The PUMA Deva mixes classic white with a bold silhouette and is equally at home on the runway sported by brand ambassador Cara Delevingne. Featuring a wavy stacked midsole and chic leather upper, this sneaker plays with height to create an edgy look. Grip is provided by a rubber outsole, topped off with a classic white PUMA Formstrip on the upper.
Stay a step above the rest with the newest PUMA Deva, launching on PUMA.com, at PUMA stores and in selected retailers on April 1.

Designed with roots in a 90’s aesthetic and a vision of a more extraordinary era, the CELL Dome Galaxy integrates the CELL Technology cushioning into its heel in a new, domeshaped form to make it more visible from distance. The shiny CELL sits asymmetrically on the heel giving it a futurist look, while the upper shows off original eyelets with premium, clean overlays and a visible Formstrip. The CELL Dome Galaxy is beyond enhanced, beyond now, and ready for a new decade in both black and white colorways.

With sunny lime accents and a fuchsia sole, the silhouette features a mesh upper with leather overlays and zig-zag stitching details. The sneaker’s upper shows off a unique semi-translucent TPU caging system that overlays a metallic PUMA cat logo.