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E-business / Digital, Herzogenaurach, Germany

Internship Digital Wholesale

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

  • Support with the building and continuous improvement of a centralized content model for our B2B sales platform

  • Plan, prepare and publish product and campaign content - imagery, copy, assortments and seasonal stories

  • Coordinate digital assets (model shots, product imagery, 3D and campaign material)

  • Maintain content calendars, taxonomies and publishing workflows so delivery is timely, structured and aligned to the seasonal rhythm

  • Monitor content performance and adoption - usage, engagement, completeness - surface insights and recommend improvements

  • Uphold content quality across the platform, resolving missing imagery, low-resolution assets and incomplete product data before they reach customers

  • Maintain documentation, status reports and ways of working that keep central and market teams aligned

  • Support broader content initiatives via MyPUMA.biz features such as lists, panels, emails and PLP videos.  

Your talent

  • Currently enrolled student for the whole duration of an internship

  • Educational background in either: marketing, business administration, creative disciplines or other related fields 

  • Willingness to learn and familiarize yourself with new technologies 

  • High commitment, organizational talent and flexibility with hands-on mentality 

  • Able to apply creativity with limited resources 

  • Able to document processes in a structure format 

  • Strong MS Office skills (particularly PowerPoint and Excel), Canva is a plus. 

  • Fluent in English, other languages would be a plus 

  • Passion for technology, sports and/or fashion 

  • Start Date: 01.10.2026; Duration: 6 months.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Want to join our team?

PUMA Headquarter Herzogenaurach

Herzogen­aurach

The PUMA corporate Headquarters are located in Herzogenaurach or Herzo, as we like to call our hometown, located in southern Germany close to Nuremberg.  Every day, more than 1000 colleagues walk through our doors, ready to push sport and fashion forward.  And if you’re lucky, you just might run into Usain Bolt or Antoine Griezmann walking down the hall.

PUMA Interns

PUMA Interns

It’s never too early to feel the Speed and Spirit of PUMA! Take the opportunity to get an insight into our unique working culture as an intern. Explore the world with us and together, we’ll score.