Sport Thu, 26.01.2023 - 08:00 We’re extremely thrilled about moving into the next round with the APF (Asociación Paraguaya de Fútbol) and extending our partnership that was signed three years ago. Together with Paraguay, we could already celebrate the World Cup participations in 2002 and 2006, as well as the huge success of the 2004 Olympic Games in Athens, where the team ended up being in the final, crowning their strong performance with an incredible second place. 👏 PUMA renews its contract with the Paraguayan Football Association 47198

Sport Mon, 30.01.2023 - 09:52 2019, 2021, 2023! What a sensation! Yesterday handball history was written in the Tele2 Arena in Stockholm. Our PUMA team Denmark won 34:29 against France in a thrilling final and is now the first country to win three titles in a row at the IHF Men’s Handball World Championship. Our PUMA athletes showed an outstanding performance with Rasmus Lauge as top scorer with 10 goals. All in all, the IHF Handball World Championship 2023 was a very successful one for PUMA with great brand visibility. PUMA’s second team, Germany, had previously beaten Norway 28-24 to take fifth place in the tournament. 🤾‍♂️ 2019, 2021, 2023! PUMA team Denmark wins historic third handball world title 47307

Sport Tue, 31.01.2023 - 18:08 We are proud to welcome Indian women’s cricket team captain Harmanpreet Kaur to our PUMA family. To officially announce her as our new brand ambassador, we did something very special. We conducted a social experiment that revealed the country’s general attitude towards gender perception in sports. By PUMA India posting a cryptic teaser video of a player. In it, all you can see are the person’s stockings. Viewers were asked to guess the next brand ambassador. Result: According to the 5000 responses, 80% of consumers assumed that the brand ambassador was a male cricketer. Watch the video for yourself! PUMA welcomes Indian cricket captain Harmanpreet Kaur to its family 47355

Sport Wed, 01.02.2023 - 11:05 PUMA Brazil and Palmeiras launched the new HOME and AWAY kits for the 2023 season with the marketing campaign titled “Welcome to the Third Academy”, or “Bem-vindos à Terceira Academia” in Portuguese. The launch celebrates the historical squads from the decades of 1960 and 1970, the “First and Second Academies”, and the current squad the “Third Academy”. The “Third Academy” has won several important titles in recent years.   The campaign was inspired by PUMA’s new FOREVER.FASTER. Brand Manual. “Through this campaign, we hoped to write the future history of sport”, says Julia Machado, PUMA Brazil’s Marketing Specialist responsible for the campaign’s concept. “It is a big statement to say that Palmeiras’ current squad is the new Third Academy, because the former two academies have created an iconic legacy. Therefore, we take our daring ‘faster’ attitude to create a new ‘forever’ moment in the club’s history”. PUMA Brazil Launches its First FOREVER. FASTER. Driven Campaign for the Launch … 47331

Sport Thu, 02.02.2023 - 12:24 As the reigning Olympic champion, the Italian star athlete has won many sprint titles over the past years. Not only does he hold an Olympic Gold in the 100m and 4x100m relay, he is also the reigning European 100 meters champion, and World and European 60m indoor champion! PUMA has signed a long-term agreement with Marcell, who will wear our PUMA products starting from the Orlen Cup in Lodz this Saturday. Welcome to Forever.Faster. Marcell! 47455

Sport Mon, 06.02.2023 - 11:30 The champ did not disappoint. In FOREVER FASTER style, he won his first meet of the year over the 60-meter distance at the Orlen Cup in Lodz. The Italian PUMA athlete crossed the finish line in 6.57 seconds, 0.03 seconds faster than the competition. What a great start for 2023! Congratulations from the entire PUMA family! We can’t wait to see what else he has in store for this season! 🔥   Marcell will next compete in Liévin on February 15. He will also attend the European Indoors in Istanbul, Türkiye, in March. 🤞🏽 PUMA athlete Marcell Jacobs wins gold (60m) in his first event of the year at t… 47656

Sport Mon, 13.02.2023 - 08:00 We recently had the pleasure of welcoming PUMA athlete Laurina Fazer to our headquarters. The French footballer plays as a midfielder for Division 1 Féminine Club Paris Saint-Germain (PSG) and is captain of the U-20 French national team. We asked the 19-year-old about developments in women’s football and her hopes for this year’s FIFA Women’s World Cup in Australia & New Zealand. Who is her favorite? Find out in the interview! Interview with PUMA athlete and captain of the U-20 French national football te… 47653

Sport Mon, 13.02.2023 - 12:21 Take a bow Moa Folke! Our PUMA athlete Moe Folke captured a big win at the Dimension Data Ladies Pro-Am, at Fancourt Resort, George, South Africa! 🎉 Moa is part of the COBRA PUMA Golf family since January 2023, and switched straight into our new AEROJET Driver and Fairways, and the KING TOUR Irons ahead of her 2023 season. The Swedish professional golfer plays on the Ladies European Tour. COBRA PUMA GOLF Athlete Moa Folke secures victory on Ladies Sunshine Tour at Di… 47906

Sport Fri, 17.02.2023 - 11:23 Tim Lobinger was Germany’s most recognisable pole vaulter and became the World and European indoor champion in this discipline. Now he passed away way too early, at the age of 50 due to severe illness. We are honored that Tim was part of the PUMA family from 2001 to 2008. PUMA MOURNS THE PASSING OF FORMER POLE VAULTER TIM LOBINGER 48080

Sport Mon, 20.02.2023 - 11:00 Welcome to the RUN PUMA Fam, Aleksandra Lisowska! The Polish long-distance runner and European marathon champion will be wearing our latest performance products, such as the Deviate NITRO Elite 2, starting at the Rotterdam Marathon on April 16.   Aleksandra started her athletics career in the steeplechase and cross country running before taking on longer distances such as the half-marathon and the marathon. Her biggest success came in the summer of 2022, when she won the marathon at the European Championships in Munich. In our interview you can learn more about Aleksandra, her love for long-distance running and her sporting goals. "The longer I run, the better I feel" 48036

Sport Tue, 21.02.2023 - 10:32 MAC ATTACK! A 540-degree dunk, that is one-and-a-half rotations in the air. 🤯. On the weekend, PUMA athlete Mac McClung accomplished three perfect scores out of four dunks at the NBA All-Star Dunk Contest wearing our PUMA Rise Nitro basketball kicks. You need to watch him! PUMA Athlete Mac McClung Wins Slam Dunk Contest at NBA All-Star on Saturday Nig… 48112

Sport Mon, 27.02.2023 - 10:16 That’s his 60th jump over 6.00m in his career! 🤯 PUMA Athlete Mondo Duplantis continues to be in a league of his own. At the World Athletics Indoor Tour Silver meeting, in Clermont-Ferrand on Saturday he added one centimetre to his own world pole vault record. 6.22 meters! 🦅   The Olympic and world champion attempted the record height already on his season opener in Uppsala, Sweden at the start of this month where he won in the end with 6.10m for his best-ever season debut. Mondo also tried 6.22m eight days later in Berlin, where he managed a best of 6.06m. Buuuuut this time, in his final competition of the season, the pole vault suuuuuuuperstar achieved the historic mark, soaring clear at 6.22 meters. It is the SIXTH world record of his career!!!!!!! We do have a strong feeling it won´t be the last one! 🐐 PUMA athlete Armand (Mondo) Duplantis breaks pole vault world record for sixth … 48338