Sportstyle Fri, 06.06.2025 - 18:22 A$AP Rocky and PUMA have unveiled a fresh capsule collection, blending bold streetwear with vibrant colour hits, sleek technical fabrics, and a touch of motorsport culture. We’ve pulled together two looks that channel the raw, rule-breaking energy behind this unexpected collaboration. Get the Look: PUMA x A$AP Rocky 65942

Sportstyle Fri, 13.06.2025 - 14:30 Let’s be real: most of us spend a lot of time sitting. At breakfast. On the commute. At our desks. And yep, on the couch at night. In fact, people in Western societies are clocking over 10 hours a day sitting down.   This isn’t just about stiff necks or tight hips – it’s a real global issue. Physical inactivity has quietly become one of the biggest health threats of our time. But here’s the good news: we can do something about it. And at PUMA, we are. We’re fighting inactivity, step by step. 66102

Sportstyle Wed, 18.06.2025 - 03:00 Allyship is one of those words you hear more and more … and that’s a really good thing. It means we’re starting to think differently about what belonging and care look like, at home, in school, and at work.  But, with increased visibility comes a common misconception that allyship is a one-time gesture. A hashtag or a rainbow sticker. A LinkedIn post during Pride Month. In reality, allyship is more like a practice. At its core, it is about choosing to show up. Not just when it’s convenient or comfortable, but with consistency. And when allyship becomes part of a workplace’s everyday rhythm, everyone benefits. Allyship at Work 66140

Sportstyle Fri, 20.06.2025 - 10:50 PUMA has once again teamed up with KidSuper to unveil a new collection, where sport meets street, and art comes alive on the field. Dropping in time for this summer’s top-tier club tournament, the lineup infuses football culture with hand-sketched graphics, soft watercolour hues, and bold, club-centric design. The capsule reimagines kits and off-pitch apparel for standout teams including Manchester City, Borussia Dortmund, FC Salzburg, Mamelodi Sundowns, Al-Hilal, Palmeiras, and Monterrey. Kicking off the launch we’ve styled two looks inspired by items from the colourful collab. Get the Look: PUMA x KidSuper 66233

Sportstyle Mon, 23.06.2025 - 14:00 The PUMA H-Street shoe is back from the archives and ready to turn sidewalks into runways again. Sleek, lightweight, and unapologetically Y2K, this low-profile legend is stepping out of the early 2000s and right into 2025 with serious style. But wait, you’ve never heard of this PUMA icon? Let’s catch you up real quick. Here are 7 surprising facts about the H-Street that prove it’s more than just a pretty sole. The H-Street`s Back, alright! 66193

Sportstyle Wed, 25.06.2025 - 03:10 One week until the UEFA Women’s Euro 2025 – it’s time to get the fresh Home and Away kits for Portugal, Switzerland, and Iceland!  With dual designs for each team, fans get to pick their favourite (or switch between looks, depending on the vibe). To set the tone for this season, we’ve styled two full outfits, one for “Home” and one for “Away”, to help you take these kits beyond the pitch. Get the Look: Women’s International Kits 65856

Sportstyle Wed, 09.07.2025 - 19:10 A little mischievous, a lot iconic. The latest drop from FENTY x PUMA taps into playful nostalgia, reimagined through Rihanna’s bold creative lens. Timed to the release of the upcoming Smurfs film, where Rihanna voices the legendary Smurfette, this capsule delivers whimsical graphics, custom logos, and Parisian charm into a lineup made for all ages. Whether you’re grown or growing, it’s a collection that blends cartoon energy with streetwear confidence. To mark the occasion, we’ve styled two looks. Get the Look: PUMA x FENTY Smurfs 66377

Sportstyle Mon, 28.07.2025 - 16:00 PUMA dives deep into its archives to debut the H-Street – a modern revival rooted in the pulse of early 2000s track culture. Drawing from the streamlined spirit of the PUMA Harambee, a classic sprint spike from the era, the H-Street reinterprets performance aesthetics through a streetwear lens, making a comeback with the utmost confidence. Get the Look: PUMA x H-Street 66366

Sportstyle Wed, 30.07.2025 - 03:00 For many, running is more than exercise – it’s freedom, clarity, and the thrill of chasing a personal best. As one of the world’s most popular sports, running delivers big on both physical and mental health. Run smarter, stay stronger. 65464

Sportstyle Fri, 08.08.2025 - 03:00 The sun’s out, the music’s calling, and festival season is officially in full swing. That means it’s time to level up with pieces that are cool, comfortable, and impossible to ignore. What to wear: PUMA Festival Edition 66818

Sportstyle Fri, 15.08.2025 - 12:10 The PUMA Inhale makes a bold return, reimagined in a head-turning palette that channels peak creative energy. With sleek overlays and flame-inspired contours, the silhouette feels in constant motion, while the plentiful neon contrasts inject fresh attitude into an archival classic. GET THE LOOK: PUMA INHALE 66931

Sportstyle Fri, 22.08.2025 - 10:07 FENTY x PUMA is back, and this time it’s all about changing the playbook. Rihanna takes classic football silhouettes and turns them into head-turning style moments: sporty, polished, and infused with joy. Think elevated textures, thoughtful details, and a moody, sophisticated palette that invites self-expression. To spark your game plan and get the ball rolling, we’ve styled two distinct looks from the new drop. How to style: FENTY x PUMA 67053