September 07, 2004
PUMA New Partner of Ferrari
Sports company becomes official supplier to F1 Team

“I am very pleased with our new partnership with Ferrari and its Formula 1 team,” says Jochen Zeitz, CEO and Chairman of PUMA AG. “Over the past years, PUMA has strengthened its position as one of the leading suppliers in the motorsport area. Scuderia Ferrari Marlboro is at the top of Formula 1 and like PUMA they combine high performance, technological competence and design with innovative styling. This makes the team the perfect fit for us and we are proud to work with such a successful partner and to celebrate future triumphs together with them.

Jean Todt and Jochen Zeitz

Jean Todt, Director General of Ferrari, as well as responsible for the Formula 1 team adds: “PUMA is one of the leading suppliers in motorsport and we are looking forward to working with our new partner.”

With the Future Cat (high and low cut) the merchandising collection – available to the consumer from March 2005 – features a unique product. The red and white shoe carries both the Ferrari Racing Shield as well as the PUMA logo. The range of articles will also include the team-shirt and team-polo (long- and short-sleeve) as well as caps, sweatshirts, rainjackets, and the official replica-shirt, identical to those worn by the team. As a special design feature the well-known footwear Formstrip is incorporated into the epaulette.

Ferrari has a long and proud history in motorsport. As early as 1951, Ferrari achieved its first victory at the Grand Prix of Great Britain. Besides the early success in securing this season’s World Drivers’ title as well as the World Constructors’ Championship, further highlights have been the 13 other Drivers’ and Constructors’ Championship titles the team collected over the past decades.

PUMA performance racing shoes were first used by various drivers and teams in the 1970s and early 1980s. And since 1998 PUMA’s motorsport division has gradually assembled an impressive portfolio of sponsorships. In the 2004 season PUMA is the official supplier of racing gear in several motorsport disciplines in addition to Formula 1, such as WRC, F 3000, DTM, etc.

Photo Credits: Robert Ashcroft/ PUMA
Herzogenaurach, Germany , February 10, 2023
Get race ready in 2023 with PUMA together with Scuderia Ferrari Replica Collection
Global sports company PUMA together with Scuderia Ferrari are excited to unveil the latest edition of replica team wear - proudly featuring the iconic Rosso Corsa colors.

Not only that but the collection is also an exciting evolution of the exclusive Giallo Modena replica team wear collection, which made its debut at the 2022 Formula 1 Pirelli Italian Grand Prix hosted at the historic Autodromo Nazionale di Monza last season.

Internationally recognized, and celebrated by fans throughout generations, Rosso Corsa - or racing red - is indelibly linked to Ferrari’s racing image. The 2023 Collection naturally celebrates Rosso Corsa alongside the legendary Cavallino Rampante (Prancing Horse) shield throughout its range of T-shirts, Polos, Jackets and Hoodies. What’s more, dynamic black colored shoulder and side panels give added design language contouring for a highlighted performance fit and feel.

 

 

Fans of either Scuderia Ferrari Formula 1 Team drivers Charles Leclerc or Carlos Sainz, can show their dedicated support for their chosen Scuderia hero; by picking a team and head wear featuring either Charles or Carlos’s race numbers and signatures. The collection extends across options of a Rainfall fabric soft-shell jacket, Hoodie, as well as Women’s and Men’s style Polo shirts - making the wearer ready for any circuit condition.

 

Make sure to secure your part of this latest exciting chapter of the PUMA together with Scuderia Ferrari Replica collection now in selected PUMA and Ferrari stores plus online on puma.com and store.ferrari.com. Forza Ferrari!

 

Herzogenaurach, Germany, August 4, 2022
PUMA together with Scuderia Ferrari launches the Autumn / Winter 2022 Collection
Global sports company PUMA together with Scuderia Ferrari is excited to launch the new Autumn / Winter 2022 collection.

The collection is inspired by Ferrari’s iconic 1970s Formula 1 race car. More specifically the 312 B2. Created by Scuderia Ferrari's then-chief of engineering, Mauro Forghieri, it was aimed to try and reverse Ferrari's fortunes following challenging seasons in the late-1960s. The bold and cutting-edge lines of the 312 B2, were accompanied by one of the most evocative F1 soundtracks ever; produced from Ferrari’s own 515bhp flat-12 engine.

Naturally a collection inspired by such rich lineage is full of innovation and performance itself. Not only does the Scuderia Ferrari Autumn/Winter 2022 collection feature key statement pieces across shell jackets, jumpers, t-shirts and sweatpants, but Ferrari’s iconic color ways of red, yellow, and black which were ever present on the 312 B2, feature prominently also.

Sized in both regular and oversized fit, the collection utilizes recycled & mono materials to balance the pure performance inspired designs perfectly with form and sustainability. Premium logo-graphics, branded contrast color trims and high collars as well as contrast color piping are elevating the look of the range. In addition, the textured fabric and graphic details let the entire range stand out.

Add the Scuderia Ferrari Autumn/Winter 2022 collection to your own lineup by visiting selected PUMA stores, or shopping online at puma.com.

Herzogenaurach, Germany, September 6, 2022
PUMA together with Ferrari unveil Giallo Modena Special Edition Collection
Global sports company PUMA together with Ferrari is excited to unveil the Giallo Modena Special Edition Collection, which celebrates the legendary car and motorsport brand’s iconic yellow.

As the title of the collection suggests - Giallo Modena - is the Italian name for the specific shade of yellow which has adorned the Ferrari badge for the entirety of the legendary marque’s existence. In fact the particular shade of yellow of Giallo Modena draws its roots from the shield of the city of Modena where it all began in 1929 with Scuderia Ferrari, and then in 1947 where the car company Ferrari was created by the pioneering engineer Enzo Ferrari.

Ferrari F1-

Since 1951 Giallo Modena has been central to every Ferrari shield manufactured. Along with the iconic red colour synonymous with Ferrari, Giallo Modena is well regarded as Ferrari’s second soul. 
The Giallo Modena Special Edition is the latest chapter in a long and thriving relationship between PUMA and Ferrari which dates back to 2005. What’s more the PUMA and Ferrari legacy - which spans over a 17 year period - sees the two iconic businesses celebrate multiple F1 wins, and world championship titles at the pinnacle of world motorsport together.

For fans to join the celebration of Giallo Modena in the year of Ferrari’s 75th anniversary, the replica Team T-shirt Giallo Modena Special Edition will be available online on puma.com, via selected PUMA stores, as well as in Ferrari boutiques and on store.ferrari.com.

 

Herzogenaurach, Germany, November 19, 2022
Premiere: PUMA together with Scuderia Ferrari launch the Speedcat Pro driver shoes of Charles Leclerc and Carlos Sainz on sale
Global sports company PUMA is excited to offer the chance to step into Scuderia Ferrari Formula 1 Team drivers’ shoes Charles Leclerc and Carlos Sainz, with the release of the new Scuderia Ferrari Speedcat Pro Replica Edition.

For the very first time PUMA together with Scuderia Ferrari is offering the driver shoe of Charles Leclerc and Carlos Sainz - the Speedcat Pro Replica Edition - on sale. The boot is featuring the same sleek lines, premium materials, and authentic team branding as the version used during the 2022 Grand Prix season. What’s more, just like the Ferrari F1-75 piloted by Charles and Carlos during the 2022 Formula One World Championship, the Scuderia Ferrari Speedcat Pro Replica Edition utilities custom designed carbon fiber pieces - around the heel - to provide maximum stability. A low-profile rubber outsole and the EVA wedge keeps the shoe light and nimble.

 

Colored in black with distinctive red PUMA branding and yellow accents for the Carlos Sainz Edition and white accents for the Charles Leclerc Edition , the Scuderia Ferrari Speedcat Pro Replica Edition also proudly displays the famous Ferrari Cavallino shield, as well as the race numbers 16 and 55 belonging to Charles and Carlos.

Make sure you secure your part of PUMA, Scuderia Ferrari, and Formula 1 with the Scuderia Ferrari Speedcat Pro Replica Edition Driver Shoes. Available now at selected PUMA and Ferrari stores and online on puma.com and store.ferrari.com. Essere Ferrari!

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