Sportstyle Tue, 13.12.2016 - 13:29 Yes, working out feels great and improves your overall physical well-being immensely. It builds strength, enhances your stamina and boosts energy. Furthermore, being physically active can lower your risk of illnesses including heart disease or type 2 diabetes. And while we won’t argue that muscles and a fit body are certainly pleasant, the positive effects of exercise go way beyond. More Than a Fit Body 4678

Sportstyle Wed, 21.12.2016 - 11:17 If winter has you feeling sluggish and you’re tired of all the Christmassy eggnog and casseroles, be our guest. This cleansing detox salad with raw beets is full of essential nutrients. Beets are a real health all-rounder and Kale is packed with vitamins (K, A, and C especially). Even the dressing is good for you: mustard contains potassium, lemon juice is high in vitamin C and garlic is anti-bacterial and boosts the immune system. Cleansing Detox Salad with Raw Beets 4719

Sportstyle Thu, 29.12.2016 - 11:00 2016 is almost over. And while we didn’t feel like making a generic “Best Of” playlist, we picked songs that are all about fresh beginnings instead. See you soon 2017! Restart Playlist 4726

Sportstyle Tue, 10.01.2017 - 16:21 Here’s a sneaker that’s ready for the street the moment you put it on your feet: the IGNITE Limitless, tailored for city life with comfortable, stylish and protective features that come from streetwear influences as well as performance technology. Our Brand Ambassador, Grammy Winner and Style Icon Abel Tesfaye a.k.a The Weeknd shows off the sneaker with its new-to-market silhouette as part of our Run the Streets campaign that he headlines and that was shot on the streets of L.A. and Toronto. Tailored bonded edges, matte and shiny surfaces, reflective elements and large, bold branding make for an interesting contrast of textures and details on the IGNITE Limitless, while a 4-way stretch neoprene material and protective strap make sure the sneaker dynamically fits your foot. Last but not least, it of course features our IGNITE technology in the sole – PUMA’s proprietary cushioning foam that disperses impact while providing responsiveness and energy return.   Ignite Limitless 4802

Sportstyle Wed, 18.01.2017 - 17:00 Inspired by the strength and grace of ballet, it was designed to help express yourself: PUMA’s Swan Pack Collection, which was launched together with the New York City Ballet today. Fierce Sportstyle and Training styles feature swan-inspired details, such as a black-and-white color palette, iridescent materials, and feather prints. In this continuation of the ‘DO YOU’ campaign, PUMA equips again inspiring women with fashion-forward Performance and Sportstyle products. This time, Mimi Staker and Olivia Boisson of the New York City Ballet are the heroines of the campaign. JUST EXPRESS YOURSELF 4874

Sportstyle Fri, 20.01.2017 - 11:00 Each morning, roosters around the world welcome the morning sun. On 28th January, the feathered animal will also greet the Chinese New Year 2017, the Year of the Rooster. To mark the “Spring Festival” celebrations, the longest and most important holiday in many Asian countries, we’ve come up with a special iteration of our Clyde sneaker that takes inspiration from the bird. This special PUMA Clyde CNY – one of our classic styles that was developed in 1973 when basketball star Walt ‘Clyde’ Frazier asked for a custom-made pair of the PUMA Suede – features premium black leather on the upper and a reflective Formstripe element on the side, reminiscent of a rooster’s unique feathers. Further representing the cycles of the Chinese Lunar New Year, the sneaker features gold printed symbolic Mandarin characters on the heel. It is completed with a golden print and deboss detailing on the leather. This new collectible edition of the Clyde launches on 20th January in PUMA stores, PUMA.com and selected retailers worldwide. Happy Chinese New Year and Sui Sui Ping An – harmony and safety all year round! The Special Edition PUMA Clyde 4818

Sportstyle Sun, 19.02.2017 - 11:00 We hear a lot about “good” and “bad” fats, when it comes to picking the right type of oil in the kitchen. So don’t get stuck with the unhealthy, “bad” fats and be smart about your choices! Healthy fats for the win 5157

Sportstyle Tue, 21.02.2017 - 11:00 We continue to break rules and heart this season with two follow-up styles to the loveable Basket Heart: The Suede Heart Satin and Basket Heart Explosive.   No end in sight! The Heart Success Story continues 5194

Sportstyle Thu, 23.02.2017 - 11:00 “It’s a match made in the playground”, says Reinhard Dischner, PUMA’s General Manager for Sportstyle.     Turning playgrounds into runways 5228

Sportstyle Mon, 27.02.2017 - 11:24 Got a hard time getting up and starting your day? Our bed can be our best friend and worst enemy at the same time – the struggle is real. But do not despair – our first playlist of the year is here to kick-start your day. Morning Glory Playlist 5321

Sportstyle Wed, 01.03.2017 - 11:00 Just in time for their next onscreen adventure in “Despicable Me 3”, the Minions bring their subversive sweetness to PUMA.   Welcome the Minions to the PUMA Family! 5284

Sportstyle Fri, 10.03.2017 - 11:00 In Collaboration The Art of Hiking 5416