Sport Mon, 07.02.2022 - 15:09 Down the hall, around the corner, down the stairs, out of the building and around the block: It took almost five minutes to walk to the end of the queue in front of the PUMA store at the Alto Palermo Mall in Buenos Aires when Manchester City legend Pablo Zabaleta arrived for a meet and greet and showed off the Premiere League Trophy, which ManCity won last season. In 2019, PUMA signed a long-term agreement with the City Football Group, a very successful partnership, which has already seen Manchester City win the Premier League and two League Cups. The Premier League Trophy has embarked on a world tour, where some of the club’s legends of the past will show the highest award in English football to the fans.     But it wasn’t just smiles and autographs. Pablo Zabaleta’s visit to Buenos Aires also had a serious side, as he paid a special visit to the La Cava neighbourhood in Buenos Aires to meet local young leaders who are using the power of football to help solve local water issues. This is an important topic, as an estimated 3.7 million people in the poorer suburbs of the Argentine capital do not have access to water mains and last summer, water levels in the Paraná River hit a 77-year low. ManCity’s away kit this season is inspired by water and is printed with Dope Dye, a process which uses less water. As part of the away shirt campaign, PUMA and ManCity support a global network of football and safe water programmes, aiming to reach 10,000 children across three continents.   Huge queue at PUMA store in Buenos Aires for ManCity event 34269

Sport Tue, 08.02.2022 - 14:28 PUMA Athlete LaMelo Ball stuns basketball fans worldwide. He becomes the fourth-youngest All-Star in NBA History. After Isaiah Thomas in 1990, LaMelo is now the second PUMA basketball player that is honoured with this announcement. The PUMA Fam couldn’t be prouder!   The NBA announced that LaMelo Ball has been selected by NBA Commissioner Adam Silver as an All-Star reserve player for the 2022 NBA All-Star Game. The game will take place at 8 p.m. ET on Sunday, Feb. 20, at Rocket Mortgage FieldHouse in Cleveland. LaMelo, the NBA Rookie of the year last season, is the fourth-youngest player in NBA history to be named an All-Star. This season, LaMelo is averaging 19.6 points, 7.1 rebounds, 7.5 assists and 1.5 steals per game in 47 games. He ranks 26th in points, 10th in assists and 17th in steals per game in the NBA and is also 13th in free throw percentage (.875). He has posted four triple-doubles, already tying the Hornets single-season franchise record and is just one of nine players with four or more triple-doubles on the year. Well deserved, LaMelo! ??? PUMA Athlete LaMelo Ball joins the NBA All-Star Game 34328

Sport Fri, 11.02.2022 - 10:00 It is KING day! Today we have unveiled our first ever PUMA KING football boot made entirely from animal-free materials: The KING Platinum 21 Vegan. This forward-thinking, future-conscious new boot retains the KING signature style, touch and comfort but adds a special new spin on the football icon. Learn more! PUMA SERVES UP ITS FIRST VEGAN LEATHER FOOTBALL BOOT WITH THE KING PLATINUM 21 … 34213

Sport Thu, 17.02.2022 - 10:00 We are thrilled to have been able to transform trash into a high performing football boot that will be used at the highest level of the game. Say ´hi´to our PUMA First Mile Pack! We have worked together with First Mile since 2019 but it is the first time, we use First Mile’s recycled yarns in football boots. For this, we utilize recycled yarns developed from post-consumer plastic collected by First Mile in Taiwan China. The plastic is sorted, cleaned, shredded, spun into yarn and then woven into a stretchy engineered knit to create football boots that play faster but tread a little lighter. Reborn to perform! Learn more about the process and our First Mile ULTRA 1.3 and the FUTURE 1.2 football boots! PUMA INTRODUCES THE FIRST MILE PACK: FOOTBALL BOOTS MADE FROM RECYCLED MATERIALS 34511

Sport Fri, 18.02.2022 - 16:36 Rookie of the year, All-Star player, PUMA Athlete! LaMelo Ball is one of the most exciting players in the NBA and the next generation of basketball. With his electrifying style of play on the court and his personal style off the court, he is a big win for our brand. We have signed the young talent in October last year and unveiled LaMelo´s first PUMA signature basketball shoe, the MB.01, this year. This has been PUMA Hoops’ first signature shoe release since re-launching our basketball category in 2018. Learn more about the creation and design process of the MB.01 and read the interview with Jeff Gately (Product Line Manager, Basketball Footwear) &  Jacob Garcia (Senior Designer, Basketball Footwear). PUMA interview about the creation and design process of LaMelo Ball´s signature… 34466

Sport Fri, 25.02.2022 - 11:01 Magnus Carlsen talks `Only See Great`. We had a chat with the recently announced PUMA Ambassador about his motivation to stay at the highest level in his sport and how he became the highest-rated player in history. In the interview, Magnus talks about his extraordinary performances, winning his first Grandmaster title at 13 years old, and how the journey to success and a balanced mix of physical training and a healthy lifestyle gave him the energy to succeed. Check it out! WORLD CHESS CHAMPION MAGNUS CARLSEN TALKS “ONLY SEE GREAT” 34788

Sport Tue, 01.03.2022 - 11:01 Did you know? 1 in 4 girls drop out of sport during adolescence, citing fear of leakage as a key factor. Yes, even in the 21st century, periods and leaks still prevent girls & women from participating in sports. Today we are excited to let you know about our partnership with global leak-proof apparel company Modibodi®. We have teamed up with the Australian brand to launch a range of leak-free period underwear and activewear, created to help women stay comfortable and active during their period whilst making a positive environmental impact. Together we want to normalize menstruation and tackle the stigma that women can´t be active on their periods. For this, PUMA aims for open and positive conversations and education around periods. Read our interview with Modibodi CEO & Founder, Kristy Chong and learn more about the sustainable product line, its benefits and Kristy´s entrepreneur spirit. She Moves Us: PUMA partners with period underwear & activewear brand MODIBODI® 34794

Sport Tue, 01.03.2022 - 21:04 Welcome to the PUMA Fam, Memphis Depay! We are happy to announce the Netherlands and FC Barcelona star as new face of our speed boot silo – the ULTRA. Memphis is trailblazer of the new wave. He is a fearsome striker of the ball, has electrifying speed and has elite-level technical ability. Our partnership with him will transcend the football pitch and together be a pace setter of speed and style on and off the pitch. PUMA UNVEILS MEMPHIS DEPAY AS A NEW GLOBAL AMBASSADOR 34908

Sport Fri, 04.03.2022 - 16:17 Borussia Dortmund fans have painted, drawn and sketched. More than 15,000 suggestions were submitted to the PUMA clubs “design the kit” competition. Now you have the chance to vote for your favorite design. The jersey with the most votes is going to be the home jersey for the 2023/24 season. The choice is yours! Design the kit: Vote for new Borussia Dortmund Home Jersey for the 2023/24 seas… 34934

Sport Mon, 07.03.2022 - 13:30 PUMA becomes Serie A’s official technical partner from the start of the 2022/23 football season and will be the official match ball provider for all games in Serie A, Primavera 1 competitions, the Coppa Italia, Supercoppa and eSerie A competitions. ⚽️??   With a total audience of over one billion viewers in close to 200 countries annually and with over 21 million social media followers across all platforms, Serie A is one of the most watched leagues in the world. The competition is home to some of the most popular teams and players in the game. We are already active in Italian football through iconic teams such as AC Milan and US Sassuolo and over the years have partnered with beloved players that include Diego Armando Maradona, Giorgio Chiellini and Gigi Buffon. This exciting new partnership adds to PUMA’s existing LaLiga collaboration and significantly expands our on pitch visibility and strengthens our position as a leading football brand. Serie A is considered one of the most tactical leagues around the globe and is the perfect stage for PUMA to help drive the next chapter in Lega Serie A football. PUMA AND LEGA SERIE A ANNOUNCE A NEW LONG-TERM PARTNERSHIP 35075

Sport Mon, 07.03.2022 - 21:33 He did it! PUMA athlete Armand ‘Mondo’ Duplantis on Monday set a new pole vault world record, clearing a height of 6.19 meters! With this enormous jump, the Swede improved on his previous record by one centimeter. Mondo, who is only 22-years old and became a PUMA athlete in 2019, performed this amazing feat at the indoor meeting in Belgrade, Serbia. It means he has jumped the three highest pole vaults in the sport’s history. For Mondo, it’s a dream come true, as he has made several attempts at this height. “I think I’ve tried 6.19 fifty times,” Mondo told reporters after the event. “It’s been a long time coming. I’ve never had a height quite give me the trouble like that ever my entire life, and I’ve been jumping for a very long time.” Congratulations from your PUMA Family, Mondo!   View this post on Instagram   A post shared by PUMA Performance (@pumaperformance) PUMA athlete Mondo Duplantis sets new pole vault world record of 6.19m 35111

Sport Tue, 08.03.2022 - 10:20 Happy International Women´s Day! We take the occasion to expand our SHE MOVES US platform. Let´s celebrate the women who have moved sports forward to inspire other women around the world. Dive in and get inspired! SHE MOVES FORWARD: PUMA CELEBRATES WOMEN WHO MOVE THE WORLD OF SPORTS 35066