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Sport
Tension in your body and mind is actually a natural phenomenon. Especially if you spend a lot of time sitting, like in an office. Emotions too tend to accumulate, even good ones and can end up as tension in your body.
8 Techniques to Relax and find Balance
Sport
BVB fans go wild after their team’s stellar 5: 0 performance, “breaking” the BVB online shop. PUMA had exactly 9009 special BVB jerseys made, but the whole lot was gone after two and a half hours.
PUMA's BVB Jersey paralyzes fan shop
Sunil Chhetri’s thoughts on his 3-year contract with PUMA
Sport
It’s official. PUMA announced the signing of striker and winger Sunil Chhetri, affectionately known by Indian fans as “Captain Fantastic”.
Chhetri is reputed to be one of the best Indian football players in history, thanks to achievements like “most-capped player” and “all-time top goal-scorer for the Indian national team”.
Sunil Chhetri’s thoughts on his 3-year contract with PUMA
Sport
PUMA sponsored football team Borussia Dortmund has once again taken the title of Germany’s leading sports brand, for the eighth consecutive time.
PUMA Teams on Top
Sport
In their retrospective look at the last decade, London’s The Telegraph selected Usain Bolt as one of the decade’s top athletes.
The Usain Bolt Phenomenon
PUMA signs partnership with German Handball Federation
Sport
PUMA has added another great partner to its team sports roster, by becoming the new sponsor of the German Handball Federation. Starting July 1, 2020, PUMA will exclusively supply all national teams (indoor as well as beach handball), all coaches, supervisors, and referees.
The partnership with the German Handball Federation is a further step to expand our presence in the sport, as we already have an agreement with 2019 men’s world champions Denmark. In Germany, PUMA supplies the Rhein-Neckar Löwen and the Women’s Handball team of Borussia Dortmund.
Several current national A players such as Julius Kühn, Emily Bölk, Hendrik Pekeler, Franz Semper and Tobias Reichmann are already a part of the PUMA family. In the coming years, PUMA will supply female as well as male national players of all ages with jerseys, training wear and other accessories.
“For PUMA, this sponsorship agreement is the next milestone in professional handball,” said Matthias Bäumer, General Manager PUMA DACH. “The German Handball Federation and its players embody motivation, passion and creative play on an international level, which makes them the perfect fit for PUMA. With our products, creative marketing and sales expertise, we want to celebrate successes with the German Handball Federation in the future.”
You will still need to wait a bit for the first products to be available in the summer of 2020. The new DHB collections will include apparel, footwear, accessories, underwear, merchandise and handballs. If the national A teams qualify, the first major event, in which the German Handball Federation and PUMA will represent German handball side by side, are the Olympic Summer Games in Tokyo.
PUMA signs partnership with German Handball Federation
Sport
Yesterday we reported on the “Athlete of the decade”. Today we’re proud to announce another exciting development: PUMA athlete Karsten Warholm has been named Athlete of the Year by Track and Field News.
Karsten Warholm named men’s athlete of the year
Sport
Just ahead of the Tokyo Olympics, PUMA is partnering with 20-year-old Japanese running sensation Hakim Sani Brown. The former world youth champion in the 100m and 200m and rising IAAF star has been turning heads since he won his first major title in the U18 competition in 2015.
PUMA signs Japanese sprint sensation
Sport
Not everybody has found their perfect workout yet. And with hard-core athletes preaching, “No pain, no gain”, it’s no wonder that the idea of rigorous exercise routines can be daunting. Don’t fret.
Dance your way to a fitter you
Sport
Global sports brand PUMA has signed current long jump World Champion Tajay Gayle. After taking home the gold medal at the 2019 Doha World Athletics Championships for his 8.69m mark, this is a very big deal.
From Long Jump World Champ to PUMA Partner
Sport
At PUMA, we talk a lot about a what we call a “culture of firsts“. And while we’re often focused on new and exciting designs and products in the Innovation area, paying attention to our past is just as crucial. There’s one story which goes deep, dealing with the topic of brand loyalty and integrity, and to find out more we sat down for another chat with Charles Johnson, Global Director of Innovation at PUMA.
The real meaning of athlete endorsement
Sport
We’ve all heard of beach volleyball. Most of us have even tried our hand at it. But beach… soccer? Time to dive in and take a closer look.
A creative spin on football