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PUMA becomes official partner of the Premier League

Sport PUMA has signed an official agreement with the Premier League, the most-watched football league globally, as part of our strategy to elevate the brand and strengthen the sports performance credibility. PUMA becomes official partner of the Premier League
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LOVE ON THE RUN: SHOULD YOU RUN WITH YOUR PARTNER?

Sport Did you know that 79% of people prefer to run without their partner? Where some people thrive on the rush of running alone, some couples prefer to stay in-stride. But what’s the best option for you and your partner? We’re weighing up which approach works best. LOVE ON THE RUN: SHOULD YOU RUN WITH YOUR PARTNER?
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64918

FROM HEARTBREAK TO HUSTLE

Sport Everyone gets over breakups differently. Keeping busy with family, nights out, or staying home watching a favorite series are all go-to strategies for forgetting the heartache. Leaving distractions behind and hitting the pavement may not be what you want to do when you’re down. But increasingly, science is showing that swapping the creature comforts for a pair of running shoes won’t just get you moving – it will get you moving on. FROM HEARTBREAK TO HUSTLE
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RISE, RUN, AND GO WILD FOR THE 5AM CLUB

Sport Even the most passionate of runners struggle to resist the call of the snooze button – especially at 5am in the morning. It’s easy to envy those who effortlessly rise with the sun, lace up their shoes, and chase those miles while the world is still asleep. For those not up to the morning hustle, the routine can seem grueling. RISE, RUN, AND GO WILD FOR THE 5AM CLUB
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64905

LACE UP TO CLOCK IN

Sport Work can be tiring to say the least. Long hours, tight deadlines, and an endless to-do list can sometimes leave you wishing your energy levels matched your workload. But what if you had that energy within you all along? And the key to unleashing it isn’t in your coffee cup, but in your running shoes? LACE UP TO CLOCK IN
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RUN WILD: SECRETS OF THE RUNNER’S HIGH

Sport Every runner knows the moment when everything ‘clicks.’ When your legs lock into a rhythm, the aches float away, and doubts fade, replaced by a feeling of euphoria.  RUN WILD: SECRETS OF THE RUNNER’S HIGH
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WELCOME TO GO WILD

Sport For decades, sport only had one path to greatness. It was about the pain, about the sacrifice, about stacking the wins. It wasn’t about you. Or your passion for the game. You had to push, suffer, then push some more.  But at PUMA, we’ve always been on a different journey. WELCOME TO GO WILD
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Personal Bests, PUMA Innovation and plenty of momentum

Sport Boston. 28,928 people are waiting for the signal to finally start running. Among them are 90 men and women on a special mission and with a special shoe that the public knows nothing about until this moment: the Fast-R NITRO™ Elite 3. Personal Bests, PUMA Innovation and plenty of momentum
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Running Revolution: Romain Girard explains the Science behind the Fast-R 3

Sport At the Boston Marathon Weekend, we have unveiled our most advanced race-day gear yet: the Fast-R NITRO™ Elite 3. Called our fastest running shoe ever, the FAST-R 3 is set to turn heads – and break records. We caught up with Romain Girard, PUMA’s VP of Innovation, to dig into the tech, the testing, and what makes this shoe a true game-changer. Running Revolution: Romain Girard explains the Science behind the Fast-R 3
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65282

Untold Stories of Greatness: PUMA GO WILD Podcast

Sport Ready for something wild? With our new GO WILD PODCAST we’re kicking off an exclusive series that gives you a peek behind the scenes of some of our most iconic athletes, ambassadors,  and influencers we’re lucky to work with. Untold Stories of Greatness: PUMA GO WILD Podcast
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Unleashing new Bests

Sport What happens when you take everyday runners from across the globe, train them like professionals, provide them with cutting-edge gear, and unleash them on the world’s most iconic marathons? You get 69 new personal bests, $132,000 in prize money, and nearly five hours of collective time shaved off. But behind all those numbers? We saw community, belief, and performance culture in action. Keep reading to see what made PROJECT3 more than just a campaign.  Unleashing new Bests
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PUMAs TOP SHOES: The RS-Computer

Sport What If Your Running Shoe Could Think? It’s easy to assume that wearable tech was born with the rise of smartwatches. But in a world obsessed with metrics – long before athletes synced shoes with smartphones or tracked every step – a quiet revolution began. In 1985, and PUMA was already asking a question that would define the future of sports tech: What if your running shoe could think? PUMAs TOP SHOES: The RS-Computer
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