Sport Tue, 31.03.2020 - 20:30 While our social lives may not be at their peak these days, there is an insane amount of stuff going on online, especially in the virtual PUMA world. We decided to highlight four of our favorite online actitivites this week, zeroing in on the Instagram and TikTok channels @puma and @pumaperformance. The only barriers left to get over now are those that exist in our very own minds. PUMA´s New Virtual Workout World 17660

Sport Fri, 03.04.2020 - 19:00 In the U.S.A., an NBA game between top-tier teams can have millions of viewers. With the game being on fire across the globe, viewers tune in from nearly every nation, while teams and players compete in every corner of the globe. So what do all these basketball fans do when the game comes to a screeching halt? They innovate. By going digital. PUMA Hoops’ Digital Marketing team put their heads together back in March and came up with some fun ways to keep fans, the brand, and the athletes engaged during this challenging time. Since the game and the culture are so interconnected, that meant that basketball culture had to go digital, too. The Digital World of Hoops 17786

Sport Wed, 08.04.2020 - 17:01 Integrating more outdoor time into your routine is good for you. Think: better moods, increased mental clarity and memory, lower stress levels, a healthier immune system — the list goes on! Plus working out in nature, or ‘green exercise’, as it is commonly called, appears to offer an array of advantages in comparison to sweating it up indoors. We get it though, with our bustling lifestyles the craving to get back to nature can seem more like a distant dream than a reality. But the thing is, incorporating more elements of the natural world into everyday life doesn’t have to be time-consuming or costly if you get a little creative. Check out these easy ways to get into contact with mother nature. 5 creative ways to incorporate more nature into your life 14391

Sport Fri, 10.04.2020 - 16:39 Football sensation and PUMA player Kevin Prince Boateng will be hosting a LIVE workout on PUMA’s Instagram account with his wife Melissa Satta-Boateng TODAY, in support of the PUMA #StrongerTogether workout series. If you’ve ever wanted to workout with a professional football player, here’s you’re chance! Workout with the Pros: Kevin Prince Boateng and Melissa Satta-Boateng 17883

Sport Sat, 11.04.2020 - 13:20 Starting this weekend, on Sunday, April 12th, PUMA ambassador Cara Delevingne and yoga therapist Colin Dunsmuir will be hosting four LIVE workshops focused on yoga and meditation. The classes can be found weekly on PUMA’s Instagram handle. One of Cara’s passions is yoga, as it has impacted her life in such a positive way, and she wants to encourage everybody to take a moment to work on their mind, body and soul so we can be #StrongerTogether.   Yoga Therapy Session with Cara Delevingne 17905

Sport Thu, 16.04.2020 - 09:32 In support of our #StrongerTogether series, we brought together three of football’s biggest personalities for a candid talk about life and the game. Mark your calendars. You won’t want to miss this online event. PUMA Football Greats on InstaLive 17977

Sport Fri, 17.04.2020 - 17:10 Sim Racing, or simulated race car driving, has been around since the late 80’s. But in the past weeks, motor racing fans have had to face the postponement and/or cancellation of the first eight races of the F1 season. And what better way to cope than to flock to the online version of the sport? Hundreds of thousands have been tuning in every weekend, taking front row seats at virtual races where current and former F1 drivers compete against celebrities and professional sim racers alike. And this weekend’s Virtual Chinese Grand Prix will be no exception. Sim Racing’s Big Break 18020

Sport Mon, 20.04.2020 - 11:00 Lewis Hamilton has six Formula 1 championship titles under his belt. So it’s no wonder that the Italian Men’s Health magazine wanted to know more about his life and history: how he trains, what he likes, what he eats, how he faces his challenges, what inspires him and what plans he has for his present and for his future – as a Formula 1 driver and as a man. It’s a fantastic article,  and in the event that you don’t speak Italian, we translated some of the best parts and highlighted them below. Lewis Hamilton’s Recipe for Success 18098

Sport Tue, 21.04.2020 - 14:26 Got kids? Well if you’re anything like us, after weeks of “home schooling”, you’re likely running out of ideas on how to keep them entertained and healthy, not to mention yourself! If only every home had a home-gym. That would definitely help. Then again, you could use your kids as workout equipment. Justus Scharowsky, PUMA Head of Licensed Business Motorsport, did just that. Together with his kids, he came up with a clever way to cope with the current situation.   Happy kids, healthy self 18092

Sport Thu, 23.04.2020 - 09:30 The PUMA social team will be hosting an exclusive live conversation between two of the world’s biggest Track and Field legends as part of the #StrongerTogether LIVE Instagram series. Join Usain Bolt and Colin Jackson today, as they discuss life and answer some fan questions on PUMA’s Instagram account. Usain Bolt and Colin Jackson Live on Instagram 18249

Sport Fri, 24.04.2020 - 11:30 Vicky is a race car driver, so she is most definitely used to challenging situations. But she never expected a simple Instagram contest to be so tough. When the “tags” started piling up on her Instagram channel from fans with excellently designed race suits, it suddenly hit her. She’d have to make some very tough decisions. Motorsport on Social Media: Fans Co-Design Vicky Piria’s Race Suit 18324

Sport Mon, 27.04.2020 - 15:39 As part of the #StrongerTogether series, PUMA Football recently went live on its Instagram channel to host three of football’s biggest personalities for a candid talk about their lives on and off the pitch. In case you missed the talk, we collected some highlights for you.   Recap of the Football Real Talk with Henry 18309