Corporate Thu, 25.05.2023 - 09:00 In 2022, we made 7 out of 10 products from better materials, as our Sustainability Report 2022 shows. Read on to find out how we progress on our journey to being Forever.Better and achieving our 10 FOR 25 targets. RIGHT ON TRACK TO FOREVER.BETTER. 50624

Corporate Thu, 01.06.2023 - 12:00 To make our 2022 Sustainability Report more accessible and to reach a wider and younger audience, we created the brand new Podcast The RE:GEN REPORTS. Next-generation thinkers from six countries debate the content of the report in 10 podcast episodes – of which the first three are available on all major podcast platforms from today! RE:GEN REPORTS 50823

Corporate Thu, 15.06.2023 - 11:00 On May 3rd, PUMA Argentina was awarded the 13th Best Place to Work overall by Great Place to Work (GPTW). Two weeks later, on May 18th, PUMA Argentina was awarded the 11th Best Place to Work for Women in Argentina 2023 in the category of more than 1,000 employees. GPTW statistics indicate that 89% of Argentinian PUMA employees consider the company to be a great place to work, and 94% of them agree that they feel proud when they say they work at PUMA. PUMA Argentina awarded 11th Best Place to Work for Women in Argentina 2023 51087

Corporate Mon, 19.06.2023 - 09:00 Our metaverse web destination Black Station has been revamped! You may have explored our digital retail experience Black Station, where you can view and purchase exclusive digital collectables that can be redeemed for physical PUMA sneakers. Now, Black Station 2 offers two distinct and explorable worlds – each showcasing new innovative footwear designs. Step into the worlds of Unkai and Unter 🪐 Black Station 2 is a metaverse platform that bridges the digital and physical worlds, and is an expansion upon Black Station which was released in September last year during New York Fashion Week. In the upgraded version, users can access never-seen-before phygital footwear in two new worlds: Unkai and Unter. Unkai is inspired by the Japanese city Shibuya, with the footwear inspired by the city’s bright colours and energetic elements. Unter and its respective footwear are inspired by Berlin’s underground club culture. PUMA launches Black Station 2, an expansion on its metaverse immersive digital … 51125

Corporate Thu, 22.06.2023 - 10:00 Last week, PUMA’s Herzo HQ played host to an exceptional gathering as the Supplier Summit 2023 brought together 150 partners from 80 suppliers worldwide. The event proved to be a resounding success, fostering collaboration, innovation and sustainability and reinforcing the strong bonds between PUMA and our valued suppliers. A Recap of PUMA’s Supplier Summit 2023 51269

Corporate Tue, 27.06.2023 - 16:29 PUMA is participating in this years Global Fashion Summit in Copenhagen, the leading platform for sustainability in the fashion industry presented by Global Fashion Agenda. The summit features an exciting program where PUMAs participate on and off stage – including the GFA Designer Challenge and a panel discussion on leveraging fashion logistics. Read on to delve into the details! Global Fashion Summit 51413

Corporate Thu, 29.06.2023 - 09:00 Every golfer knows custom fit golf clubs are the key to success. Golf clubs tailored to an individual’s needs and their swing is something golfers of all capabilities look for to ensure optimal performance. Our COBRA PUMA Golf team offer just this! Producing custom fit golf clubs, COBRA PUMA Golf has just recently opened a second custom fit production facility in Europe to meet the growing demand. Its location? Helsingborg, Sweden. 🇸🇪 CATch Up chatted with Henrik Pantzar, Head of Golf Europe and the Project Manager for the new assembly line, on the importance of these custom fit centres for PUMA COBRA Golf. Interview with Head of Golf Europe Henrik Pantzar on the new COBRA PUMA GOLF As… 51448

Corporate Thu, 06.07.2023 - 13:31 Forever.Better. is not just a claim, it is our commitment. Therefore, we have committed to sourcing all the bovine leather used in our products from verified deforestation-free supply chains by 2030 or earlier. We have signed up for the Deforestation-Free Call to Action for Leather, launched by global non-profits Textile Exchange and Leather Working Group.  The Deforestation-Free Call to Action 51597

Corporate Wed, 19.07.2023 - 15:00 In an era where it is inevitable for the fashion industry to reach for sustainability, the Global Fashion Alliance (GFA) has launched the Designer Challenge. The challenge offers a platform for creative directors to showcase their sustainable approaches on design, from conception to final product. This year, PUMA – represented by our Global Creative Director, Heiko Desens, and New York based designer Nicole McLaughlin – has taken on the challenge. We sat down with Heiko to chat about the GFA Designer Challenge and shed some light on the research project “Sweep the Factory Floor”. Heiko Desens talks the GFA’s Designer Challenge and his project “Sweep the Fact… 51745

Corporate Thu, 20.07.2023 - 16:00 In the latest episode of the RE:GEN podcast Anne-Laure Descours, Chief Sourcing Officer at PUMA, sheds light on the significant improvements made by suppliers over the years. We had the chance to chat with her about these advancements and the importance of recognizing and promoting them together with our partners. Read on! When it comes to Health and Safety, does the West know best? 51925

Corporate Tue, 25.07.2023 - 10:34 As we are celebrating this summer’s Women’s World Cup, our commitment to the future of women’s football takes centre stage. PUMA took to Cockatoo Island to put our commitment on the forefront with our very own PUMA pitch. At the pitch, we recognise the trailblazing women from Australia and New Zealand’s first women’s national teams from 1975, took a select group of next gen players to a special edition of our Accelerator Program and announced our research program to explore ACL injuries in women’s football and improve our women-specific fit’s. PUMA Invests in ACL Research Study with the Goal to Enhance Women’s Fit Footwear 52123

Corporate Mon, 07.08.2023 - 09:00 Ten episodes later, the first season  of PUMA’S RE:GEN REPORTS has officially concluded. If you want to learn more about PUMA’s approach to sustainability, the podcasts are perfect for you. Hosted by ten next-generation thinkers from six countries, RE:GEN REPORTS breaks down the complex content of PUMA’s sustainability report into digestible pieces. The ten topics include human rights, chemicals, circularity, fair wages, climate action, biodiversity, plastic and oceans, product, water and air, and health and safety. The RE:GEN podcasts are the perfect companion for your summer holidays – relax and get listening! It's a Wrap! 52449